KQOB (96.9 FM) is a classic rock radio station serving the Oklahoma City area and is owned by Champlin Broadcasting. The station is currently in a LMA with Cumulus Media.

The station was on the air as early as 1967 as KCRC-FM with a beautiful music format. It then became known as KNID and had a mostly country format until November 2000. On July 12, 2000 the station changed calls to KMKZ.

On November 24, 2000 its call sign became KMMZ, moved to a tower closer to Oklahoma City, changed its slogan to Memories 96.9, and began using the ABC Network’s “Memories” network for its programming.

KMMZ began stunting on November 13, 2002 and adopted the slogan “The Bulls Oklahoma Christmas” playing Christmas music by country artists. On December 26, 2002 the station adopted “The Bull” slogan and Red Dirt Country format from then KQBL 104.9 FM. The station began using the KQBL call sign on September 1, 2003.

The station began stunting again on November 3, 2003 with a comedy format at 9 am and around 10:45 the station became 96-9 Bob FM. The station switched calls to KQOB on December 8, 2003.