Hotmail (officially Microsoft Hotmail, previously Windows Live Hotmail and MSN Hotmail) is a free web-based email service operated by Microsoft as part of Windows Live. One of the first web-based email services,^[2] it was founded by Sabeer Bhatia and Jack Smith and launched in July 1996 as "HoTMaiL".^[3] It was acquired by Microsoft in 1997 for an estimated $400 million, and shortly after, it was rebranded as "MSN Hotmail". The current version was released in 2011.^[4]

Hotmail features unlimited storage, Ajax, and integration with Microsoft's instant messaging (Windows Live Messenger), calendar (Hotmail Calendar), file hosting service (SkyDrive), and contacts platform.^[5] According to comScore (August 2010), Windows Live Hotmail is the world's largest web-based email service with 364 million members, followed by Gmail and Yahoo! Mail, respectively. It is available in 36 different languages.^{[6][1][7][8][9]}

Hotmail is developed from Mountain View, California. When Hotmail Corporation was an independent company, its headquarters was in Sunnyvale.^[10]

Features[link]

Similar to other major webmail services, Hotmail uses Ajax programming techniques and supports later versions of Internet Explorer, Firefox, Safari, and Google Chrome. Some of its features include keyboard controls giving the ability to navigate around the page without using the mouse, the ability to search the user's messages including structured query syntax such as "from:ebay", message filters, folder-based organization of messages, auto-completion of contact addresses when composing, contact grouping, importing and exporting of contacts as CSV files, rich text formatting, rich text signatures, spam filtering and virus scanning, support for multiple addresses, and different language versions.

In comparison to other webmail services, Hotmail offers the following unique features.

Active view[link]

Hotmail's Active view allows users to interact directly with contents and functionalities within their email message. For example, any photo attachments can be previewed directly using Active view. In addition, Hotmail provides a partner platform which allows contents and functionalities from various websites and services such as YouTube, Flickr, LinkedIn, and United States Postal Service to be viewed directly within the email message. For example, users may view the YouTube video within Hotmail when a user receives an email which contains a link to the video. Other functionalities of Active view include tracking of real time shipping status from United States Postal Service and performing social networking actions on LinkedIn directly from within the email message.

Office Web Apps integration[link]

Hotmail integrates with Office Web Apps to allow high fidelity viewing and editing of Microsoft Office Word, Excel, and PowerPoint documents that are attached to the email messages. Users can directly open attached Office documents within the web browser, and save them into their Windows Live SkyDrive. Users can also perform edits to any received Office documents, and directly reply to the sender with the edited version of the document. In addition, users may also send up to 10 GB of Office documents (up to 50 MB each) using Hotmail by uploading these documents onto Windows Live SkyDrive, and share these documents with other users for viewing or collaboration.

Conversation threading[link]

Hotmail provides the ability to automatically group sent and received emails that are from the same conversation into the same conversation thread, allowing users to quickly browse through all the emails within the same conversation thread. This feature can be turned on or off depending on the user's preferences.

Sweep[link]

Hotmail offers a "virtual broom" which allow users to delete or move large amounts emails into specified folders based on the sender's information. Once a "sweep" is performed, the user may choose to configure Hotmail to remember the sweep settings and perform the same move or delete actions for any future emails. Users may also set up custom message rules based on the sender's or recipient's information, the subject of the email, or attachments to the email. There is also an option to delete/move messages that are older than a specified amount of days, or only keep the latest message from a sender.

Quick views and one-click filters[link]

Quick views allow users to filter all emails (in all folders) by document attachments, photo attachments, flagged messages, or shipping updates. One-click filters allow users to filter the inbox (or specific folder) based on whether or not the email message is unread, from the Windows Live Contacts list, from group mailing lists or Windows Live Groups, or from a social networking website. Categories appear under Quick views for ease of access.

Aliases[link]

Users can create Hotmail aliases for their Windows Live ID. Once an alias is set up, users can choose to have all email sent to that address go to a specific folder, or to the inbox. Users can send emails from that alias as if it is a normal email address. Up to 5 aliases can be made every year, and up to 15 in total. Aliases are completely different to the user's original addresses, and can be removed/created at any time. Aliases are not actual Windows Live IDs, so users can not sign in with them.

