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Generation Reinvention 25: Lifestyles of Health & Sustainability and Boomer Healthy Aging
On May 17, 2011
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There is an extraordinary volume of consumer research being conducted by the Natural Marketing Institute (NMI), located in Harleysville, Pennsylvania. Much of this research is significantly shifting industry expectations for and understanding of today’s consumer. NMI is a strategic consulting, market research, and business development company specializing in the health and wellness marketplace.
NMI’s research team has also been studying the Boomer consumer from multiple viewpoints with special focus on Lifestyles of Health & Sustainability, or LOHAS, and healthy aging. Their distinctive insights are changing the way we’re thinking about Boomers and the future of aging. That’s the primary focus of this show.
As Managing Partner at NMI, Steve French has over 25 years of marketing, consulting, and management experience across numerous industries. With his focus on healthy aging, wellness, and social sustainability, he works with many global clients on developing new business opportunities, strategic planning, and market research projects. He has pioneered a range of NMI consumer databases that analyze attitudes and behavior, including NMI’s Healthy Aging/Boomer Database. As a recognized industry expert, Steve’s expertise is also welcomed on a regular basis by global media. He is an author of numerous reports and articles, and he is a regular speaker at many industry events worldwide.
VISIT STEVE FRENCH’S WEBSITE
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