Company name | Jelly Belly Candy Company |
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Company logo | |
Company type | Private |
Foundation | 1898 |
Location | Fairfield, California |
Key people | Herman G. Rowland, Sr. Chairman of Board |
Area served | Worldwide |
Industry | Confections |
Products | Jelly Beans and many other confections |
Revenue | $160 million |
Num employees | 675 |
Homepage | http://www.jellybelly.com |
The Jelly Belly Candy Company, or simply Jelly Belly, is a maker of jelly beans and other candy, formerly known as The Herman Goelitz Candy Company. The company is based in Fairfield, California and produces more than 34 million pounds (15,000 tonnes) of candy annually at its Fairfield, North Chicago, Illinois, and Pleasant Prairie, Wisconsin facilities, which have nearly of production space between them.
In 1980, Klein and his business partner sold the trademark to Jelly Belly for $4.8 million. The payout was spread over a twenty year period and as part of the original contract David had to sign a 20 year non competitive clause which meant he could not be involved with another jelly bean until the year 2000. David Klein has his own candy company Can You Imagine That Confections in Covina California where he is making Sandy Candy a product created by his daughter Roxanne. David is back in the jelly bean business with a new line of mini gourmet jelly beans which are being made by the sons of Marinus van Dam who developed the original formula for Jelly Belly. Fourth generation Goelitz descendent Herman G. Rowland, Sr., and his parents had decided to expand the company's products more than a decade before. The company was the first American manufacturer to make a gummi bear for the US market. They also made candy corn, mellocremes, gummi worms, giant jelly beans and mini jelly beans, which were the precursor to the famous Jelly Belly jelly bean. Confectioner Marinus van Dam was employed by the company to manage the plant and oversee new product development with Herman Rowland. Marinus van Dam was born in Ooltgensplaat, a township in Oostflakkee, Netherlands, on October 24, 1929. After obtaining a candy manufacturing degree in the Netherlands, he emigrated to the United States and went to work for the Herman Goelitz Candy Company in the 1960s. He rose to the level of vice president before moving on to other companies and finally starting his own business, Marich Confectionery.
Traditional jelly beans started out with plain, uncolored pectin centers that were merely sweetened with sugar. Only the outer candy coating was colored and flavored. The third and fourth generation of the candy family decided to produce a superior jelly bean to set itself off from traditional jelly beans. The centers for the company's mini jelly bean were colored and flavored. This flavor enhancing process was also used on the outer candy shell. With the new generation of Jelly Belly beans the company used real fruit juices and natural flavors when possible to boost the taste experience further. The finished Jelly Belly beans contained about half the sugar of the regular jelly bean, and were more flavorful than the generic jelly beans sold in stores.
David Klein sold the first Jelly Belly jelly beans in an ice cream parlor, Fosselman's, in Alhambra, California in 1976. The first flavors were Very Cherry, Tangerine, Lemon, Green Apple, Grape Jelly, Licorice, A&W; Root Beer, and A&W; Cream Soda. Total sales for the first seven day period was $44. The product was selling for $2 per pound which was considered a very high price at the time.
Jelly Bellies were most famously endorsed by U.S. President Ronald Reagan, who kept a jar of them on his desk in the White House and on Air Force One, and who also made them the first jelly beans in outer space, sending them on the 1983 Challenger shuttle as a surprise for the astronauts.
The latest rookies are:
Prior to 2010 the sours assortment consisted of ten flavors; the discontinued flavors were:
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In February 2011, these were the subject of a Dirty Jobs episode, where several base flavors (rotten egg, vomit, dirt and dog food) were mixed to approximate the smell of Mike Rowe's boots.
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Among the Jelly Belly flavors used for JBz shells were raspberry, coconut, strawberry cheesecake, Juicy Pear, apricot, cappuccino, Very Cherry, Ice Blue Mint, cotton candy, Top Banana, Honey Graham Cracker, orange juice, licorice, green apple, Sizzling Cinnamon, grape, blueberry, Buttered Popcorn, Toasted Marshmallow and Tutti Fruitti. A "chocolate lovers" assortment was also made that included Chocolate Cappuccino, Chocolate Caramel, Chocolate Coconut, Chocolate Fudge Brownie and Chocolate Vanilla.
The Jelly Belly Factory in Fairfield, California, has daily tours and was named "Best Factory Tour in America" by a 2005 Reader's Digest article. The tours, which are free for anyone, take visitors along suspended walkways over the rooms where the candy is manufactured, stopping them from time to time to watch video segments about what is going on below. Free samples are distributed afterward. Visitors can also purchase bags of Belly Flops, imperfect jelly beans that didn't quite make it to specification. A feature of the tour are several portraits made entirely of Jelly Belly jelly beans, including U.S. presidents Ronald Reagan, George H. W. Bush, Abraham Lincoln, George Washington, and former California Governor Arnold Schwarzenegger.
Another public tour in Pleasant Prairie, Wisconsin, operates daily and takes visitors on an indoor electric train ride through the facility to learn how candy is made, see retired manufacturing equipment and watch shipping.
Category:Brand name confectionery Category:Confectionery companies of the United States Category:Companies based in Solano County, California
de:Jelly Belly id:Jelly Belly he:ג'לי בלי nl:Jelly Belly no:Jelly Belly sco:Jelly Belly sv:Jelly BellyThis text is licensed under the Creative Commons CC-BY-SA License. This text was originally published on Wikipedia and was developed by the Wikipedia community.
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