Categories[link]

Categories allow users to label messages or senders into a particular group, and those categories will appear under "Quick views" in the sidebar. Some categories are created by default, and some mail is put in those categories by default (e.g. photos, office docs and newsletters). Users can select multiple categories for each piece of mail, have categories applied automatically, and create new ones.

Instant actions[link]

Instant actions are buttons that appear when a user hovers the mouse over a message. Examples of instant actions are delete, move, sweep, and flag, and they are customizable in options.

Registration[link]

Upon registration, new users can choose from a Hotmail domain address (e.g. @hotmail.com and @live.com).

Single-use code[link]

A single-use code is a code you can use instead of your password when you sign in with your Windows Live ID. Each code can be used only one time, but you can request one whenever you need it. If a user is signing in on a public computer—like at the library or school—using a single-use code helps keep your account information secure. Single use code is sent to the user when requested during login.

Hotmail Plus[link]

Notes

A. ^ 10 GB with SkyDrive

B. ^ IMAP support is available via IzyMail^[13]

Mail client access[link]

POP3[link]

POP3 access is available for all Hotmail accounts as part of the "Wave 3" release, adding support to access Hotmail from any email client — most notably mobile devices.^[14]

WebDAV[link]

WebDAV, which was primarily used by Outlook Express, was discontinued to all users September 1, 2009.^[15][16]

DeltaSync[link]

For access through Microsoft Outlook 2003, 2007, or 2010, users can download the free Microsoft Outlook Hotmail Connector. Using the Outlook connector, users can freely access email messages, contacts, and calendars in any Hotmail account, though access to tasks and notes requires a premium subscription. Another alternative for users is to use the Windows Live Mail desktop client, which has built-in support for Hotmail.^[17] Both applications, Windows Live Mail and Microsoft Outlook, can access Hotmail through the proprietary DeltaSync protocol. Currently, no Mac alternative utilizing DeltaSync exists, as Microsoft Entourage does not support it. There has been no word from Microsoft Entourage or Windows Live Hotmail as to whether an "Entourage Connector" will be available in the future.

Exchange ActiveSync[link]

As part of the Hotmail "Wave 4" release, Microsoft has added Exchange ActiveSync support to Hotmail, allowing users to synchronise their email, contacts, and calendar on any device that supports the Exchange ActiveSync protocol.^[18]

Android[link]

Push email, contacts, and calendar is available for Android users by an Android app developed by Microsoft.

Spam policy and filtering[link]

Like many free Webmail services, Hotmail is often used by spammers for illicit purposes such as junk or chain mailing and unwanted marketing, due to wide availability, service popularity, and ease of registration of new accounts.^[19] However, Hotmail does not tolerate this practice. It subscribes to Microsoft's service agreement, which states any account engaging in these activities will be terminated without warning.^[20][21]

History[link]

Launch of Hotmail[link]

Hotmail service was founded by Sabeer Bhatia and Jack Smith, and was one of the first webmail services on the Internet along with Four11's RocketMail (later Yahoo! Mail). It was commercially launched on July 4, 1996, American Independence Day, symbolizing "freedom" from ISP-based email^[22] and the ability to access a user's inbox from anywhere in the world. The name "Hotmail" was chosen out of many possibilities ending in "-mail" as it included the letters HTML – the markup language used to create web pages (to emphasize this, the original type casing was "HoTMaiL"). The limit for free storage was 2 MB.^[3] Hotmail was initially backed by venture capital firm Draper Fisher Jurvetson. By December 1997, it reported more than 8.5 million subscribers.^[23] Hotmail initially ran under Solaris for mail services and Apache on FreeBSD for web services before being converted to Microsoft products.^[24][25]

MSN Hotmail[link]

Hotmail was sold to Microsoft in December 1997 for a reported $400 million, and it joined the MSN group of services.^[26] Hotmail quickly gained in popularity as it was localized for different markets around the globe and became the world's largest webmail service, and reported more than 30 million active members by February 1999.^[27] Hotmail originally ran on a mixture of FreeBSD and Solaris operating systems.^[28] A project was started to move Hotmail to Windows 2000. In June 2001, Microsoft claimed this had been completed; a few days later they retracted and admitted that the DNS functions of the Hotmail system were still reliant on FreeBSD.^[29] Later development saw the service tied with Microsoft's web authentication scheme, Microsoft Passport (now Windows Live ID), and integration with Microsoft's instant messaging and social networking programs, MSN Messenger and MSN Spaces (now Windows Live Messenger and Windows Live Spaces, respectively).

