G4, also known as G4 TV, is an American television network, originally geared primarily toward young male adult viewers, originally based on the world of video games. Currently the channel has a male oriented focus, although video games are still represented by the channel.

Launched on April 24, 2002,^[1] G4 is headquartered in Los Angeles, California, United States, and owned by G4 Media, which is owned by NBCUniversal, whom Comcast acquired 51% of in early 2011.

History[link]

Early days[link]

G4 was initially created by Comcast.^[2] The initial concept was to create a service similar to TechTV but "geared more toward MTV's demographics". The network was launched with thirteen original series.

The launch shows consisted of:^[3]

• Arena: a multi-player game competition between two teams of four players.
• Filter: a top-ten countdown voted by viewers.
• Blister: focused on action/adventure game news.
• Cinematech: described as a showcase for the best high-end digital art.
• Game On: two hosts competed in video game action come to life with dire consequences for the loser.
• Sweat: focused on sports game news.
• Cheat!: tips on games.
• Portal: focused on multiplayer online games.
• Pulse: news on the video-game industry.
• Judgment Day: currently known as Reviews on the Run, "two video-game gurus will opine on the latest entries."
• G4tv.com: an interactive talk show on video games.

G4 was created and originally led by Charles Hirschhorn, a former president of Walt Disney Television and Television Animation.^[4] He expected video game creators themselves to eventually produce programming for the network. He envisioned that G4 could follow in the footsteps of MTV which in his opinion provided music video producers with a venue for non-traditional television programming.^[5] Hirschhorn intended G4 to become a vehicle for unconventional advertising. In 2002, G4 offered advertisers wide latitude to place their products on G4's programs, and even allowing their commercials to appear as if they're a part of the program.^[6] G4 also offered what was called a "2 minute unit" which was an advertising package played as if it were part of a G4 program that was long enough to run an entire movie trailer. G4 also offered to sell the right to have a game showcased on the show Pulse.^[6]

TechTV acquisition[link]

As early as 2002, Comcast, the parent company of G4 dropped TechTV from its channel lineups, giving preference to its G4 network and reducing the value of TechTV in the hopes of a possible merger of the two networks. On March 25, 2004, Vulcan Inc. confirmed that they sold TechTV to G4 Media which merged both channels to become G4techTV.^[7] Days before the announced sale, Comcast made plans to close the original TechTV production facilities and workforce located in San Francisco, and offered new network headquarters in Los Angeles with openings for 80-100 of the TechTV employees available if they were willing to relocate. Hirschhorn headed the combined entity. Networks carrying both channels shut down the TechTV channel post-merger, while G4 enjoyed expansion onto systems carrying only TechTV and not G4 as a result of the merger.

On February 15, 2005, less than a year after the merger, the letters, "TechTV", were officially dropped from the channel's name in the U.S. and the channel became known again as G4.^[8] However, on the network's affiliate in Canada, the "TechTV" letters remained a part of the name until mid-2009, when the channel was renamed G4 Canada. The only remaining TechTV originated show on G4 is X-Play, which also featured Adam Sessler, who was part of TechTV since its creation in 1998 as ZDTV. Adam Sessler left on April 25, 2012.^[9]

Change in format[link]

G4 recording an interview at ROFLCon II in 2010

In September 2005, Neal Tiles replaced Hirschhorn as the channel's president.^[10] Tiles had previously been a senior marketing executive at DirecTV, Fox Sports and ESPN.^[11]

On May 6, 2006, Variety, the entertainment-trade magazine, reported,

"Now, under the aegis of Comcast and new president Neal Tiles, G4 is evolving into a lifestyle channel, peppered with videogame culture, as opposed to wall-to-wall games." 'We're going through a change. Guys like to play games, but not necessarily watch a bunch of shows with games on the screen,' Tiles says. 'So what we're doing now is expanding G4 from a network solely defined by videogames to one inspired by them.'"^[12]

In 2007, G4, in association with Earth911,^[13] launched an electronic- waste-recycling campaign called Gcycle.^[14] As Comcast acquired NBCUniversal in 2011 (thus making G4 a part of NBCUniversal), Gcycle is one of NBC's Green is Universal's initiatives.

