name | MTV Jams |
---|---|
logofile | Mtv jams.svg |
logosize | 150px |
launch | 1998 |
sister names | MTV, MTV2, MTV Hits |
former names | MTVX (1998-2002) |
owner | MTV Networks (Viacom) |
cable serv 1 | Available on most cable systems |
cable chan 1 | Check local listings |
cable serv 2 | Verizon FiOS |
cable chan 2 | Channel 213 |
iptv serv 1 | AT&T; U-verse |
iptv chan 1 | Channel 508 |
MTV Jams is a Viacom-owned American hip-hop/urban music video channel that debuted on 1998 as MTVX, then was relaunched in 2002 under its current name. Like its sister stations MTV Hits, VH1 Soul, and CMT Pure Country, MTV Jams is available exclusively on digital cable.
The channel runs on an automated eight hour wheel schedule which repeats three times a day, starting at 6am Eastern, and then resetting at 2pm and 10pm. Promotional advertising, other interstitial programming and some events, such as the Ozone Awards are also carried on the network, along with various theme programming to promote album releases or other happenings in the music world.
MTV Jams was the last remaining MTV network in the United States to use MTV's original Kabel font for their music video credit tags, which the main MTV network discontinued in October 2007. MTV Jams switched to the font style used by MTV Hits and rarely by MTV itself in May 2011. The logo had a minor readjustment in February 2010 to remove the Music Television tagline and a small quarter of the logo in line with the official rebranding of all MTV networks.
After its launch, MTV Jams' playlist became predictable and less random than it originally seemed. The new videos that were in heavy rotation were usually played once per hour or once per every two hours.
Currently, the breadth of MTV Jams' playlist surpasses that of its sister stations VH1 Soul and MTV Hits, with several hundred more videos played on a regular basis. Most of the urban music videos that have ever aired on an MTV, VH1 or even BET can be seen on MTV Jams, as well as many more obscure urban videos that cannot be seen on any other Viacom network, though usually the channel does not air music preceding the 1989 premiere of Yo! MTV Raps, except for a few small cases.
In the fall of 2004, MTV Jams presented a week of shows titled "Takeover," where artists were invited to host a day of programming. Artists included Usher, Kanye West, Lil' Jon, Nelly, and Fat Joe. Each artist played their favorite videos and their own videos. Additionally, MTV specials such as 'Diary' and live performance footage was played that related to the artists. This may have marked the first time the channel has ever aired any non-music video programming. In March 2005, MTV Jams invited 50 Cent to their studios to introduce his and his posse's music videos, as well as to play some of his favorite old school videos. He also spoke briefly between videos about his newest album and about his musical inspirations. At the time, these two specials were the most VJ-like to ever appear on the generally low-budget channel.
The same summer, MTV Jams moved one step closer toward its high-budget, show-based sister networks MTV and VH1 when it briefly aired documentary style programs on the hip-hop themed and MTV-produced movie Hustle and Flow.
Category:MTV Networks Category:Television channels and stations established in 2002 Category:English-language television stations in the United States
es:MTV Jams pt:MTV JamsThis text is licensed under the Creative Commons CC-BY-SA License. This text was originally published on Wikipedia and was developed by the Wikipedia community.
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