Security Issues[link]

A security issue appeared in Hotmail during this period that permitted anybody to log into any Hotmail account using the password 'eh'; it was at the time called "the most widespread security incident in the history of the Web."^[30]
In 2001, the Hotmail service was compromised again by computer hackers who discovered that anyone could log into their Hotmail account and then cull messages from any other Hotmail account by crafting a URL with the second account's username and a valid message number. It was such a simple attack that by the time the patch was made, dozens of newspapers and hundreds of web sites published exact descriptions allowing tens-of-thousands of hackers to run rampant across Hotmail. The exploitable vulnerability exposed millions of accounts to tampering between August 7, 2001 and August 31, 2001.^[31][32] The space increased to 50MB and then 250MB in 2004.

Competition[link]

After a period of technological stagnation, the webmail industry received a significant boost in 2004 when Google announced its own mail service, Gmail. Featuring greater storage space, speed, and interface flexibility, this new competitor spurred a wave of innovation in webmail. The main industry heavyweights – Hotmail and Yahoo! Mail – introduced upgraded versions of their email services with greater speed, security, and advanced features.

Windows Live Hotmail[link]

Microsoft's new email system was announced on November 1, 2005, under the codename "Kahuna", and a beta version was released to a few thousand testers. Other webmail enthusiasts also wanting to try the beta version could request an invitation granting access. The new service was built from scratch and emphasized three main concepts of being "faster, simpler, and safer". New versions of the beta service were rolled out over the development period, and by the end of 2006 the number of beta testers had reached the millions.^[33]

The Hotmail brand was planned to be phased-out when Microsoft announced that the new mail system would be called Windows Live Mail, but the developers soon backtracked after beta-testers were confused with the name change and preferred the already well-known Hotmail name, and decided on Windows Live Hotmail. After a period of beta testing, it was officially released to new and existing users in the Netherlands on November 9, 2006, as a pilot market. Development of the beta was finished in April 2007, Windows Live Hotmail was released to new registrations on May 7, 2007, as the 260 million MSN Hotmail accounts worldwide gained access to the new system. The old MSN Hotmail interface was accessible only by users who registered before the Windows Live Hotmail release date and had not chosen to update to the new service. The roll-out to all existing users was completed in October 2007.

Windows Live Hotmail was awarded PC Magazine's Editor's Choice Award in February 2007,^[34] March 2007,^[35] and February 2011^[36]

It was announced in 2008 on the Windows Live Hotmail website^[37] that the service would be updated with focus on improving the speed, increasing the storage space, better user experience, and usability features. It was announced that sign-in and email access speeds will be up to 70 percent faster. The classic and full versions of Windows Live Hotmail are combined in the new release. As a result of user feedback, Hotmail has been updated so that scrolling works for users who have the reading pane turned off. It is also expected that Hotmail team will be moving the advertisement from the top of page to the side, adding more themes, increasing the number of messages on each page, and adding the ability to send instant messages from the user's inbox in future releases.^[38]

Support for Firefox in the upgraded Windows Live Hotmail took a few months to complete.^[39] Full version support for Google Chrome was also added on November 4, 2008. On October 30, 2008, some account holders using various Linux based browsers started experiencing read-only access.^[40] However, with the use of a user agent switcher to dupe Hotmail into thinking the user is accessing from Windows, normal functionality is restored, which indicates that Windows Live Hotmail is only allowing certain browsers at the moment.

