A demagogue /ˈdɛməɡɒɡ/ (from Greek dēmagōgos, dēmos ‘the people’ + agōgos ‘leading’) according to Webster's Universal College Dictionary is a person, especially an orator or political leader, who gains power by arousing people's emotions and prejudices. In popular usage, “demagoguery” simply means “effective rhetoric on behalf of a political agenda I dislike.”
The word demagogue, meaning a leader of the common people, first arose in ancient Greece, originally with no negative connotation, but eventually came to mean a troublesome kind of leader who occasionally arose in Athenian democracy. Even though democracy gave power to the common people, elections still tended to favor the aristocratic class, which favored deliberation and decorum. Demagogues were a new kind of leader who emerged from the lower classes. Demagogues relentlessly advocated action, usually violent—immediately and without deliberation. Demagogues appealed directly to the emotions of the poor and uninformed, pursuing power, telling lies to stir up hysteria, exploiting crises to intensify popular support for their calls to immediate action and increased authority, and accusing moderate opponents of weakness or disloyalty to the nation. While all politicians in a democracy must make occasional small sacrifices of truth, subtlety, or long-term concerns to maintain popular support, demagogues do these things relentlessly and without self-restraint.