Logo used from May 2005 to March 2007. This logo is now used for G4 Canada.

In June 2008, G4 launched G4 Rewind. This block showed older episodes of X-Play, Judgment Day, Cheat, G4tv.com, Arena, Portal, G4's Training Camp and GameMakers. G4 Rewind left the schedule when the summer was over and returned for Daytime reruns for older episodes of X-Play in June 2009 until January 2010. In May 2009, G4's website was completely redesigned with a more prominent role of gaming as the intended purpose.^[15] Since the redesign of the website, G4's blog, TheFeed, has been overhauled as well.^[16] On July 31 a new web video game discussion series, TheFeed: Nightcap debuted.^[17] On August 28, 2009 TheFeed Nightcap was renamed Feedback.^[18] It was announced during Comic-Con 2010 that G4 would be the exclusive broadcaster of Marvel Anime which is scheduled to air in 2011.^[19] During the week of July 26, 2010 - August 1, 2010 G4 changed its logo to 4G as a promotion for Sprint Nextel's next generation wireless internet service.^[20] On the week of April 17–23, 2011; as G4 is now part of the NBCUniversal family of networks, G4 has recolored its logo to solid green for the company's "Green is Universal" initiative, and will switch to their green logo for future "Green is Universal" weeks in November and the coming years. On January 5, 2012, Neal Tiles stepped down as CEO.^[21] He was replaced by Adam Stotsky.^[22]

Consolidation[link]

Comcast, the parent company of both G4 and E! television channels, announced on October 12, 2006, that it would consolidate its west coast entertainment operations, including G4, E! and Style into a new group headed by Ted Harbert, who had formerly run the E! channel. It was announced that the upper management of the G4 channel would relocate to the E! channel's Los Angeles office.^[23] On March 4, 2007, it was announced that the G4 Studios in Santa Monica, California, would close on April 15. Production of G4 programs was relocated to the studios of the E! channel elsewhere in the Los Angeles area (G4's original facility remains in use as an E! studio and office facility, mainly for that network's Chelsea Lately). As a consequence, many G4 employees involved in production were terminated. The sets of G4's original programs were also redesigned to fit within the new smaller spaces allocated to them.

Harbert gave his opinion at the time that the focus of the channel on "gaming has been demonstrated as being too narrow." He also gave assurances that while G4 might change, it would not become extinct.^[24][25] Design Studios Onesize and yU+Co teamed up to rebrand the G4 network as part of the transition.^[26]

Layoffs and cut-backs[link]

On February 17, 2009, it was reported that G4 intended to cut back its original content programming. X-Play would be reduced to three nights a week while Attack of the Show! would be cut to four nights a week. Consequently, a number of the staff and production crew involved in the shows would be laid off. Neal Tiles announced that Layla Kayleigh's contract will not be renewed and in April, she left G4.^[27][28]

Controversy[link]

The numerous changes to the network's programming brought on a storm of criticism from TechTV/G4 fans. Many claim that the channel has strayed too far from its gaming and technology roots, and have accused the channel of solely relying on shows like X-Play and Attack of the Show!. With most of the remaining G4 original shows having been severely altered, many saw this as G4's ongoing attempt to be a competitor to other male-oriented networks such as Spike.

DirecTV drops G4[link]

DirecTV announced that they were removing G4 from its channel lineup on November 1, 2010.^[29] DirecTV cites low interest in their subscriber base and Nielsen ratings as the primary reason for dropping of the channel.^[30][31] DirecTV commented that they were "...unable to reach an agreement to continue carrying the G4 channel and it has been removed from the DirecTV channel lineup."^[32]

On October 30, 2010, Attack of the Show! host Kevin Pereira echoed Comcast's sentiments about the decision, "G4 has tried to make this same deal for over 3 years but DirecTV has rejected this [time], claiming that they do not see the value in G4."

The dispute was never resolved, and G4 remains absent from the DirecTV lineup.

Reported sale[link]

It was reported that the UFC and WWE were in separate talks to buy G4.^[33] However, there have been no further reports on this since then.