As part of the update, Microsoft also added integrated capability for instant messaging with contacts on the Windows Live Messenger service. The feature is the realization of a project that began as "Windows Live Web Messenger" in 2007, a replacement for the outdated "MSN Web Messenger" service that was first launched in August 2004. It was noted that the original "Windows Live Web Messenger" featured tabbed conversations in a "conversation workspace", however since its integration with Hotmail this has been removed.^[41][42]

On May 18, 2010, Microsoft unveiled the "Wave 4" update of Hotmail, which offers features such as 1-click filters, active views, inbox sweeping, and 10 GB space for photos, Microsoft Office documents, and attachments.^[43] It also includes integration with Windows Live SkyDrive and Windows Live Office, a free version of Microsoft's Office Web Apps suite. The new version began its gradual release to all Hotmail users on June 15, 2010^[44] and was completely rolled out on August 3, 2010.^[45] Exchange ActiveSync support was enabled to all Hotmail users on August 30, 2010, allowing users to sync their mail, contacts, calendar and tasks to their mobile devices that supports the protocol.^[46] Addition of full-session SSL was released on November 9, 2010.

Throughout 2011, Microsoft added several new features to Hotmail, such as aliases^[47] and speed improvements.^[48] In October 2011, Microsoft unveiled a "re-invented Hotmail", and added many new features such as Instant Actions, scheduled Sweep, and Categories^[49][50][51] and this update began fully rolling out on November 9, 2011.^[52] This update also made SSL enabled by default on all accounts.

See also[link]

	San Francisco Bay Area portal
	Companies portal
	Internet portal

• Comparison of webmail providers

References[link]

External links[link]

• Hotmail

This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (March 2010)

SM Town (stylized as SMTown or as SMTOWN) is the project name used by S.M. Entertainment for their vacation compilation albums. SM Town consists of current recording artists under the company. Each year the company organizes their artists to come together and perform on a five-hour long concert that tours around Asia.

Discography[link]

Albums[link]

Tours[link]

• 2002 SM China
• Smile Concert 2003
• 2007 SMTown Summer Concert - 30 June and 1 July 2007 - Olympic Gymnastics Arena^[2]
• SMTown Live '08^[3]
• SMTown Live '09 (cancelled)^[4]
• SMTown Live '10 World Tour^[5]
• SMTown Live '12 World Tour^[6]

Filmography[link]

• I AM. - SM Town Live World Tour in Madison Square Garden (May 10, 2012)^[7]

References[link]

External links[link]

• SM Entertainment official homepage (Korean)
• SM Entertainment official Japanese homepage (Japanese)
• SMTOWN on Weibo (Verified) (Chinese)

v t e SM Town Members Current members Kangta BoA TVXQ TRAX The Grace Super Junior Zhang Liyin Girls' Generation J-Min SHINee f(x) EXO Past members H.O.T. S.E.S. Shinhwa Fly to the Sky M.I.L.K Black Beat Shinvi Isak 'N' Jiyeon Kang Jung Woo Kim Junsu Park Yoochun Kim Jaejoong Han Geng Albums 2011 Winter SMTown – The Warmest Gift Concert tours SMTown Live '08 SMTown Live '10 World Tour SMTown Live '12 World Tour Film I AM. Category

This article on a Korean band or other musical ensemble is a stub. You can help Wikipedia by expanding it. v t e

Daddy Yankee
Background information
Birth name	Ramón Ayala
Also known as	Winchester 30-30 El Cangri El Jefe The Big Boss DY El Máximo Lider
Born	(1977-02-03) February 3, 1977 (age 35)
Origin	San Juan, Puerto Rico
Genres	Reggaeton, Latin rap, hip-hop
Years active	1992–present
Labels	El Cartel, Interscope, Sony Music Latin
Website	daddyyankee.com

Ramón Luis Ayala Rodríguez (born February 3, 1977), known artistically as Daddy Yankee, is a Latin Grammy Award-winning Puerto Rican reggaeton recording artist. Ayala was born in Río Piedras, the largest district of San Juan, where he became interested in music at a young age. In his youth he was interested in baseball, and aspired to become a Major League Baseball player. He was unable to continue this sport when he received an injury to one of his legs, leaving him unable to walk correctly. He then became involved in the underground rap movement that was in its early stages in Puerto Rico, later to be called reggaeton. After receiving lessons from several artists within the genre, he developed an independent career, first recording in a production titled Playero 37. After this he began to produce independent albums. His first solo album was No Mercy. He subsequently formed a duo with Nicky Jam, and then continued his solo career with the releases of El Cartel and El Cartel II. This led him be one of many pioneers of the reggaeton genre earning him the nickname "El Cangri".

