Autodesk, Inc. (NASDAQ: ADSK) is an American multinational corporation that focuses on 3D[2] design software for use in the architecture, engineering, construction, manufacturing, media and entertainment industries. The company was founded in 1982 by John Walker, a coauthor of the first versions of the company's flagship CAD software product AutoCAD, and 12 others.[3] Autodesk software has been used in the design of everything from the New York Freedom Tower[4] to Tesla electric cars.[5] Autodesk is headquartered in San Rafael, California and features a gallery of its customers' work[6] in its San Francisco building. In March 2008 Autodesk was named number 25 on Fast Company's list of "The World's 50 Most Innovative Companies."[7] The company is often seen as a bellwether for the broader economy because its software is used in many major global construction projects and the manufacturing of new products.[8]
Autodesk became best known for AutoCAD but now develops a broad range of software for design, engineering, and entertainment as well as a line of software for consumers, including Sketchbook, Homestyler, and Pixlr. The company makes educational versions of its software available free to qualified students and faculty through the Autodesk Education Community. Autodesk's digital prototyping software, including Autodesk Inventor and the Autodesk Product Design Suite, are used in the manufacturing industry to visualize, simulate, and analyze real-world performance using a digital model during the design process.[9] The company's Revit line of software for Building Information Modeling is designed to let users explore the planning, construction, and management of a building virtually before it's built.[10]
Autodesk also provides digital media creation and management software for film and television visual effects, color grading, and editing as well as animation, game development, and design visualization.[11] Autodesk media and entertainment software has been used to construct scenes in every Academy Award Best Visual Effects winner for the last 16 years.[12]
The company has announced plans to transition most of its software into cloud services over the next three years.[13] In 2011, Autodesk was named to the Dow Jones Sustainability World Index for the fourth consecutive year.[14] The same year, Glassdoor.com listed Autodesk as one of the top 25 companies for work-life balance.[15]
One of Autodesk's buildings at the headquarters in San Rafael
The PSEB division develops and manages the product foundation for most Autodesk offerings across multiple markets, including Autodesk's flagship product AutoCAD, AutoCAD LT, AutoCAD for Mac, and AutoCAD WS. Autodesk Suites, Subscription and Web Services, which includes Autodesk Cloud, Autodesk Labs, and Global Engineering are also part of PSEB. In what was seen as an unusual step for a maker of high-end business software, Autodesk began offering AutoCAD LT 2012 for Mac through the Apple Mac App Store.[16] Also part of PSEB is the Autodesk Consumer Product Group, which was created in November 2010 to generate interest in 3-D design and “foster a new wave of designers who hunger for sophisticated software.”[17] The products from the group include 123D, Fluid FX, Homestyler, Pixlr, and SketchBook. Users range from children, students and artists to makers and DIYers.[18]
The AEC industry group is headquartered in Waltham, MA in a LEED Platinum building[19] designed and built using Autodesk software.[20] Autodesk's architecture, engineering, and construction solutions include AutoCAD-based design and documentation software such as AutoCAD Architecture (Old name – Architectural Desktop), AutoCAD MEP (Old name -Autodesk Building Systems), and AutoCAD Civil 3D, as well as technology for relational building modeling such as Revit Architecture (Old name – Revit Building), Revit Structure, and Revit MEP (Old name – Revit Systems). The AEC division also develops and manages software for the Construction industry, including Buzzsaw, Constructware, and the NavisWorks (acquired 2007) product tools; the Infrastructure industry, including AutoCAD Civil 3D, AutoCAD Map3D, and AutoCAD MapGuide Enterprise; and the Plant industry, including AutoCAD P&ID and AutoCAD Plant 3D. Projects that have used software from the Autodesk AEC division include the NASA Ames building[21], the San Francisco Bay Bridge[22], the Shanghai Tower, and New York’s Freedom Tower.[23]
Autodesk's manufacturing industry group is headquartered in Lake Oswego, Oregon. The company's manufacturing software is used in various manufacturing segments, including industrial machinery, electro-mechanical, tool and die, industrial equipment, automotive components, and consumer products. Products include the Autodesk Product Design Suite, Autodesk Factory Design Suite, Autodesk Inventor Suite, Autodesk Inventor Professional Suite, AutoCAD Mechanical, Autodesk Vault, Alias Products and Moldflow.
