ONE Campaign
Motto	The Campaign to Make Poverty History
Formation	May 16, 2004
Type	Development Advocacy
Headquarters	Washington, D.C.
Location	United States, United Kingdom, France, Germany, Belgium, South Africa, Nigeria
Membership	2.4 million
Official languages	English
Key people	Bono (co-founder, spokesperson)
Website	ONE.org

The ONE Campaign is an international, nonpartisan, non-profit organization which aims to increase government funding for and effectiveness of international aid programs.

ONE was originally founded by a coalition of 11 non-profit humanitarian and advocacy organizations — including DATA, World Vision, Oxfam America, and Bread for the World — with funding from the Bill & Melinda Gates Foundation. In 2007, ONE announced that it would be merging with DATA.

During the 2008 U.S. presidential election the organization launched a campaign, called ONE Vote '08, which was co-chaired by former U.S. Senate majority leaders Tom Daschle (D-SD) and Bill Frist (R-TN). The campaign is named after the song "One" by rock band U2, of which the campaign's co-founder Bono is a member.

Overview[link]

ONE is an organization which attempts to mobilize supporters around its issues and organize them into a lobbying force, with the goal of encouraging national leaders to fund more international development and relief programs. As a campaign to fight extreme poverty and global diseases, it supports the Millennium Development Goals.

Although its central talking points center on ending extreme poverty and fighting the AIDS pandemic, ONE supports a broad variety of international development and relief issues, including debt relief, clean water, increasing the quantity and efficiency of aid, lessening corruption in the governments of the aid-recipient countries, providing basic education for all, making trade more fair, reforming the farm bill to make it more fair for farmers in developing countries, slowing deadly diseases such as HIV/AIDS, malaria, and tuberculosis, and increasing the international affairs budget. ONE holds the position that increasing foreign development assistance will create a more secure world, believing that global poverty and the ideological extremism that fuels terrorism are linked.^{[citation needed]}

History[link]

ONE was founded by 11 organizations: Bread for the World, CARE, DATA, International Medical Corps, International Rescue Committee, Mercy Corps, Oxfam America, Plan USA, Save the Children U.S., World Concern, World Vision.

The official launch rally was held on May 16, 2004 at Liberty Mall in Philadelphia. About 2,000 people attended, including Bono, Dikembe Mutombo, Michael W. Smith, Richard Stearns (President of World Vision), and David Beckmann (President of Bread for the World).^[1]

In December 2004, ONE announced a $3 million grant from the Bill & Melinda Gates Foundation.^[2] Corresponding with this announcement, Mark McKinnon, an adviser to President Bush, and Mike McCurry, an adviser to the Kerry Campaign, appeared on CNN's Inside Politics with Judy Woodruff in support of ONE.^[3]

On May 22, 2007 the Global Fund to fight AIDS, Tuberculosis, and Malaria announced that it had saved 1.8 million lives since 2002, including a roughly doubling of services in the past year. ONE members had advocated for the increases to the Global Fund in both 2006 and 2007.^[4]

In June 2007, ONE launched ONE Vote '08.^[5] to mobilize American voters to engage the presidential candidates about the issues of global diseases and poverty. ONE Vote '08 seeks to have all the candidates make the fight against global poverty a key part of their national security and foreign policy platform. ONE Vote '08 is co-chaired by former Senate Majority Leaders Tom Daschle (D-SD) and Bill Frist (R-TN). Since the launch, state-wide initiatives have been established in each of the four early primary states—Iowa, New Hampshire, South Carolina, and Nevada.^[6][7][8][9] In addition, the ONE Vote initiative has produced official and unofficial endorsements from presidential candidates John Edwards and Bill Richardson.^[10][11]

In 2008, ONE merged with DATA. The two organizations are now run by CEO David Lane.^[12]

The ONE Campaign is a member of the Global Coalition Against Pneumonia and supports World Pneumonia Day on November 2, 2009.

Methods[link]

ONE uses a number of highly visible methods to reach out to the general public, promote its message, encourage action and raise funds.

Celebrity spokespeople are used to speak to the media and undertake trips abroad televised visits to areas suffering from poverty in order to illustrate the issues ONE is attempting to solve. ONE also uses its celebrity supporters for video ads which are released on YouTube.

ONE is a largely Internet-based campaign and therefore has multiple online communities throughout cyberspace. As well as using YouTube, ONE has a significant presence on MySpace, Yahoo! Groups, and Flickr,^[13] and uses Facebook for its campus organizing.^[14]

ONE also has field organizers around the United States to support grassroots mobilization and advocacy. The field staff works with more than 200 local ONE groups that sponsor educational events, organize community awareness events, and lobby their Members of Congress.