In 2002 El Cangri.com became Ayala's first album with international success, receiving coverage in the markets of New York and Miami. Barrio Fino was released in 2004, and the album received numerous awards, including Lo Nuestro Awards and a Latin Billboard, as well as receiving nominations for the Latin Grammy and MTV Video Music Awards. Barrio Fino performed well in the sales charts of the United States, Latin America, Europe, and Japan. On June 5, 2007, El Cartel Records released El Cartel: The Big Boss, which was ranked as the top-selling album in Latin music genres in 2007. He promoted the album with an international tour which began in the United States and continued through Latin America, breaking attendance records in Ecuador and Bolivia.

His performances have appeared on more than 70 albums, including compilations such as Mas Flow 2 and Blin Blin Vol. 1. Outside of his work as a musician, Ayala has also worked as an actor and producer. Throughout his career, he has been generally reluctant to discuss his personal life, but has publicly expressed the importance of his wife and children to him.

Following the incident, he became interested in the underground movement, which at the time was in an early organizational stage.^[1] He also took more interest in the events that took place in the neighborhood in which he was raised, a public housing project named Villa Kennedy.^[2] Early in his career he attempted to imitate the style of Vico C. He went on to emulate other artists in the genre, including DJ Playero, DJ Nelson, and DJ Goldy, taking elements from their styles in order to develop an original style.^[1] In doing so, he eventually abandoned the traditional model of rap and became one of the first artists to perform reggaeton.^[1] Ayala first recorded with DJ Playero as a featured artist in a production titled Playero 37, which was released in 1992.^[2]

Musical career[link]

Independent productions[link]

His first album, titled No Mercy, was produced in 1995 when Ayala was eighteen years old.^[2] The production did not sell well, and he continued his work within the genre for the rest of the decade, eventually forming a duo with Nicky Jam. One of the duo's songs, "Posición", was included in the soundtrack of One Tough Cop, a movie directed by Bruno Barreto, that was released in 1998. Beginning in 2000, Ayala began concentrating more on his solo career, releasing albums produced outside studios. The first production he released was titled El Cartel, featuring elements of the mixtape style.^[2] In 2001 El Cartel II was released, a direct sequel to the previous production, and influenced by similar genres.

In 2005 El Cangri.com was released, and became the first album in Ayala's career to sell well outside Puerto Rico, mostly in the United States.^[2] The album was produced by VI Music, an independent recording studio in Puerto Rico, and was not supported by a major label.^[2] The most successful single from the album was "Latigazo", which received significant play on radio stations in New York and Miami.^[2] The album reached #43 on Billboard's Top Latin Albums chart.^[2] Following the release of this disc, Ayala performed at the Roberto Clemente Coliseum before 12,000 fans.^[3] The following year VI Music produced Los Homerun-es.^[2] The album became the leader in sales in Puerto Rico during a year in which several other reggaeton artists released significant productions, including Luny Tune's Mas Flow, Don Omar's The Last Don, and Tego Calderón's El Abayarde.^[2] The album's success helped Ayala receive the publicity required for a crossover to the United States market, and marked the last album he released with VI music before signing a contract with Universal

2004–2005[link]

Ayala's next album, Barrio Fino, was produced by Luny Tunes and released in July 2004 by El Cartel Records and VI Music. It was the most highly anticipated album in the reggaeton community.^[4] Ayala had enjoyed Salsa music since he was young, and this led him to include music of genres besides reggaeton in the album.^[4] The most prominent of these cross-genre singles was "Melao", in which he performed with Andy Montañez.^[4] The album was described as his most complete, and with it he intended to introduce combinations of reggaeton and other genres to the English-speaking market.^[4] Barrio Fino was followed up by an international tour with performances in numerous countries including the Dominican Republic, Ecuador, Mexico, Panama, Peru, Honduras, Spain, Colombia, Argentina, Venezuela, and the United States.^[4] The album has sold over 500,000 copies in the United States alone and has sold well throughout Latin America and worldwide.^[5]

