KILT-FM
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KILT-FM
City of license Houston, Texas
Broadcast area
Greater Houston
Branding The Bull @
100.3
Slogan "
Houston's Next Generation of
Country"
Frequency 100.3 MHz (also on HD
Radio)
100.3 HD-2-KIKK Country (
Texas country)
100.3 HD-3-Sports Radio
610 simulcast
First air date
1968
Format Country
ERP 95,
000 watts
HAAT 585 meters
Class C
Facility ID 25439
Transmitter coordinates 29°34′34″
N 95°30′36″W
Callsign meaning Former branding (also named for former owner
Gordon "Old Scotchman" McClendon)
Owner
CBS Radio
(
CBS Radio Texas Inc.)
Sister stations KHMX,
KIKK,
KILT-AM,
KKHH,
KLOL
Webcast
Listen Live
Website thebull.cbslocal.com
KILT-FM (100.3 FM) is a
Houston, Texas-based radio station with a country music format. It is owned by CBS Radio. Its transmitter is located in
Missouri City, Texas. It is a sister station of KILT-AM, which is located at 610 kHz, also in Houston.
Contents [hide]
1
History
1.1 Ownership changes
2
Award nominations
3
Station rivalry
4 Airstaff
5 References
6
External links
History[edit]
In the
1970s, KILT-FM had an
album rock format (while "The
Big 610" KILT-AM continued with its long-running
Top 40 format). Both
KILT AM and FM changed to country in
1981.[1]
Despite the switch of formats, the station maintained its morning radio show, known as
Hudson and
Harrigan. From its debut in
1967 through
1995, the morning show had eleven different sets of personalities occupying the personas of
Mac Hudson and Irv Harrigan. Ken Hoffmann of the
Houston Chronicle described Hudson and Harrigan as "the longest-running, most successful morning team anywhere in
America".[1] However, that run finally ended when KILT announced the show's termination on March 23,
2010.
Fred Olson and
Randy Hames, who hosted as Hudson and Harrigan for the last 28 years, were released, and the airstaff show assignments readjusted.[2]
After switching to the country music format, KILT competed directly against KIKK, the only other country music station in the Houston
Area. According to the Houston Chronicle, "after initial success, KILT struggled through an aborted change of call letters and the lack of a strong identity with listeners".[3] In the spring of
1989, KILT finally pulled ahead of KIKK in the
Arbitron ratings. They maintained their lead position for the next two seasons, and at the end of the year
Radio and Records rated KILT as the second most-listened-to country radio station in the
United States, with an estimated 542,600 listeners tuned in for at least
15 minutes each week. KIKK was fourth on the nationwide list, with an estimated 508,700 listeners.[3] KILT serves as a co-flagship radio station of the
Houston Texans, along with their AM sister station.
On
January 10,
2013, at 5 PM, the station relaunched as "The Bull @ 100.3".
The station shifted its playlist to include more current and recurrent music. The final song on "100.
3 KILT" was "Give It All We Got
Tonight" by
George Strait, while the first song on "The Bull" was "
Drink in My Hand" by
Eric Church.[4]
Ownership changes[edit]
KILT had been owned by
LIN Broadcasting Corporation since 1968.[5] In an effort to divest itself of all of its radio stations, in late
1986, LIN Broadcasting Corporation sold KILT-FM and KILT-AM to
Legacy Broadcasting Inc. for $36.75 million.[6]
Less than three years later, KILT was sold, along with seven other radio stations, by Metropolitan-Legacy to
Westinghouse Broadcasting. At the time, the $
360 million deal was considered the largest ever in radio. To meet federal regulations on radio ownership, Westinghouse sold their
Houston station KODA-FM.[7]
In
1993, Westinghouse purchased KILT's rival, KIKK. At the time, KILT was first in the Arbitron ratings, with KIKK second in the Houston market. A single general manager was assigned to run both stations. According to Dan
Mason, president of Westinghouse
Radio Broadcasting, "'As they have been fierce competitors in the past, our two Houston radio properties will now join hands to create one of Houston's most unique country music powerhouses, each with its own programming and sales team.'"[8] On
November 4,
2002, KIKK stopped playing country music and switched to a
Smooth Jazz format. This left KILT as again one of only two Houston country stations (competing against
KKBQ). Some of the KIKK promotions, including the 10 Man Jam concerts, were moved to KILT.[9]
KILT was the last Houston radio station to maintain a full-service news department. The department was disbanded in 2004 when KILT decided to drop its afternoon newscasts in the hopes of improving its ratings in the Houston market.
As of October 4, 2013, the published lineup was as follows:
Morning drive time (5 am--9 am) is the
Foley &
Thunder; the midday show (9 am--2 pm) hosted by Keola;
Afternoons 2-7pm is hosted by
Erin Austin, weekday evenings (7 pm--midnight) is hosted by Zakk
United.
- published: 03 Dec 2013
- views: 75