company name | Advanced Micro Devices, Inc. |
---|---|
company logo | |
company type | Public S&P; 500 Component |
traded as | |
foundation | 1969 |
founder | Jerry SandersEdwin TurneyAdditional co-founders |
location city | One AMD Place,Sunnyvale, California, U.S. |
key people | Bruce Claflin (Executive Chairman)Rory Read (CEO) |
area served | Worldwide |
industry | Semiconductors |
products | MicroprocessorsMotherboard chipsetsGraphics processors |
slogan | The future is fusion |
revenue | US$ 6.494 billion (2010) |
operating income | US$ 848 million (2010) |
net income | US$ 471 million (2010) |
assets | US$ 4.964 billion (2010) |
equity | US$ 1.013 billion (2010) |
num employees | 11,100 (2010) |
homepage | AMD.com }} |
AMD is the second-largest global supplier of microprocessors based on the x86 architecture and also one of the largest suppliers of graphics processing units. It also owns 8.6% of Spansion, a supplier of non-volatile flash memory. In 2010, AMD ranked twelfth among semiconductor manufacturers in terms of revenue.
Advanced Micro Devices was founded on May 1, 1969, by a group of former executives from Fairchild Semiconductor, including Jerry Sanders III, Ed Turney, John Carey, Sven Simonsen, Jack Gifford and three members from Gifford's team, Frank Botte, Jim Giles, and Larry Stenger. The company began as a producer of logic chips, then entered the RAM chip business in 1975. That same year, it introduced a reverse-engineered clone of the Intel 8080 microprocessor. During this period, AMD also designed and produced a series of bit-slice processor elements (Am2900, Am29116, Am293xx) which were used in various minicomputer designs.
During this time, AMD attempted to embrace the perceived shift towards RISC with their own AMD 29K processor, and also attempted to diversify into graphics and audio devices as well as EPROM memory. It had some success in the mid-1980s with the AMD7910 and AMD7911 "World Chip" FSK modem, one of the first multistandard devices that covered both Bell and CCITT tones at up to 1200 baud half duplex or 300/300 full duplex. The AMD 29K survived as an embedded processor and AMD spinoff Spansion continues to make industry leading flash memory. AMD decided to switch gears and concentrate solely on Intel-compatible microprocessors and flash memory, placing them in direct competition with Intel for x86 compatible processors and their flash memory secondary markets.
AMD announced the acquisition of ATI Technologies on July 24, 2006. AMD paid $4.3 billion in cash and 58 million shares of its stock for a total of US$5.4 billion. The transaction completed on October 25, 2006.
It was reported in December 2006 that AMD, along with its main rival in the graphics industry Nvidia, received subpoenas from the Justice Department regarding possible antitrust violations in the graphics card industry, including the act of fixing prices.
In October 2008, AMD announced plans to spin off manufacturing operations in the form of a multibillion-dollar joint venture with Advanced Technology Investment Co., an investment company formed by the government of Abu Dhabi. The new venture is called GlobalFoundries Inc.. This will allow AMD to focus solely on chip design.
In August of 2011, AMD announced that former Lenovo executive Rory Read would be joining the company as CEO.
In 1991, AMD released the Am386, its clone of the Intel 386 processor. It took less than a year for the company to sell a million units. Later, the Am486 was used by a number of large original equipment manufacturers, including Compaq, and proved popular. Another Am486-based product, the Am5x86, continued AMD's success as a low-price alternative. However, as product cycles shortened in the PC industry, the process of reverse engineering Intel's products became an ever less viable strategy for AMD.
AMD's first in-house x86 processor was the K5 which was launched in 1996. The "K" was a reference to Kryptonite, which from comic book lore, was the only substance (radioactive pieces of his home planet) which could harm Superman, a clear reference to Intel, which dominated in the market at the time, as "Superman". The numeral "5" refers to the fifth processor generation, which Intel introduced as Pentium because the US Trademark and Patent Office ruled that mere numbers could not be trademarked.
In 1996, AMD purchased NexGen specifically for the rights to their Nx series of x86-compatible processors. AMD gave the NexGen design team their own building, left them alone, and gave them time and money to rework the Nx686. The result was the K6 processor, introduced in 1997. Although the K6 was based on Socket 7, variants such as K6-2/450 were faster than Intel's Pentium II (sixth generation processor).