Autodesk’s media and entertainment solutions are designed for digital media creation, management, and delivery across all disciplines, from film and television visual effects, color grading, and editing to animation, game development, and design visualization. Autodesk’s Media and Entertainment Division is based in Montreal, Quebec. It was established in 1999 after Autodesk, Inc. acquired Discreet Logic, Inc. and merged its operations with Kinetix. In January 2006, Autodesk acquired Alias, a developer of 3D graphics technology. In October 2008, Autodesk acquired the Softimage brand from Avid. The principal product offerings from the Media and Entertainment Division are the Autodesk Entertainment Creation Suites, which include Maya, Softimage, 3ds Max, Mudbox, Smoke, Flame, and Lustre. These products have won Academy Awards for Best Visual Effects for 16 consecutive years.[24]
Much of Avatar's visual effects were created with Autodesk media and entertainment software. Autodesk software enabled Avatar director James Cameron to aim a camera at actors wearing motion-capture suits in a studio and see them as characters in the fictional world of Pandora in the film. Cameron directed the action as if capturing live scenes instead of animators.[25] Autodesk software also played a role in the visual effects of Alice in Wonderland, The Curious Case of Benjamin Button, Harry Potter and the Deathly Hallows Part 1, Inception, Iron Man 2, King Kong, Gladiator, Titanic and other films.[12]
In November 2010, Ubisoft announced that Autodesk's 3D gaming technology was used in Assassin's Creed: Brotherhood.[26]
In 2011, Autodesk acquired a cloud-based set of image tools and utilities called Pixlr.[27]
From time to time Autodesk discontinues some of the products in their portfolio. Some of Autodesk's "retired" products are listed here:
- Volo View was a web-enabled review and markup tool from Autodesk for engineering data, including support for Autodesk’s DWG, DXF, and DWF formats. Volo View enabled design teams to communicate ideas and review designs without access to AutoCAD software. Autodesk discontinued sales of Volo View on May 1, 2005. The latest version of the software, Volo View 3, worked with the following file formats: AutoCAD 2004, DWG and DXF; Design Web Format (DWF 6); Autodesk Inventor 7 IPT, IAM, and IDW and raster files. The functionality of this product is largely replaced by Autodesk DWF Composer (versions 1 and 2) later replace by the free Autodesk Design Review. Autodesk has also released a free product called DWG TrueView. This product enables users to view and plot AutoCAD DWG and DXF files, and to publish these same files to the DWF file format.
- Cyberspace by Autodesk was an early real-time 3D environment capable of producing basic phong shaded walkthroughs of DXF format models in "realtime". No textures were supported, and the system was able to support a maximum DXF model size of around 35 KB.[citation needed] A popular demo model of the Parthenon in Greece was shown around the US in a tour of the portable demo system – complete with virtual reality goggles.
Autodesk's first notable product was AutoCAD, a CAD application designed to run on the systems known as "microcomputers" at the time, including those running the 8-bit CP/M operating system and two of the new 16-bit systems, the Victor 9000 and the IBM Personal Computer (PC). This CAD tool allowed users to create detailed technical drawings, and was affordable to many smaller design, engineering, and architecture companies.
Release 2.1 of AutoCAD, released in 1986, included AutoLISP, a built-in Lisp interpreter initially based on XLISP.[28] This opened the door for third party developers to extend AutoCAD's functionality, to address a wide range of vertical markets, strengthening AutoCAD's market penetration.
Subsequent to AutoCAD Release 12, the company stopped supporting the Unix environment and the Apple Macintosh platform. After AutoCAD Release 14, first shipped in 1997, Autodesk discontinued development under MS-DOS, and focused exclusively on Microsoft Windows.
AutoCAD has grown to become the most widely used CAD program for 2D non-specialized applications.[29] The native file formats written by AutoCAD, DXF and DWG, are also widely used for CAD data interoperability.
In the 1990s, with the purchase of Softdesk in 1997, Autodesk started to develop specialty versions of AutoCAD, targeted to broad industry segments, including architecture, civil engineering, and manufacturing. Since the late 1990s, the company has added a number of significant non-AutoCAD-based products, including Revit, a parametric building modeling application (acquired in 2002, from Massachusetts-based Revit Technologies for $133 million), and Inventor, an internally developed parametric mechanical design CAD application.
