June 2009 Archives

  • The Mobile Challenge

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    We are fascinated by the disruption underway in mobile applications. Carriers seem to have lost their role as gatekeepers for applications as smartphone sales are rapidly ramping and "app stores" or direct downloads are the new distribution models. This is exciting as it opens up a whole new arena for startups to compete in. Here is some of our early thinking about this with the goal of getting a discussion going.

    The challenge for startups (and investors!) has been identifying opportunities that are "native" to the new platforms. By "native" we mean opportunities that simply did not exist previously and cannot exist without the phone. For instance, we would not consider delivering breaking news to a mobile a native opportunity, as a startup rarely has a better chance of being "CNN for mobile" than CNN does.

  • Union Square Ventures hosted an event called Hacking Education that sparked conversations far beyond the day of the event, and did so in a way where we gave up control of the conversation and allowed it to spread. Steven Johnson recently wrote his thoughts about how Twitter will change the way we live, and within that article explained the process by which we shared our small event with anyone who was interested, and explained its impact:

    Injecting Twitter into that conversation fundamentally changed the rules of engagement. It added a second layer of discussion and brought a wider audience into what would have been a private exchange. And it gave the event an afterlife on the Web.