The K7 was AMD's seventh generation x86 processor, making its debut on June 23, 1999, under the brand name Athlon. Unlike previous AMD processors, it could not be used on the same motherboards as Intels' due to licensing issues surrounding Intel's Slot 1 connector, and instead used a Slot A connector, referenced to the Alpha processor bus. The Duron was a lower cost and limited version of the Athlon (64KB instead of 256KB L2 cache) in a 462-pin socketed PGA(socket A) or soldered directly on to the motherboard. Sempron was released as a lower cost Athlon XP replacing Duron in the socket A PGA era and since migrated upward to all new sockets up to AM3.
On October 9, 2001 the Athlon XP was released, followed by the Athlon XP with 512KB L2 Cache on February 10, 2003.
AMD released the first dual core Opteron, an x86-based server CPU, on April 21, 2005. The first desktop-based dual core processor family—the Athlon 64 X2—came a month later. In early May 2007, AMD had abandoned the string "64" in its dual-core desktop product branding, becoming Athlon X2, downplaying the significance of 64-bit computing in its processors while upcoming updates involved some of the improvements to the microarchitecture, and a shift of target market from mainstream desktop systems to value dual-core desktop systems. AMD has also started to release dual-core Sempron processors in early 2008 exclusively in China, branded as Sempron 2000 series, with lower HyperTransport speed and smaller L2 cache, thus the firm completes its dual-core product portfolio for each market segment.
The latest AMD microprocessor architecture, known as K10, became the successor to the K8 microarchitecture. The first processors released on this architecture were introduced on September 10, 2007 consisting of nine quad-core Third Generation Opteron processors. This was followed by the Phenom processor for desktop. K10 processors came in dual-core, triple-core, and quad-core versions with all cores on a single die. A new platform codename "Spider" was released utilising the new Phenom processor as well as an R770 GPU and a 790 GX/FX chipset from the AMD 700 chipset series. This was built at 65nm, and hence uncompetitive with Intel who already progressed to the smaller and more power efficient 45nm node.
In January 2009 AMD released a new processor line dubbed Phenom II, a refresh of the original Phenom built using the 45 nm process. Along with this came a new platform codename "Dragon" which utilised a new Phenom II processor, an ATI R770 GPU from the R700 GPU family, as well as a 790 GX/FX chipset from the AMD 700 chipset series. This came in a dual-core, triple-core and quad-core variants, all using the same die with cores disabled for the triple-core and dual-core versions. This resolved issues that the original Phenom had including low clock speed, a small L3 cache and a Cool'n'Quiet bug that decreased performance. This was price and performance competitive with Intel's mid to high range Core 2 Quads. The processor also enhanced the Phenom's memory controller, allowing it to use DDR3 in a new native socket AM3, while maintaining backwards compatibility with AM2+, the socket used for the Phenom, and allowing the use of the DDR2 memory that was used with the platform. In 2010 a new Phenom II hexa-core (6 core) processor codenamed "Thuban" was released. This is a totally new die based on the hexa-core "Istanbul" Opteron processor. It also includes AMD's "turbo core" technology which allows the processor to automatically switch from 6 cores to 3 faster cores when more pure speed is needed. This is part of AMD's Enthusiast platform codenamed ”Leo" utilising a new Phenom II processor, a new chipset from the AMD 800 chipset series and an ATI "Cypress" GPU from the Evergreen (GPU family) GPU series.
The Magny Cours and Lisbon server parts will be released in 2010. The Magny Cours part will come in 8 to 12 cores and the Lisbon part will come in 4 and 6 core parts. Magny Cours is focused on performance while the Lisbon part is focused on high performance per watt. Magny Cours is an MCM (Multi-Chip Module) with two hexa-core "Istanbul" Opteron parts. This will use a new G34 socket for dual and quad socket processors and thus will be marketed as Opteron 61xx series processors. Lisbon uses C32 socket certified for dual socket use or single socket use only and thus will be marketed as Opteron 41xx processors. Both will be built on a 45 nm SOI process.