G4 HD[link]

G4 HD is a 1080i high definition simulcast of G4 that launched on December 8, 2008. It is carried nationally on Dish Network and regionally on AT&T U-verse,^[34] Cablevision,^[35] among other providers in select areas.

[edit] Relationship with international G4 channels

A Canadian channel called G4 Canada was launched in 2001 as TechTV Canada by Rogers Media (33.34%), Shaw Communications (33.33%) and TechTV US (33.33%). It uses the G4 trademark under license from NBCUniversal, and initially both channels shared a focus on technology and video game-related programming. However, both channels, since the renaming to G4, deviated considerably from their original roots, although there is still connection between the two channels since many of G4's current programs, including newer series such as That's Tough (although no longer airs since April 2012), Bomb Patrol Afghanistan, Web Soup, Campus PD, and Proving Ground, do air on G4 Canada. Some of their programming blocks parallel each other, such as the Anime Unleashed block paralleling G4 Canada's Anime Current block, and the Midnight Spank block paralleling the ADd block.

In terms of the Canadian channel's license to maintain a focus on computing, technology, and the internet, it does not broadcast COPS, Cheaters, and American Ninja Warrior.

G4 hosts[link]

• Kristin Adams, host of Cheat!, formerly a G4 series now only a segment on X-Play
• Candace Bailey, co-host of Attack of the Show!
• Blair Butler, comic book correspondent for "Fresh Ink" on Attack of the Show!
• Jessica Chobot, correspondent for X-Play and Attack of the Show!
• Chris Gore, movie correspondent for "DVDuesday" on Attack of the Show!
• Grace Helbig, correspondent for Attack of the Show!
• Blair Herter, co-host of X-Play and correspondent for Attack of the Show!
• Matt Iseman, co-host of American Ninja Warrior
• Matt Mira, correspondent for "Gadget Pr0n" on Attack of the Show!
• Jonny Moseley, co-host of American Ninja Warrior
• Casey Schreiner, host of the MMO Report on X-Play, writer on Attack of the Show!
• Weston Scott, military correspondent of "Lethal Defense" on Attack of the Show!
• Alex Sim-Wise, correspondent for X-Play and Attack of the Show!
• Angela Sun, correspondent for American Ninja Warrior
• Sara Underwood, host of Women of Ninja Warrior, and anchor of "The Feed" on Attack of the Show!
• Morgan Webb, co-host of X-Play

See also[link]

TechTV G4techTV G4 Canada List of programs broadcast by G4

References[link]

