One of the advantages Ford held over Carter as the general election campaign began was that, as president, he was privileged to preside over events dealing with the United States Bicentennial; this often resulted in favorable publicity for Ford. The Washington, D.C., fireworks display on the Fourth of July was presided over by the president and televised nationally.[3] On July 7, 1976, the president and First Lady served as hosts at a White House state dinner for Elizabeth II and Prince Philip of the United Kingdom, which was televised on the Public Broadcasting Service (PBS) network. These events were part of Ford's "Rose Garden" strategy to win the election; instead of appearing as a typical politician, Ford presented himself as a "tested leader" who was busily fulfilling the role of national leader and Chief Executive. Not until October did Ford leave the White House to campaign actively across the nation. Jimmy Carter ran as a reformer who was "untainted" by Washington political scandals, which many voters found attractive in the wake of the Watergate scandal, which had led to President Richard Nixon's resignation. Ford, although personally unconnected with Watergate, was seen by many as too close to the discredited Nixon administration, especially after he granted Nixon a presidential pardon for any crimes he might have committed during his term of office. Ford's pardon of Nixon caused his popularity, as measured by public-opinion polls, to plummet. Ford's refusal to explain his reasons for pardoning Nixon publicly (he would do so in his memoirs several years later), also hurt his image. Ford unsuccessfully asked Congress to end the 1950s-era price controls on natural gas, which caused a dwindling of American natural gas reserves after the 1973 Oil Crisis.[4] Carter stated during his campaign that he opposed the ending of the price controls and thought such a move would be "disastrous."[4] After the Democratic National Convention, Carter held a huge 33-point lead over Ford in the polls. However, as the campaign continued, the race greatly tightened. During the campaign Playboy magazine published a controversial interview with Carter; in the interview, Carter admitted to having "lusted in my heart" for women other than his wife, which cut into his support among women and evangelical Christians. Also, on September 23, Ford performed well in what was the first televised presidential debate since 1960. Polls taken after the debate showed that most viewers felt that Ford was the winner. Carter was also hurt by Ford's charges that he lacked the necessary experience to be an effective national leader, and that Carter was vague on many issues. However, Ford also committed a costly blunder in the campaign that halted his momentum. During the second presidential debate on October 6, Ford stumbled when he asserted that "there is no Soviet domination of Eastern Europe and there never will be under a Ford administration." He added that he did not "believe that the Poles consider themselves dominated by the Soviet Union", and made the same claim with regards to Yugoslavia and Romania.[5] (Yugoslavia was not a Warsaw Pact member.) Ford refused to retract his statement for almost a week after the debate. Combined with Carter's pledge of a pardon for all Vietnam War opponents and refugees, Ford's surge stalled and Carter was able to maintain a slight lead in the polls. A vice-presidential debate, the first ever formal one of its kind,[6] between Robert Dole and Walter Mondale also hurt the Republican ticket when Dole asserted that military unpreparedness on the part of Democratic presidents was responsible for all of the wars the U.S. had fought in the 20th century. Dole, a World War II veteran, noted that in every 20th-century war from World War I to the Vietnam War, a Democrat had been President. Dole then pointed out that the number of U.S. casualties in "Democrat wars" was roughly equal to the population of Detroit. Many voters felt that Dole's criticism was unfairly harsh and that his dispassionate delivery made him seem cold. Years later, Dole would remark that he regretted the comment, having viewed it as hurting the Republican ticket.[7] One factor which did help Ford in the closing days of the campaign was a series of popular television appearances he did with Joe Garagiola, Sr., a retired baseball star for the St. Louis Cardinals and a well-known announcer for NBC Sports. Garagiola and Ford appeared in a number of shows in several large cities. During the show Garagiola would ask Ford questions about his life and beliefs; the shows were so informal, relaxed, and laid-back that some television critics labelled them the "Joe and Jerry Show." Ford and Garagiola obviously enjoyed one another's company, and they remained friends after the election was over. http://en.wikipedia.org/wiki/1976_Presidential_Election

• published: 30 Apr 2013
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