While very little preliminary information exists even in AMD's Technology Analyst Day 2007, both cores are to be built from the ground up. The Bulldozer core focused on 10 watt to 100 watt products, with optimizations for performance-per-watt ratios and HPC applications and includes newly announced XOP, FMA4 and CVT16 instructions, while the Bobcat core will focus on 1 watt to 10 watt products, given that the core is a simplified x86 core to reduce power draw. Both of the cores will be able to incorporate full DirectX compatible GPU core(s) under the Fusion label, or as standalone products as a general purpose CPU.
Llano is to be the second APU released, targeted at the mainstream market. This will incorporate a CPU and GPU on the same die, as well as the Northbridge functions, and labeled on AMD's new timeline as using "Socket FM1" with DDR3 memory. This will, however, not be based on the new bulldozer core and will in fact be similar to the current Phenom II "Deneb" processor serving as AMD's high-end processor until the release of the new 32 nm parts.
Bulldozer is revealed to be organized in modules, each consisting of two integer cores capable of processing integers and one floating point unit (FPU). Each module will be seen by the OS as two cores and all of AMD's new 2011, 32 nm high-end desktop and server parts will be built on the Bulldozer microarchitecture, including Zambezi and Orochi for the desktop and Interlagos and Valencia for the server market. AMD’s Bulldozer/Orochi core die size is 315mm^2.
On September 26, 2011, new Opteron central processing units (CPUs), AMD's first new micro-architecture in eight years, will be unveiled. According to AMD, these new microprocessors' performance is 35% higher than current Opteron chips.
The following are notable graphics processing product families and technologies by AMD: Radeon is AMD's line of consumer 3D accelerator add-in cards. Mobility Radeon is a series of power-optimized versions of Radeon graphics chips for use in laptops. They introduced innovations such as modularized RAM chips, DVD (MPEG2) acceleration, notebook GPU card sockets, and power management technology. AMD recently announced DirectX 11-compatible versions of its mobile processors.
The initiative went further with the release of Opteron server processors as AMD stopped the design of server chipsets in 2004 after releasing the AMD-8111 chipset, and again opened the server platform for firms to develop chipsets for Opteron processors. As of today, Nvidia and Broadcom are the sole designing firms of server chipsets for Opteron processors.
As the company completed the acquisition of ATI Technologies in 2006, the firm gained the ATI design team for chipsets which previously designed the Radeon Xpress 200 and the Radeon Xpress 3200 chipsets. AMD then renamed the chipsets for AMD processors under AMD branding (for instance, the CrossFire Xpress 3200 chipset was renamed as AMD 580X CrossFire chipset). In February 2007, AMD announced the first AMD-branded chipset since 2004 with the release of the AMD 690G chipset (previously under the development codename RS690), targeted at mainstream IGP computing. It was the industry's first to implement a HDMI 1.2 port on motherboards, shipping for more than a million units. While ATI had aimed at releasing an Intel IGP chipset, the plan was scrapped and the inventories of Radeon Xpress 1250 (codenamed RS600, sold under ATI brand) was sold to two OEMs, Abit and ASRock. Although AMD states the firm will still produce Intel chipsets, Intel had not granted the license of FSB to ATI.
On November 15, 2007, AMD announced a new chipset series portfolio, the AMD 7-Series chipsets, covering from enthusiast multi-graphics segment to value IGP segment, to replace the AMD 480/570/580 chipsets and AMD 690 series chipsets, marking AMD's first enthusiast multi-graphics chipset. Discrete graphics chipsets were launched on November 15, 2007 as part of the codenamed Spider desktop platform, and IGP chipsets were launched at a later time in Spring 2008 as part of the codenamed Cartwheel platform.
AMD returned to the server chipsets market with the AMD 800S series server chipsets. It includes support for up to six SATA 6.0 Gbit/s ports, the C6 power state, which is featured in Fusion processors and AHCI 1.2 with SATA FIS–based switching support. This is a chipset family supporting Phenom processors and Quad FX enthusiast platform (890FX), IGP(890GX).
AMD LIVE! is a platform marketing initiative focusing the consumer electronics segment, with a recently announced Active TV initiative for streaming Internet videos from web video services such as YouTube, into AMD Live! PC as well as connected digital TVs, together with a scheme for an ecosystem of certified peripherals for the ease of customers to identify peripherals for AMD Live! systems for digital home experience, called "AMD Live! Ready".