1. ^ G4 Aims Originals at Video Game Fans, Multichannel New 4/14/2002
2. ^ Sieberg, Daniel (2002-04-22). "24-Hour Video Game Channel Set to Launch — Some Analysts Wonder if G4 Will Find an Audience", CNN Accessed 2009-10-18.
3. ^ G4 Network Announces All-Original Programming Slate; Thirteen Original Weekly Series Featuring Everything for Gamers., Goliath 09-APR-02
4. ^ Charles Hirschhorn, Forbes.com
5. ^ Pressing Buttons 10.17.06: The Rise and Fall of G4 (PART 1), 411mania.com 0.17.2006
6. ^ ^{a b} G4TV Launch Advertising Age 6.10.2002
7. ^ Comcast buys TechTV, San Francisco Chronicle March 26, 2004.
8. ^ G4 Drops TechTV Handle, Broadcasting & Cable 1/10/2005.
9. ^ "Adam Sessler Out at G4". April 25, 2012. http://kotaku.com/5905119/adam-sessler-out-at-g4. Retrieved April 25, 2012. 
10. ^ G4 - About - Management - Neal Tiles - President
11. ^ Neal Tiles bio
12. ^ Martin, Denise (2006-05-08). "Cablers Make Play for Gamer Demos — G4 Evolving into a Lifestyle Channel, Peppered with Vidgame Culture". Variety. Accessed 2009-10-18.
13. ^ [1]
14. ^ Wilson, Mark (2007-94-22). "Earth Day Roundup: Not Lame, We Promise",Gizmodo. Accessed 2009-10-18.
15. ^ Open Source - May 2009
16. ^ Welcome To An All-New, All-Different Version Of G4tv.com's TheFeed! TheFeed Posted July 9, 2009 - By Raymond Padilla
17. ^ TheFeed Nightcap, July 31st -- The Pilot Episode! TheFeed Posted July 31, 2009 - By Andrew Pfister
18. ^ G4 Video - G4tv.com's Feedback
19. ^ Four Marvel Animated Series Coming To G4 In 2011 The Feed
20. ^ G4 Channel to Become 4G in a Week of Sprint Promotion New York Times
21. ^ Andreeva, Nellie (January 5, 2012). "G4 President Neal Tiles Steps Down". Deadline. http://www.deadline.com/2012/01/g4-president-neal-tiles-steps-down. Retrieved January 6, 2012. 
22. ^ Andreeva, Nellie (January 5, 2012). "Former NBC Marketing Chief Adam Stotsky Named General Manager Of G4". Deadline. http://www.deadline.com/2012/01/former-nbc-marketing-chief-adam-stotsky-named-general-manager-of-g4. Retrieved January 6, 2012. 
23. ^ Comcast Broadens Harbert's Role, Broadcasting & Cable, 10/12/2006
24. ^ E! pwns G4, Boing Boing OCTOBER 12, 2006
25. ^ G4 Not Getting Axed, Voodoo Extreme, Oct 16, 2006
26. ^ Design Studios Onesize and yU+Co Team Up To Rebrand G4 Network, Broadcast Newsroom, June 20, 2007
27. ^ G4's "Open Source", March 2, 2009
28. ^ G4's "X-Play", "Attack of the Show" Cut Back, Variety, February 17, 2009
29. ^ DirecTV Pulls G4 from Lineup - Move Comes After Failed Carriage Negotiations with Comcast, Variety, October 31, 2010
30. ^ DirecTV drops G4 Entertainment Weekly November 1, 2010
31. ^ DirecTV Drops Comcast's G4 The Hollywood Reporter November 1, 2010
32. ^ DirecTV G4 statement
33. ^
    • "UFC Looking to Buy G4 Cable Channel, Spike Execs Prepare to Move On". MMA Fighting. June 8, 2011. http://www.mmafighting.com/2011/06/08/ufc-looking-to-buy-g4-cable-channel-spike-execs-prepare-to-move. 
    • "WWE: Is the G4 Channel the Answer to WWE's Proposed TV Network?". Bleacher Report. June 9, 2011. http://bleacherreport.com/articles/728965-wwe-news-latest-news-and-rumors-from-wwe/entry/95769-wwe-is-the-g4-channel-the-answer-to-wwes-proposed-tv-network. 
34. ^ AT&T U-verse HD Channels
35. ^ "HDTV channels". http://optimum.com/io/hdtv/hdtv_channels.jsp. 

External links[link]

• Official website
• G4TV Canada
• Gcycle (G4's electronic waste recycling campaign)
• G4TV Wikia
• G4 Rewind

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Shane Dawson
Dawson at the Streamy Awards in 2010
Born	Shane Lee Yaw (1988-07-19) July 19, 1988 (age 23) Long Beach, California, U.S.
Occupation	YouTube video maker (actor, comedian)
Years active	2008–present
Known for	Sketch comedy, vlogging
Website
www.shanedawsontv.com

Shane Dawson (born Shane Yaw; July 19, 1988)^[1][2][3] is an American YouTube actor, comedian, and musician. Dawson is known for making comedy videos featuring many recurring characters (such as Shananay, Ned the Nerd, S. Deezy, Mom, and Aunt Hilda), impersonations (such as Paris Hilton, Miley Cyrus and Sarah Palin), and spoofs of popular music videos and television shows. As of September 2011 his main YouTube channel is the fifth most subscribed channel of all time, behind Ray William Johnson, Nigahiga, Smosh, and Machinima.com.^[4][5][6] Dawson has since expanded on YouTube by adding his second channel (twelfth most subscribed)^[4] where he posts video blogs and the series "Ask Shane", which moved to his main channel February 26, 2011.^[7]

Dawson's career began when he and several friends would turn in videos instead of homework in high school. Dawson's first videos on YouTube were old assignments that he turned in during high school.^[8][9]