In 2005 Ayala won several international awards, making him one of the most recognized reggaeton artists within the music industry.^[6] The first award of the year was Lo Nuestro Awards within the "Latin music" category, which he received for Barrio Fino.^[6] In this event he performed "Gasolina" in a performance that was described as "innovative".^[6] Barrio Fino also won the "Reggaeton Album of the Year" award in the Latin Billboard that took place on April 28, 2005,^[6] where he performed a mix of three of his songs in a duo with P. Diddy. The album was promoted throughout Latin America, the United States, and Europe, reaching certified gold in Japan. Due to the album's success, Ayala received promotional contracts with radio stations and soda companies, including Pepsi.^[7] His single "Gasolina" received the majority of votes cast for the second edition of Premios Juventud, in which it received eight nominations and won seven awards.^[6] Ayala also made a live presentation during the award ceremony. "Gasolina" received nominations in the Latin Grammy and MTV Video Music Awards.^[6]

The successful single, "Gasolina", was covered by artists from different music genres. This led to a controversy when Los Lagos, a Mexican banda group, did a cover with the original beat but changed the song's lyrics.^[8] The group's label had solicited the copyright permission to perform the single and translate it to a different music style, but did not receive consent to change the lyrics; legal action followed.^[8] Speaking for the artist, Ayala's lawyer stated that having his songs covered was an "honor, but it must be done the right way."^[8]

2006–present[link]

On April 30, 2006, Ayala was named one of the 100 most influential people by Time magazine, which cited the 2 million copies of Barrio Fino sold, Ayala's $20 million contract with Interscope Records, and his Pepsi endorsement.^[9] During this period, Ayala and William Omar Landrón (more commonly known by his artistic name Don Omar) were involved in a rivalry within the genre, dubbed "tiraera". The rivalry received significant press coverage despite being denied early on by both artists. It originated with a lyrical conflict between the artists begun by Ayala's comments in a remix single, where he criticized Landron's common usage of the nickname "King of Kings".^[10] Don Omar responded to this in a song titled "Ahora Son Mejor", part of his album Los Rompediscotecas.^[10]

El Cartel: The Big Boss was released by Interscope on June 5, 2007. Ayala stated that the album marked a return to his hip-hop roots as opposed to being considered a strictly reggaeton album.^[11] The album was produced in 2006, and included the participation of will.i.am, Scott Storch, Tainy Tunes, Neli, and personnel from Ayala's label. Singles were produced with Héctor Delgado, Fergie, Nicole Scherzinger and Akon.^[11] The first single from the album was titled "Impacto", and was released prior to the completion of the album. The album was promoted by a tour throughout the United States, which continued throughout Latin America.^[11] He performed in Mexico, first in Monterrey, where 10,000 attended the concert, and later at San Luis Potosí coliseum, where the concert sold out, leaving hundreds of fans outside the building.^[12] Ayala performed in Chile as well, and established a record for attendance in Ecuador.^[13] He also performed in Bolivia, setting another record when 50,000 fans attended his Santa Cruz de la Sierra concert.^[13] This show was later described as "the best show with the biggest attendance in history" and as "somehappy that his album had sold more than those of Juan Luis Guerra and Juanes, and that this was an "official proof that reggaeton's principal exponent defeated the rest of the genres".^[14] Ayala made a guest appearance in an album titled "Caribbean he loved the color reed|Inner Circle]], Bounty Killer, Elephant Man and Wayne Wonder.^[15] In July 2008, Ayala announced that as part of his work, he would produce a cover version of Thalía's song, Ten Paciencia.^[16] Prior to the album's release, Ayala scheduled several activities, including an in-store contract signing.^[17] On February 27, 2009, he performed at the Viña del Mar International Song Festival in Chile.^[18] In this event, the artists receive awards based on the public's reaction. After performing "Rompe", "Llamado de emergencia", "Tú me dejaste caer", "Gasolina", "Limpia parabrisas" and "Lo que pasó, pasó" over the course of two hours, Ayala received the "Silver Torch", "Gold Torch" and "Silver Seagull" recognitions.^[18] On April 24, 2009, he received the Spirit of Hope Award as part of the Latin Billboard Music Awards ceremony.^[19] The recognition is given to the artists that participate in community or social efforts throughout the year. The single "Grito Mundial" was released on October 8, 2009,^[20] in order to promote his ninth album, Mundial. Despite releasing "El Ritmo No Perdona (Prende)" more than a month before, that single was not considered the first official promotional single.