AMD's x86 virtualization extension to the 64-bit x86 architecture is named AMD Virtualization, also known by the abbreviation AMD-V, and is sometimes referred to by the code name "Pacifica". AMD processors using Socket AM2, Socket S1, and Socket F include AMD Virtualization support. AMD Virtualization is also supported by release two (8200, 2200 and 1200 series) of the Opteron processors. The third generation (8300 and 2300 series) of Opteron processors will see an update in virtualization technology, specifically the Rapid Virtualization Indexing (also known by the development name Nested Page Tables), alongside the Tagged TLB and Device Exclusion Vector (DEV).
AMD also promotes the "AMD I/O Virtualization Technology" (also known as IOMMU) for I/O virtualization. The AMD IOMMU specification has been updated to version 1.2. The specification describes the use of a HyperTransport architecture.
AMD's commercial initiatives include the following: AMD Trinity, provides support for virtualization, security and management. Key features include AMD-V technology, codenamed Presidio trusted computing platform technology, I/O Virtualization and Open Management Partition. AMD Raiden, future clients similar to the Jack PC to be connected through network to a blade server for central management, to reduce client form factor sizes with AMD Trinity features. Torrenza, coprocessors support through interconnects such as HyperTransport, and PCI Express (though more focus was at HyperTransport enabled coprocessors), also opening processor socket architecture to other manufacturers, Sun and IBM are among the supporting consortium, with rumoured POWER7 processors would be socket-compatible to future Opteron processors. The move made rival Intel respond with the opening of Front Side Bus (FSB) architecture as well as Geneseo, a collaboration project with IBM for coprocessors connected through PCI Express.
Updates to the platform includes the implementation of IOMMU I/O Virtualization with 45 nm generation of processors, and the AMD 800 chipset series in 2009.
In February 2002, AMD acquired Alchemy Semiconductor for its Alchemy line of MIPS processors for the hand-held and portable media player markets. On June 13, 2006, AMD officially announced that the line was to be transferred to Raza Microelectronics, Inc., a designer of MIPS processors for embedded applications.
In August 2003, AMD also purchased the Geode business which was originally the Cyrix MediaGX from National Semiconductor to augment its existing line of embedded x86 processor products. During the second quarter of 2004, it launched new low-power Geode NX processors based on the K7 Thoroughbred architecture with speeds of fanless processors and , and processor with fan, of TDP 25 W. This technology is used in a variety of embedded systems (Casino slot machines and customer kiosks for instance), several UMPC designs in Asia markets, as well as the OLPC XO-1 computer, an inexpensive laptop computer intended to be distributed to children in developing countries around the world.
For the past couple of years AMD has been introducing 64-bit processors into its embedded product line starting with the AMD Opteron processor. Leveraging the high throughput enabled through HyperTransport and the Direct Connect Architecture these server class processors have been targeted at high end telecom and storage applications. In 2006 AMD added the AMD Athlon, AMD Turion and Mobile AMD Sempron processors to its embedded product line. Leveraging the same 64-bit instruction set and Direct Connect Architecture as the AMD Opteron but at lower power levels, these processors were well suited to a variety of traditional embedded applications. Throughout 2007 and into 2008 AMD has continued to add both single-core Mobile AMD Sempron and AMD Athlon processors and dual-core AMD Athlon X2 and AMD Turion processors to its embedded product line and now offers embedded 64-bit solutions starting with 8W TDP Mobile AMD Sempron and AMD Athlon processors for fan-less designs up to multi-processor systems leveraging multi-core AMD Opteron processors all supporting longer than standard availability.
In April 2007, AMD announced the release of the M690T integrated graphics chipset for embedded designs. This enabled AMD to offer complete processor and chipset solutions targeted at embedded applications requiring high performance 3D and video such as emerging digital signage, kiosk and Point of Sale applications. The M690T was followed by the M690E specifically for embedded applications which removed the TV output, which required Macrovision licensing for OEMs, and enabled native support for dual TMDS outputs, enabling dual independent DVI interfaces.
