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Welcome to Senioragency - the world's first international marketing network to specialise in campaigns carrying messages directed at consumers over the age of 50.

Our mission is to help our clients understand the opportunities offered by the mature consumer group, and to create compelling advertising campaigns which truly deliver a return on investment and will enable them to build business and shift perceptions.

On this site you will find examples of our work, be introduced to our team of experts in the field, and read about our approach and our thinking.

Seniors offer audience potential for UK cinemas

Britain's cinema owners need to work harder to persuade older consumers away from their TVs and enjoy the big screen experience.

Generational Marketing

At Senioragency, we don't believe in the concept of "mass marketing" as a way of reaching the senior audience.