Dj Eddie F interviews on Spotlight in the City at Music Atlanta Conference

Spotlight in the City interviews Dj Eddie F at Music Atlanta Conference Currently, Eddie is very active in producing music for TV and Film. He is currently producing and composing several music scoring, TV network campaigns, and commercial projects for clients such as BET, Centric, McDonalds, Heineken, Jeep/Chrysler and others. Eddie is also always continuing to focus on further developing his enterprise. He is currently developing several new and exciting artists with "LA" Reid and serving as a technical or music consultant for several industry heavyweights including Steve Stoute, the Legendary Julius "Dr J" Erving, actress Terri Vaughn, as well as BET, Centric Networks, and Andre Harrell. He continues to write and produce tracks for some of music's most popular artists including Jaheim, Chris Brown, Anthony Hamilton and the last two Grammy winning albums of the late Luther Vandross while also developing web technologies and apps. DJ Eddie F is also a member of the elite "Monster DJs" which is the DJ division of Monster Cable, the partner company of the widely successful "Beats by Dr. Dre" headphones line. The Mount Vernon, New York native made his entry into production in 1987 on the gold certified Heavy D & the Boyz debut Living Large with "Mr Big Stuff." Eddie continued to show his production prowess on their follow-up platinum releases, Big Tyme and Peaceful Journey, creating such classics as "Somebody For Me" and "You Ain't Heard Nothin' Yet," to name a few. He has been largely responsible and instrumental in delivering or developing much of the talent coming out of the Mt. Vernon area such as Heavy D, Al B. Sure, Pete Rock & CL Smooth, Dave Hall, and even Diddy who lived with EF in the early stages of his A&R; career. In the late 1980s, Eddie created Untouchables Entertainment in order to bolster the careers of promising young producers, writers and artists. Credited with originating the first modern "production camp," the company featured multi-platinum production and writing architects, including Eddie F himself, Pete Rock, Dave Hall, Kenny Greene, Mary Brown, Kenny Smoove and Donell Jones, who produced, wrote, and/or remixed songs for recording artists such as TLC, Mariah Carey, Mary J. Blige, LL Cool J, Will Smith, Jodeci, Destiny's Child, Jaheim, Luther Vandross, and Run DMC. By the 1990s, Eddie had discovered and executive produced gold certified projects for rap duo Pete Rock & CL Smooth and R&B; trio INTRO. During this year, Eddie also created the theme song music for the popular Fox television series "In Living Color" starring then up and coming comedians, Jamie Foxx, Jim Carrey, The Wayans Brothers, and "fly girl" Jennifer Lopez. In the mid 1990s, he added the title of Vice President of A&R; for LaFace Records to his repertoire, reporting to co-owner and founder, LA Reid and was responsible for assisting Reid in managing its talent roster including Usher, OutKast, TLC and Toni Braxton. He would also serve as A&R; for the grammy winning album of The Tony Rich Project "Words". During this year, Eddie simultaneously released Eddie F. and the Untouchables-Let's Get It On, the album on Motown Records. Spotlighting the works of the Untouchables camp, the compilation featured the only known in-studio collaboration of two up-and-coming hip-hop MC's at the time, 2Pac and The Notorious B.I.G., on the title track "Let's Get It On", also featuring Heavy D and Grand Puba. He later segued to Motown Records as the Executive Vice President of A&R;, again managing a classic roster including Queen Latifah, Stevie Wonder, Diana Ross, The Temptations, and Boyz II Men, as well as newcomers 98 Degrees, 702, Taral Hicks, and his personal signing of Mario Winans. This was also around the time that he discovered a then unknown Chicago singer named Donell Jones. Eddie quickly invested in Jones by making him a part of the Untouchables Records family. He then secured a distribution outlet for Jones and further developed his relationship with LA Reid and LaFace Records spawning the hit single "U Know What's Up" featuring Left Eye of TLC which was also produced by him. Some of the notable Albums and "Greatest Hits" projects he has served as A&R; and/or Executive Producer include Pete Rock & CL Smooth, INTRO, Donell Jones, Mario Winans, Tony Rich, Stevie Wonder, and RUN DMC