In Vernor v. Autodesk, Inc., Autodesk was sued in 2007 by Timothy Vernor, who alleged that he was entitled to sell on eBay "used" copies of AutoCAD software he had obtained at an office liquidation sale from an Autodesk licensee.[30] A federal district judge in Washington State denied Autodesk's initial motion to dismiss in early 2008. In February and March 2009, both sides filed motions for summary judgment addressing the issue whether the First Sale Doctrine applies to previously licensed software.[31] The Court ruled in Vernor's favor, holding that when the transfer of software to the purchaser materially resembled a sale (non-recurring price, right to perpetual possession of copy) it was, in fact, a "sale with restrictions on use"[32] giving rise to a right to resell the copy under the first-sale doctrine. As such, Autodesk could not pursue an action for copyright infringement against Vernor, who sought to resell used versions of its software on eBay. The decision was appealed to the United States Court of Appeals for the Ninth Circuit, which reversed the lower court ruling, denying Vernor the right to resale Autodesk software on eBay due to Autodesk's nontransferable licensing restrictions.[33] In October 2011, the U.S. Supreme Court let stand the 9th Circuit Court of Appeals ruling.[34]
- On 10 December 1996, Autodesk announced its plan to acquire Softdesk, a developer of architecture, engineering and construction software.[35]
- On May 6, 1998, Autodesk acquired assets of Genius CAD-Software GmbH related to the mechanical application business for 68 Mio Euro in cash. The assets were used to strengthen the functionality of its core mechanical products.[36]
- On March 16, 1999, Autodesk acquired Discreet Logic Inc. (Nasdaq: DSLGF)for an undisclosed amount.[37]
- On April 22, 1999, Autodesk acquired VISION* Solutions, a vendor of enterprise automated mapping/facilities management/geographic information systems (AM/FM/GIS) solutions based, from MCI Systemhouse Corp., MCI WorldCom's global information technology company, for US$26 million.[37]
- On January 24, 2001, Autodesk acquired Gentry Systems, a supplier of specialized software tools and services in the electric utility industry for an undisclosed amount. The asset were used to strengthen Autodesk's position in the utility industry.[37]
- On September 24, 2001, Autodesk acquired Buzzsaw for $18 million.
- On February 21, 2002, Autodesk acquired Revit Technology Corporation a Massachusetts-based developer of parametric building technology for building design, construction, and management, for $133 million in cash.
- On August 6, 2002, Autodesk acquired CAiCE Software Corporation, a developer of surveying and engineering applications for transportation agencies and consultants, for approximately $10 million in cash.
- On December 18, 2002, Autodesk acquired the assets of truEInnovations, Inc for an undisclosed amount. The assets were used to create the application Autodesk Vault.
- On March 4, 2003, Autodesk acquired Linius Technologies, Inc. and purchased certain assets of a third software company—VIA Development Corporation, for an undisclosed amount.
- On February 24, 2004 Autodesk acquired MechSoft, Inc., an Autodesk Inventor(R) Certified Applications Program partner and developer of the MechSoft product.
- On March 2005, Autodesk acquired the assets of COMPASS systems GmbH for 13 Mio Euro, a European-based developer of the COMPASS family of data management solutions. The assets were used to strengthen Autodesk's position in the European product data management market.[38]
- On January 10, 2006, Autodesk acquired Alias, with its automotive styling and digital content creation applications, for $197 million USD.[39]
- On August 6, 2007, Autodesk announced the acquisition of Skymatter Inc, developer of Mudbox.[40]
- On August 9, 2007, Autodesk Completes Acquisition of NavisWorks, Inc. for a purchase price of $26 million, plus a working capital adjustment.[41]
- On August 20, 2007, Autodesk announced that it has completed the acquisition of technology and product assets of Opticore AB, based in Gothenburg, Sweden.[42] Opticore is specialized in real time visualisation primarily for the carmakers industry.
- On August 28, 2007, Autodesk announced the acquisition of California-based PlassoTech, developers of CAE applications. Terms of the transaction were not disclosed.[43]
- On November 25, 2007, Autodesk announced the intent to acquire Robobat, a France-based developer of structural engineering analysis applications. The acquisition was completed on January 15, 2008.[44][45]
- On May 7, 2008, Autodesk announced that it has completed the acquisition of Kynogon SA, the privately held maker of Kynapse artificial intelligence middleware.[47] Paris-based Kynogon specialized in video game middleware and simulation.