AMD no longer directly participates in the Flash memory devices market now as AMD entered into a non-competition agreement, as of December 21, 2005, with Fujitsu and Spansion, pursuant to which it agreed not to directly or indirectly engage in a business that manufactures or supplies standalone semiconductor devices (including single chip, multiple chip or system devices) containing only Flash memory.
AMD started a platform in 2003 aimed at mobile computing, but, with fewer advertisements and promotional schemes, very little was known about the platform. The platform used mobile Athlon 64 or mobile Sempron processors.
The Puma platform and Turion Ultra processors were released on June 4, 2008. Unlike the desktop AMD Phenom processors of the time, Puma's Turion Ultra processors were based on older Athlon 64 X2 (K8) technology.
September 10, 2009 saw the release of the Tigris platform; The first AMD mobile platform to use processors based on the K10 architecture, and first to use the new AMD Vision brand, categorizing laptop computers into four categories, based on performance. The Danube platform was released on March 12, 2010, introducing quad-core processors and DDR3 support.
The Fusion based Sabine platform was released in June 2011, utilizing up to four K10.5 based Stars cores, manufactured on the 15 nm SOI process.
AMD contributes to open source projects, including working with Sun Microsystems to enhance OpenSolaris and Sun xVM on the AMD platform. AMD also maintains its own Open64 compiler distribution and contributes its changes back to the community.
In 2008, AMD released the low-level programming specifications for its GPUs, and works with the X.Org Foundation to develop drivers for AMD graphics cards.
Ever since the spinoff of AMD's fabrication plants in early 2009, GlobalFoundries has been responsible for producing AMD's processors.
GlobalFoundries' main microprocessor manufacturing facilities are located in Dresden, Germany. Additionally, highly integrated microprocessors are manufactured in Taiwan made by third-party manufacturers under strict license from AMD. Between 2003 and 2005, they constructed a second manufacturing plant ( 90 nm process SOI) in the same complex in order to increase the number of chips they can produce, thus becoming more competitive with Intel. The new plant has been named "Fab 36", in recognition of AMD's 36 years of operation, and reached full production in mid-2007. Fab 36 has been renamed to Fab 1 during the spinoff of AMD's manufacturing business during the creation of GlobalFoundries. In July 2007, AMD announced that they completed the conversion of Fab 1 Module 1 from to 65 nm. They then shifted their focus to the 45 nm conversion.
A partnership between AMD and Alpha Processor Inc. developed HyperTransport, a point-to-point interconnect standard which was turned over to an industry standards body for finalization. It is now used in modern AMD processor compatible motherboards.
AMD also formed a strategic partnership with IBM, under which AMD gained silicon on insulator (SOI) manufacturing technology, and detailed advice on 90 nm implementation, the partnership was announced by AMD to be extended to 2011 for 32 nm and 22 nm fabrication related technologies. Further, AMD is loosely partnered with end-user companies such as HP, Compaq, ASUS, Alienware, Acer, Evesham Technology, Dell and several others to facilitate processor distribution and sales.
On May 18, 2006, Dell announced that it would roll out new servers based on AMD's Opteron chips by years end, thus ending an exclusive relationship with Intel. Dell also began offering AMD Athlon X2 chips in their desktop line-up in September 2006.
AMD is also a sponsor of the Scuderia Ferrari Marlboro F1 Team since 2002 and the Discovery Channel Pro Cycling Team since 2004, in 2009 AMD also became the jersey sponsor of the USL expansion team Austin Aztex FC.
In June 2011, HP announced new business and consumer notebooks equipped with the latest versions of AMD APUs – accelerated processing units. AMD will power HP's Intel-based business notebooks as well.
In addition to these events, AMD also publishes printed media. Publications include the AMD Accelerate and the discontinued AMDEdge. The AMD Accelerate magazine, originally published through Ziff Davis Media, focuses on SME and business applications, while AMD Edge focused on overall technologies from AMD. Since Ziff Davis Media filed for Chapter 11 bankruptcy protection, the AMD Accelerate magazine has been published through IDG. AMD also has electronic newsletters to promote its server-oriented Opteron processors and related business solutions.
* Category:Companies established in 1969 Category:Companies based in Sunnyvale, California Category:Fabless semiconductor companies
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