Film and other career projects[link]

Ayala has negotiated promotional deals with several companies outside of the music industry, releasing merchandise under his name. In 2005, he became the first Latin artist to sign a deal with Reebok, in order to produce accessories,^[21] including the licensed clothing line "DY", which was released in 2006.^[22] He also teamed up with the company to have his own shoes and sporting goods made, which were first distributed on May 23, 2006.^[11] Reebok continued the partnership with the introduction of the Travel Trainer collection in July 2007. In August 2007, Pepsi began an advertising campaign titled "Puertas", in which Ayala is depicted returning to his youth by opening a series of doors.^[23]

In 2008, Ayala participated in a campaign to promote voting in the 2008 general elections in Puerto Rico. This initiative included a concert titled "Vota o quédate callao".^[24] On August 25, 2008, Ayala endorsed John McCain's candidacy for President of the United States, stating that McCain "has been a fighter for the Hispanic community".^[25] As part of this campaign, Ayala moderated a debate titled “Vota o quédate callao: los candidatos responden a los jóvenes”, which was aired on October 9, 2008.^[26]

Ayala has worked in the film industry as both an actor and producer. His acting debut was the lead role of Vampiros, a film directed by Eduardo Ortiz and filmed in Puerto Rico.^[27] The film premiered at the Festival of Latin American Cinema in New York, where it received a positive reaction. This led Image Entertainment to produce a DVD, internationally released in March 2005.^[27] Ayala played the main role "Edgar" in Talento de Barrio, which was filmed in Puerto Rico and directed by José Iván Santiago. Ayala produced the film, which is based on his experience of growing up in a poor city neighborhood.^[28] While the film is not directly a biography, Ayala has stated that it mirrors his early life.^[28] Talento de Barrio's debut was scheduled for July 23, 2008, in New York's Latino Film Festival.^[29] After the premier, Ayala expressed satisfaction, saying that he had been invited to audition for other producers.^[30] On release, Talento de Barrio broke the record held by Maldeamores for the most tickets to a Puerto Rican movie sold in a single day in Caribbean Cinemas.^[31]

Ayala has been involved in the administration of three organizations, the first being El Cartel Records which he co-owns with Andres Hernandez. He also created the Fundación Corazón Guerrero, a charitable organization in Puerto Rico which works with young incarcerated people.^[32] On April 26, 2008, he was presented with a "Latino of the Year Award" by the student organization Presencia Latina of Harvard College, receiving it for his work with Puerto Rican youth and creating Corazón Guerrero.^[33] On February 6, 2008, Ayala announced in a Baloncesto Superior Nacional press conference that he had bought part of the Criollos de Caguas' ownership.^[34]

Personal life[link]

Ayala has kept most of his personal life private, rarely speaking about it in interviews.^[35] He has said that he avoids doing so because such details are the only aspect of his life that are not public and that they are like a "little treasure".^[35] He made an exception in 2006 when he spoke about his relationship with his wife and children in an interview with María Celeste Arrarás in Al Rojo Vivo.^[35] He stated that his marriage is strong because he and his wife are "friends above anything", adding that he has tried to ignore other temptations because "weakness is the reason for the downfall of several artists."^[35] He also described his "very close" communication with his children, in which he tries to offer advice against drugs and negative influences.^[35] His first daughter was born when he was seventeen years old,^[35] which he has described as confusing at first, adding that raising a daughter at that age was a hard experience.^[36]

Studio albums[link]

• 1995: No Mercy
• 2002: El Cangri.com
• 2004: Barrio Fino
• 2007: El Cartel: The Big Boss
• 2010: Daddy Yankee Mundial
• 2012: Prestige

Filmography[link]

Film

Television

See also[link]

	Biography portal
	Puerto Rico portal
	Music portal

• Latin American music
• List of Caribbean music genres
• List of Puerto Ricans
• List of Puerto Rican songwriters
• Urban contemporary

References[link]