name | Be Kind Rewind |
---|---|
director | Michel Gondry |
producer | Michel GondryJulie FongGeorges Bermann |
writer | Michel Gondry |
starring | Jack BlackMos DefMelonie DiazDanny GloverMia Farrow |
music | Jean-Michel BernardMelissa Manchester |
cinematography | Ellen Kuras |
editing | Jeff Buchanan |
distributor | New Line Cinema (USA)Pathe (Switzerland, UK)EuropaCorp (France)20th Century Fox (UK DVD)Focus Features (International)Village Roadshow (Australia) |
released | February 22, 2008 |
runtime | 102 minutes |
country | United States |
language | English |
budget | $20 million |
gross | $30,575,373 (worldwide) |
filmed in | Passaic, NJ }} |
The title is inspired by a phrase that was commonly displayed on VHS rental tapes during the medium's heyday.
Word of mouth spreads through Miss Falewicz's nephew (Chandler Parker) of the inadvertently hilarious results of Mike and Jerry's filming, and soon the store is seeing more requests for such movies. Mike, Jerry, and Alma quickly pass off the movies as being "sweded", insisting the films came from Sweden and thus able to demand long wait times and higher costs for the rental. Soon, to meet demand, Mike and Jerry enlist the locals to help out in making the movies, using them as starring roles in their films. When Mr. Fletcher returns, intent on converting the store to a DVD rental outlet, he quickly recognizes that they are making more money from the sweded films than from normal rentals, and joins in with the process. However, the success is put to a halt when two court bailiffs (Sigourney Weaver and Paul Dinello) arrive, insisting the sweded films are copyright violations, and seize the tapes and the store's assets, crushing the tapes with a steamroller. Without any money to renovate the building, Mr. Fletcher gives up hope, and is forced to reveal to Mike that he had lied about the building being Fats Waller's birthplace. Mr. Fletcher is given a week to evacuate the building before it will be razed.
Jerry, with the help of the local townspeople, convinces Mr. Fletcher and Mike to give one last hurrah and put together a movie dedicated to Fats Waller's life, and the two quickly warm up to the idea. On the day the building is scheduled for demolition, Mr. Fletcher invites all the locals to watch the final film. In his eagerness to start the show due to the presence of the demolition crew waiting to start the job, Jerry accidentally breaks the only TV the store has, but a nearby DVD store owner loans them his video projector, allowing them to show the movie on a white cloth placed in the store's window. As their film ends, Mr. Fletcher, Mike and Jerry exit the store to find a crowd has gathered to watch the film through the window, including the city official and wrecking crew, and they are given a rousing applause by the gathered crowd. The final fate of the store is left ambiguous.
In light of the theme of sweding, director Michel Gondry sweded a version of the trailer of the film, starring himself. On the official website, users can engage in sweding, which puts their faces on the VHS cover of a movie. The Be Kind Rewind YouTube channel also encourages filmmakers to create sweded versions of popular movies.
The theme of sweding also relates to film history, in that the collectively made remakes represent our social memories of film, and through film.
Category:2008 films Category:American comedy films Category:English-language films Category:2000s comedy films Category:New Line Cinema films Category:Films directed by Michel Gondry Category:Films shot anamorphically Category:Films set in New Jersey Category:Films shot in New Jersey
de:Abgedreht es:Be Kind Rewind fr:Soyez sympas, rembobinez ko:비카인드 리와인드 it:Be Kind Rewind - Gli acchiappafilm he:קדימה, תריץ אחורה hu:Tekerd vissza, haver! nl:Be Kind Rewind ja:僕らのミライへ逆回転 no:Be Kind Rewind pt:Be Kind Rewind ru:Перемотка simple:Be Kind Rewind sv:Be Kind Rewind th:ใครจะว่า...หนังข้าเนี๊ยะแหละเจ๋ง tr:Lütfen Başa Sarın uk:Перемотка (фільм)This text is licensed under the Creative Commons CC-BY-SA License. This text was originally published on Wikipedia and was developed by the Wikipedia community.
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