In November 2009, Dawson was featured on Attack of the Show!^[10] In 2010, Forbes magazine named him their 25th most famous web celebrity.^[3]

Dawson's debut mainstream single (third overall), SUPERLUV! was released on March 31, 2012.^[11]

Personal life[link]

Dawson grew up in Long Beach, California, where he attended Lakewood High School.^[12] Dawson has revealed in a video, that as a teenager he was over-weight and would get bullied a lot, as well as being beaten by his alcoholic father, who then abandoned the family. He has since lost 150 pounds. Shane has three dogs, Miley, Charlie, and Chocolate as well as two cats, Muffins and Snoop. They often appear in his videos. He used to work in Jenny Craig, Inc. along with his mother and brother, but was fired after he uploaded a video of himself pole dancing in the building he worked in. His mother, brother and about 6 other coworkers who appeared in the video also got fired after the company saw the video.^[13] In a video he said he is a virgin, and plans to stay one until he is married as he believes strongly in sex after marriage.^[14] Shane Dawson revealed in a video that he and an unknown female broke up from their relationship, which lasted about a year.^[15] He decided to not release the female's identity in order to preserve her from getting negative criticism. In March 2012, Dawson stated that he was in a relationship with fellow YouTuber, Lisa Schwartz.^[16]

Dawson currently resides in Sherman Oaks, California.^[17]

YouTube channels[link]

Dawson posts new videos on his main channel, ShaneDawsonTV, every Saturday and video blogs on his second channel, ShaneDawsonTV2, throughout the week.^[18] Every Monday, posted on his second channel, he also has an "Ask Shane" webseries where he answers questions from his viewers. This series is similar to a previous web series, "Viewer Orgy Party", which currently only airs approximately once a month. His third YouTube channel, Shane, is where he posts unedited videos directly from his iPhone. He began using this channel in May, 2010. Starting in 2012 Shane had announced he would be making daily blogs (video blog) on his iPhone channel. He has also begun a new series called "Shane and Friends" on his main channel which he does once every month. This series includes him giving advice and talking as basically all his characters. Shane often collaborates with other YouTubers or appears in their videos, such as BrittaniLouiseTaylor, TheFineBros, JoeNationTV, and ijustine.

In August 2010, he announced that he was going to write a television pilot and post it on his main channel, featuring himself and his characters from previous videos, about him in high school.

Television projects[link]

On August 11, 2010, Dawson announced that he was in the making of a 30-minute pilot which he will call SD High. Previously, the funding he needed for the pilot was provided by digital media group Take180 after he helped them out with acting in their own videos.^[19] The pilot is based on two previous videos which Dawson uploaded to his main channel in Summer 2010. In his previous videos, the story centers around a teenage boy in school, and his interactions with the other characters. The pilot was due to be released towards the end of September 2010 on his main YouTube Channel, however Dawson later announced that he had been contacted by a television studio to produce the pilot for their TV channel(s).^[20] According to Dawson, there is some uncertainty involving the pilot, however it may be a TV show in the future.^[21] On March 26, 2011, Dawson uploaded a video to YouTube explaining to his audience that he's working with Happy Madison Productions, Sony Pictures, and some other YouTubers including TheFineBros and BrittaniLouiseTaylor to create the television show.^[22] The video contains an explanation from Dawson about what he's working on, and a 'mock trailer', made up of clips from previous episodes on his YouTube channel, for the show.

In January 2012, Dawson stated in a video that he was now working on a new television show, which would be semi-based on his life working at a Weight Loss center. He stated that he would be pitching the show soon, and that he was "really excited" for it, and stated the show was "kind of like Arrested Development, but - not."^[23] Recently, Shane, on May 16, 2012, announced in his daily vlog that he was working on a professional horror-comedy movie. "I want to write something like a teen comedy but like scary and fun," said Dawson in the vlog, Day 96.

Music projects[link]

In 2012, Dawson revealed in his Vlogs that he was working on a music project. In March 2012, Dawson revealed that his debut mainstream single, SUPERLUV! would be released that month. The song was released on March 31, 2012 on iTunes, with an accompanying music video debuting on his YouTube channel on the same day. The song managed to chart at 87 in Ireland, 16 on the UK Indie Chart and reached the 28th spot on the US iTunes Pop Chart.

