Ever wondered why cars don’t have labels on them stating where they were manufactured?
I’d argue a large chunk of the population has no idea where their car is from, yet we can buy a can of Coke, a bag of peanuts or a T-shirt and it’ll have the country of origin stamped on it somewhere.
This week we’ve revealed some of the less obvious countries where some popular models are made as part of an investigation into where cars come from.
And, no, it’s not that easy to figure it out. While the country of origin is searchable through a code hidden with the VIN (vehicle identification number) it’s far from user friendly and is essentially set up to conceal where a car is from.
Car makers have successfully argued that a country of origin is irrelevant (all cars include some level of imported components) and people don’t really care.
But quality surveys and anecdotal evidence suggests where a car rolls of the production line can make a difference.
Besides, for some models people are buying into the belief that a certain car is from a certain country. Often it’s not.
It’s about time car makers were forced to reveal where their cars are produced.
I’m not suggesting the country of origin needs to be stamped in bold letters across the bootlid, but it should be relatively easily found – just like almost everything else we buy.
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