Supporters are encouraged to sign ONE's declaration, encourage their family, friends and community to join and lobby their political representatives.^[15]

Controversy[link]

ONE has been criticized^[16] for its response to a book by African economist Dambisa Moyo, Dead Aid: Why Aid is Not Working and How There is a Better Way For Africa,^[17] which was published in January 2009. Moyo accused ONE of mischaracterizing her views. She says that she is against only government aid, not "their kind of aid".^[18] However, ONE argues that governmental development assistance "plays a critical role in the fight against extreme poverty and disease".^[19] In June 2009 Dambisa Moyo told former U.S. presidential Republican speech writer Peter Robinson during a Hoover Institute sponsored Uncommon Knowledge interview that "the harshest thing that has happened [in terms of responses to her 2009 book Dead Aid], Bono's and Bob Geldof's organization, called One, who I had tried to have a number of meetings with before the book came out, about what the theses of the book were, launched a very vitriolic attack against me. To the point that they were calling organizations ahead of my meetings and media appointments and sent a letter to African NGO's claiming, basically, painting me as a genocidal maniac trying to kill African babies. In other words, trying to get Africans to be against me. To me, that was not really fostering dialogue."^[20]

In September 2010, it was reported that the foundation used only 1.2% of their donations for charitable causes, and that the majority went on salaries.^[21]

References[link]

External links[link]

• Official site

This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (April 2012)

"The Man" is a slang phrase that may refer to the government or to some other authority in a position of power. In addition to this derogatory connotation, it may also serve as a term of respect and praise.

The phrase "the Man is keeping me down" is commonly used to describe oppression. The phrase "stick it to the Man" encourages resistance to authority, and essentially means "fight back" or "resist", either openly or via sabotage.^[1]

History[link]

The earliest recorded use^{[citation needed]} of the term "the Man" in the American sense dates back to a letter written by a young Alexander Hamilton in September 1772, when he was 15. In a letter to his father James Hamilton, published in the Royal Dutch-American Gazette, he described the response of the Dutch governor of St. Croix to a hurricane that raked that island on August 31, 1772. "Our General has issued several very salutary and humane regulations and both in his publick and private measures, has shewn himself the Man." ^{[2][dubious – discuss]} In the Southern U.S. states, the phrase came to be applied to any man or any group in a position of authority, or to authority in the abstract. From about the 1950s the phrase was also an underworld code word for police, the warden of a prison or other law enforcement or penal authorities.

It was also used as a term for a drug dealer in the 1950s and 1960s and can be seen in such media as Curtis Mayfield's "No Thing On Me", William Burroughs's novel Naked Lunch, and in the Velvet Underground song "I'm Waiting for the Man", in which Lou Reed sings about going to Uptown Manhattan, specifically Lexington Avenue and 125th Street, to buy heroin.

The use of this term was expanded to counterculture groups and their battles against authority, such as the Yippies, which, according to a May 19, 1969 article in U.S. News and World Report, had the "avowed aim ... to destroy 'The Man', their term for the present system of government". The term eventually found its way into humorous usage, such as in a December 1979 motorcycle ad from the magazine Easyriders which featured the tagline, "California residents: Add 6% sales tax for The Man."

In present day, the phrase has been popularized in commercials and cinema, featuring particularly prominently as a recurring motif in the 2003 film School of Rock.^[3][4][5][6]

Use as praise[link]

The term has also been used as an approbation or form of praise. This may refer to the recipient's status as the leader or authority within a particular context, or it might be assumed to be a shortened form of a phrase like "He is the man (who is in charge)." One example of this usage dates to 1879 when Otto von Bismarck commented, referring to Benjamin Disraeli's pre-eminent position at the Congress of Berlin, "The old Jew, he is the man."^{[7][dubious – discuss]}

In more modern usage, it can be a superlative compliment ("you da man!") indicating that the subject is currently standing out amongst his peers even though they have no special designation or rank, such as a basketball player who is performing better than the other players on the court. It can also be used as a genuine compliment with an implied, slightly exaggerated or sarcastic tone, usually indicating that the person has indeed impressed the speaker but by doing something relatively trivial.

See also[link]

• Absentee landlord
• Big Brother (Nineteen Eighty-Four)
• New World Order (conspiracy theory)
• Ruling class
• The Establishment
• Power elite
• Corrections officer
• YTMND

Notes[link]

References[link]

• Lighter, J.E. (Ed.). (1997). Random House Dictionary of American Slang. New York: Random House.