On May 8, 2012, Dawson revealed in a video that he has begun working on his next original song, which is tentatively titled The Vacation Song. He previewed about 10 seconds of the "rough edit" of the song, and stated that he was going to change the mood of the song, saying, "Right now, it's a little too happy, because it's a break up song. I want it to be more like Kelly Clarkson's Since You've Been Gone." He stated that the song would "hopefully" be released by the beginning of June 2012.^[24]

Major productions[link]

• Hot Teens Gone Wild on Degrassi! Part 1 - November 21, 2009 (11-minute long special)
• Hot Teens Go Wild on Degrassi! Part 2 - March 6, 2010 (12-minute long special)
• SD High: School Dance Disaster - July 3, 2010 (SD High Episode 1) (8-minute long special)
• SD High: High School Drama - July 31, 2010 (SD High Episode 2) (9-minute long special)
• Haunted House Party - October 30, 2010 (Interactive Halloween special)
• Shane Dawson's Love Story - December 18, 2010 (10-minute long Christmas special)
• SD High: Teens Gone Wild - March 26, 2011 (SD High Episode 3) (7-minute long special)
• Final Destination: The Game - July 2, 2011 (Interactive special based on the Final Destination film series )
• Friends 4Ever - October 29, 2011 (22-minute long Halloween short film)
• How Shananay Stole Christmas - December 17, 2011 (15-minute long Christmas special)

Dawson will play a character named Binder in the upcoming feature-length horror film, Smiley (directed by YouTuber Michael Gallagher and produced by Level 10 Films) which has finished filming and is currently in post-production. It will be released in theaters and DVD in 2012.^[25]

Discography[link]

Singles[link]

Note: These are only songs Shane has released officially to iTunes as singles. He has also released a set of ringtones on iTunes, also available to download as tracks, and he releases all his parodies free on a media sharing website.

Awards and nominations[link]

Dawson has been nominated for various awards.^[26] On August 9, 2010, Dawson won the award for Choice Web Star at the 2010 Teen Choice Awards. Although the category was not featured at the awards show, Dawson stated in a video that he posted to YouTube the next day that "It was just great to be nominated and at the show itself". The nominees for that category included fellow YouTubers Justine Ezarik, Charles Trippy, Lucas Cruikshank, best known for his Fred character, and singer Greyson Chance. Dawson was nominated for Choice Web Star in the 2011 Teen Choice Awards, but lost to Rebecca Black.

References[link]

External links[link]

• Shane Dawson at the Internet Movie Database
• Official Website
• ShaneDawsonTV, Shane Dawson's YouTube channel

Candace Kaye Bailey (born May 20, 1982) is an American actress known for roles on Nickelodeon, the TV series Jericho, and as of January 2011 is a co-host to Attack of the Show!.

Early life[link]

Candace Bailey was born in Birmingham, Alabama. She is a graduate of Gulf Breeze High School near Pensacola, Florida,^[1] and attended Marymount Manhattan College in New York City. She is also a former Junior Olympic gymnast.^[2]

Career[link]

Bailey played Skylar Stevens on the CBS series Jericho from 2006 to 2008.^[3] Prior to that, she was on Nickelodeon's U-Pick Live from 2002 to 2005.^[4][5] She also appeared in the music video of "Goodnight Goodnight" by Maroon 5.

Bailey has said that after Jericho was cancelled she worked as a cocktail waitress and babysitter between acting jobs and that work made her more appreciative of her acting opportunities.^[6] Other TV appearances have included episodes of Ghost Whisperer (January 2010, Episode 5.12), The Sopranos, Robot Chicken, As the World Turns, Slime Time Live and a co-hosting slot on a kids-focused 2004 Super Bowl pre-game show.^[7]

On January 11, 2011, Bailey joined Kevin Pereira as the new co-host of Attack of the Show!.^[8][9]

References[link]

External links[link]

• Candace Bailey at the Internet Movie Database
• Candace Bailey on Twitter
• Candace Bailey profile at G4TV.com