- The same day, Autodesk also announced the acquisition of REALVIZ S.A.[48] REALVIZ was founded in 1998 and is headquartered in Sophia Antipolis, France. REALVIZ's flagship products are "Stitcher" software for the creation of panoramas and 360 degree virtual tours, and "ImageModeler" software to produce 3D models from photographs.
- On June 26, 2008, a press release announced the acquisition of Square One Research and its flagship product, Ecotect.[49]
- On October 23, 2008, Autodesk announced the acquisition on Avid's Softimage, Co. business, developers of 3D application Softimage (formerly Softimage|XSI), for $35 million USD.[50]
- On December 17, 2008, Autodesk signed a definitive agreement to acquire ALGOR, Inc. for approximately $34 million.[51]
- On December 2009, Autodesk announced the acquisition of VisualTAO (also known as PlanPlatform), an Israeli start-up that developed a cloud-based Web application, enabling users to view and edit AutoCAD files online. The company also developed a mobile version of the application. VisualTAO became part of PSEB, and the product was released during 2010 as "AutoCAD WS."[52]
- On July 21, 2010, Autodesk announced the acquisition of Illuminate Labs, the maker of Beast (a global illumination middleware) and Turtle (a global illumination plugin for Maya) used for video game development.[53]
- On February 17, 2011, Autodesk announced the acquisition of Blue Ridge Numerics, Inc., a leading provider of simulation software, for approximately $39 million in cash.[54]
- On March 1, 2011, Autodesk announced the acquisition of Scaleform, a UI middleware for video games.[55]
- On July 19, 2011, Autodesk announced the acquisition of Pixlr, online photo editing and sharing service.[56]
- On August 1, 2011, Autodesk announced the acquisition of Instructables, a website and platform where users can share their ideas and collaborate with a variety of do-it-yourself projects.[57]
- On August 25, 2011, Autodesk announced the acquisition of Numenus, which optimizes CAD and construction processes by using NURBS technology.[58]
- On November 6, 2011, Autodesk announced the acquisition of Grip Entertainment, which develops behavior control systems for computer-controlled characters in video games.[59]
Autodesk solutions for Digital Prototyping allow designers, manufacturers and engineers to design more sustainably by reducing the amount of physical prototypes required for a project, or eliminating the need for them entirely.
The Building Information Modeling (BIM) capabilities of Autodesk software help the architect, engineering and construction (AEC) industry create more sustainable buildings and optimize building performance. Autodesk created the notion of BIM seven years ago but it has only recently become popular.[60]
The Autodesk Clean Tech Partner Program provides design and engineering software to early-stage clean technology companies in North America and Europe, helping to accelerate development of solutions to the world’s most pressing environmental challenges. Each year, Autodesk gives hundreds of clean tech companies $150,000 worth of software to cut start-up costs. Pi Mobility is a clean tech partner of Autodesk’s. Using digital prototyping software to build the company’s bike, it realized one of the frame components could be cut by a half-inch, saving Pi Mobility more than $300,000 in production costs.[61]
The Autodesk Sustainability Workshop is a free on-line tutorial that covers sustainable design concepts such as light-weighting and whole systems thinking. These videos instruct viewers how to make sustainable design decisions early in the design process. It is aimed at students, “giving them easy access to free digital content that can supplement traditional engineering education.”[62]
Autodesk introduced C-FACT, an open-source, science-driven approach to setting greenhouse gas reduction targets, which calls for greenhouse gas (GHG) reductions to be made in proportion to a company’s gross domestic product (GDP). Unlike other carbon accounting methods, Autodesk’s C-FACT measures carbon dioxide emissions that are proportional to a company’s global GDP contribution.[63] Autodesk will derive its own targets using this approach through 2020.
Through the use of telepresence, Autodesk has reduced its travel by 16 percent in three years as part of its overall carbon emissions reduction strategy.[64]
In 2006 Autodesk sponsored a PBS program named e2 Design, which focused on going green in building designs around the world. Narrated by Brad Pitt, viewers learn about the leaders and technologies driving sustainable design.
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