Provogue is a Mumbai based Indian company incorporated on November 11, 1997 as Acme Clothing Private Limited. The brand Provogue was launched in March 1998 and is currently one of the biggest retail apparel brands in India based in Mumbai. As of March 31, 2009, Provogue fashions and accessories were available across 126 Provogue stores and 110 shop-in shops

They have a subsidiary called Prozone which recently got funded from Liberty International. Prozone is a chain of malls initiated by provogue. The first shopping mall is scheduled for launch in May 2010. After the launch, Prozone mall in Aurangabad will be one of the largest mall in the country in terms of size and Gross Leasable Area.

Mukesh Ambani an Indian business magnate and chairman of Indian conglomerate Reliance Industries buys Provogue shirts often, so the company makes shirts in his size in various colours..

Provogue started by sponsoring sports teams. Provogue is the official clothing sponsor of Kings XI Punjab in the Indian Premier League and the official sponsor for clothing of all the teams in Indian cricket league.

Hrithik Roshan ([ˈrɪt̪ʰɪk ˈroːʃən]; born 10 January 1974) is an Indian film actor. Having appeared as a child actor in several films throughout the 1980s, Roshan made his film debut in a leading role in Kaho Naa... Pyaar Hai in 2000. His performance in the film earned him Filmfare Awards for Best Actor and Best Male Debut. He followed it with leading roles in Fiza and Mission Kashmir (both 2000) and a supporting part in the blockbuster Kabhi Khushi Kabhie Gham... (2001), which was India's highest-grossing film in the overseas market up to then.

Following through with several unnoticed performances from 2002 to 2003, he starred in the blockbusters Koi... Mil Gaya (2003) and its sequel Krrish (2006), both of which won him numerous Best Actor awards. Roshan received his third Filmfare Award for Best Actor in 2006 for his performance in the action film Dhoom 2, his biggest commercial success to date, and his fourth for Jodhaa Akbar, for which he was also awarded at the Golden Minbar International Film Festival. These accomplishments have established him as one of the leading contemporary actors of Hindi cinema. He later received further acclaim for his work in Guzaarish (2010), Zindagi Na Milegi Dobara (2011) and Agneepath (2012).

Mahesh Babu (born Mahesh Babu Ghattamaneni on 9 August 1975) is an Indian film actor best known for his work in Telugu cinema. Born to actor Krishna, Mahesh Babu faced the camera at the age of four as a child artist in 1979's Needa. His first leading role was in the film Rajakumarudu, which was released in August 1999.

After playing the role of a young Kabaddi player in the 2003 blockbuster film Okkadu, Mahesh continued in this vein, gaining mass appeal and appearing in many successful films such as Murari (2001), Athadu (2005), Pokiri (2006), Dookudu (2011) and Business Man (2012). These accomplishments, have established him as one of the most sought after actors in Telugu Cinema. He was listed at 5th position among Times 50 Most Desirable Men for the year 2011 and at 12th place the year before.

Mahesh Babu has worked in nine films as a child artist and in seventeen films as a lead actor till date. He has won six Andhra Pradesh state Nandi Awards, two Filmfare Best Telugu Actor Awards and two CineMAA Awards. In addition to the films, he also endorses several brands such as Thums Up, Navratna Oil, Univercell, Amrutanjan,Provogue,Idea, Vivel, Jos Alukkas and Santoor Soap in Andhra Pradesh.

Sonakshi Sinha (born 2 June 1987) is an Indian Bollywood actress and model. She is popular for her role of Rajjo in 2010 hit film Dabangg opposite Salman Khan. The film also marked her debut in the Hindi film industry.

She is the daughter of actor and politician Shatrughan Sinha and Punam Sinha. She has two brothers, Luv Sinha and Kussh Sinha. Luv is also an aspiring actor. She studied fashion designing at SNDT in Mumbai.

Sinha started her career as a model and walked the ramp at the Lakme Fashion Week 2008 and then again in Lakme Fashion Week 2009. Sonakshi Sinha is also a fashion designer. She designed costumes for movie Mera Dil Leke Deko in 2005.

She made her acting debut in the 2010 film Dabangg co-starring Salman Khan. The film went on to become one of the highest grossing Bollywood films. Salman had seen her at a function engaging in dancing and offered her the role.. Speaking about it, she said that she had lost a weight of 30 kg over a period of two years in order to prepare for her character of a village girl by "a combination of proper diet and vigorous exercise". She also added that she had been "observing people and trying to pick up nuances" as a step of further preparation. She also featured as the cover girl of Indian edition of Maxim magazine for the month December 2010.

Saif Ali Khan (pronounced [ˈsɛːf əˈli ˈxaːn]; born 16 August 1970) is an Indian actor known for his work in Bollywood films. He is the son of the cricket player and last titular Nawab of Pataudi, late Mansoor Ali Khan Pataudi, and actress Sharmila Tagore, a great-grandniece of poet Rabindranath Tagore.

Having made his acting debut in 1992 with Parampara, Khan had his first success with the 1994 films Main Khiladi Tu Anari and Yeh Dillagi. After going through several years of decline throughout the 1990s, he rose into prominence with his performance in Dil Chahta Hai (2001), which marked his professional turning point. His work in Kal Ho Naa Ho (2003) won him the Filmfare Award for Best Supporting Actor, and he was awarded the National Film Award for Best Actor for his performance in Hum Tum (2004).

Khan subsequently had further mainstream success with films like Salaam Namaste (2005) and Race (2008) and starred in critically acclaimed projects such as Parineeta (2005), Being Cyrus and Omkara (2006). In 2009, Khan branched out into film production with his company Illuminati Films' first film Love Aaj Kal, which became a box-office success. These accomplishments have established him as one of the leading actors of Hindi cinema. He was awarded the Padma Shri civilian award by the Government of India in 2010.