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- Published: 20 Feb 2011
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KHJ Radio in Los Angeles, California broadcasts Spanish-language entertainment programming as La Ranchera. It was also one of America's most formidable Top 40 radio stations in the 1960s and 1970s as 93 KHJ before changing its format in 1980.
Originally owned by the Los Angeles Times newspaper, KHJ even served for a short time in the late 1920s and early 1930s as the Los Angeles affiliate and West Coast production hub of the fledgling CBS radio network, functioning as the originating station for programs like Bing Crosby's first national network radio show in 1931. CBS would eventually purchase its own more powerful West Coast flagship station, 50,000 watt KNX, and part company with KHJ. Then, KHJ was purchased by Don Lee, a well-known local luxury automobile dealer who also owned KFRC in San Francisco. Lee eventually accumulated 21 radio stations. In 1949, the entire broadcasting company, including KHJ and other stations, was merged into RKO General. The call letters were said to stand for "Kindness, Happiness, and Joy".
During its Don Lee ownership, KHJ became the West Coast flagship station of the Mutual Broadcasting System, one of the "Big Four" networks in radio's classic era of the 1930s – 1970s. Famous entertainers of the period, such as George Burns and Gracie Allen, and Steve Allen, appeared on KHJ. At one point the station employed its own 50-piece orchestra to back up musical guests. In an historic 1931 broadcast (which partially survives today), KHJ introduced the world to an up-and-coming singer named Bing Crosby. Pat Weaver (the president of NBC, creator of The Today Show and The Tonight Show, and the father of actress Sigourney Weaver), worked there as an announcer.
KHJ's call-in request number used the Los Angeles area code 213, conflict exchange 520, followed by the current year. For example, in 1974, the phone number to call the station would be (213) 520-1974, then the next year it would change to 520-1975.
During the late 1970s and early 1980s, the station competed with three other local stations with similar formats: KFI, KTNQ and San Diego-based XETRA-AM, which operated under the servicemark "The Mighty 690."
KHJ competed against four other "soul radio" stations serving the Los Angeles radio market at the time: KDAY and KGFJ both of Los Angeles, and the "border blasters" XERB and XHFHJ-FM both based in Rosarito, Mexico located south of San Diego.
On the evening of January 31, 1986, regular "Car Radio" evening jock Dave Sebastian Williams was joined in studio by Robert W. Morgan. Many disc jockeys from throughout KHJ's heyday of Boss Radio phoned in (including M.G. Kelly, Bobby Ocean, Jimmy Rabbitt, and Boss Radio-era Program Director Ron Jacobs) for a farewell broadcast, playing the songs that had made KHJ a popular AM station in the 1960s and 1970s. At the stroke of midnight, the station changed its call letters to KRTH to match those of its FM sister station, KRTH-FM playing a format called "Smokin' Oldies" that featured hits of the first ten years of rock and roll. The station used "AM-930" as its on-air ID.
As time went by, program director Alfredo Rodriguez and chief engineer Jerry Lewine wanted to bring back the legendary three-letter call sign. However, the FCC hadn't issued three-letter calls to radio stations since the 1930s. So they came up with a plan to convince the FCC that KKHJ could not use the Spanish pronunciation of its call letters on the air. This was purportedly because the pronunciation of the first two letters in Spanish (kah-kah) sounded like «caca», the Spanish vulgar slang word for feces. As a result, whenever the call letters were used, they were pronounced in English. This proved somewhat awkward over a decade, so the station collected letters from listeners and community listeners and lobbied the FCC to allow the station to drop one of its Ks. The FCC allowed the station to return to its original three-letter calls, KHJ. The change became official on March 15, 2000.
On August 21, 2007, the Los Angeles Dodgers announced that their Spanish-language broadcasts would come to KHJ for the 2008 season, leaving KWKW after 20 years.
Meanwhile, the former KKHJ callsign that was used during the 1990s by Liberman was assigned to an FM station in American Samoa . They also use the legendary station's "93KHJ" on-air name. The classic 93KHJ jingles are also regularly played on the station.
"KHJ" is also used as the branding of a country music station in Fredericton, New Brunswick, Canada -- CKHJ.
WKHJ-FM in Mountain Lake Park, Maryland has always used the "KHJ" moniker. 104.5KHJ plays a hot adult contemporary Hot AC format.
An aircheck sample of an old KHJ jingle can be heard at the beginning of the song "AM Radio" by the band Everclear.
On his Greatest Stories Live album, singer Harry Chapin references KHJ in the song W*O*L*D ("I am the morning DJ, at KHJ. Playing all the hits for you; play them night and day"), much to the audience's delight (this version was likely recorded in concert in a locale served by KHJ).
HJ Category:RKO General Category:Radio stations established in 1922
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