Free may refer to:

Free will

Political freedom

Economic freedom

Something given or supplied without payment (gratis)

Gratis versus Libre, the distinction between the two meanings above

Free may also refer to:

Arts and philosophy

Freedom (disambiguation)

''Free'' (book), by Chris Anderson

"Free" (''Desperate Housewives''), a television episode

Free, to emancipate, to obtain political rights (usually for a disenfranchised group)

Free, a pseudonym for the activist and writer Abbie Hoffman

Free content, content without significant legal usability restrictions

Free will, control exercised by rational agents over their actions and decisions

== Computing ==

free (programming), a function that releases dynamically allocated memory for reuse

Freefont, an open font project

Free format, a file format which can be used without restrictions

Free software, software usable and distributable with few restrictions and no payment

Freeware, a broader class of software available at no cost

Full Reactive Eyes Entertainment, a video game genre as implemented in the game ''Shenmue''

Mathematics

Free object

* Free abelian group

* Free algebra

* Free group

* Free module

* Free semigroup

Free variable

Group action

== Music ==

Performers

Free (band), an English rock band

Free (rapper), an American rapper

The Free, a German euro house

Albums

''Free'' (Rick Astley album)

''Free'' (Bonfire album)

''Free'' (Concrete Blonde album)

''Free'' (Dana International album)

''Free'' (Gavin DeGraw album)

''Free'' (For Real album)

''Free'' (Free album), self-titled album

''Free'' (David Garrett album)

''Free'' (Brad Johner album)

''Free'' (Libera album)

''Free'' (Mao Abe album)

''Free'' (Marcus Miller album), or its title song

''Free'' (Negativland album)

''Free'' (OSI album), or its title song

''Free'' (The Party album)

Free (Twin Atlantic album)

''Free'' (Planetshakers album)

''Free'' (Kate Ryan album)

''Free'' (Stone album), live recording

''Free'' (Virtue album)

''Free...'', an EP by Acid King, or its title song

''free*'', an album by Jim's Big Ego

''Free'', an album by Rivermaya

Songs

"Free" (Chicago song)

"Free" (Deniece Williams song)

"Free" (Erika song)

"Free" (Estelle song)

"Free" (Mao Abe song)

"Free" (Mýa song)

"Free" (Natalia Kills song)

"Free" (Sarah Brightman song)

"Free" (Stryper song)

"Free" (Train song)

"Free" (Ultra Naté song)

"Free" (Zac Brown Band song)

"Free", by Alesha Dixon from ''Fired Up''

"Free", by Blue October UK from ''One Day Silver, One Day Gold''

"Free", by The Cars from ''Move Like This''

"Free", by Cat Power from ''You Are Free''

"Free", by Dani Harmer

"Free", by Depeche Mode, B-side to the single "Precious"

"Free", by Phish from ''Billy Breathes''

"Free", by Plumb from ''Beautiful Lumps of Coal''

"Free", by Powerman 5000 from ''Transform''

"Free", by Prince from ''1999''

"Free", by Quiet Riot from ''Rehab''

"Free", by VAST from ''Music for People''

"Free", by Yu Yamada, written as the ending theme for ''Basquash!''

Organizations

Family Residences and Essential Enterprises, a New York agency providing services for individuals with developmental disabilities

Fight Repression of Erotic Expression, a University of Minnesota student group, now the Queer Student Cultural Center

Foundation for Rational Economics and Education, a Lake Jackson, Texas, libertarian think-tank founded by Ron Paul

Foundation for Research on Economics and the Environment, a think-tank that promotes free-market environmentalism

Free (ISP), a French internet service provider

Free Airlines, a Kinshasa Congolese air operator

Public services

Free education, education provided at no cost to students

Free public transport, zero-fare services, funded without collecting fares from passengers

See also

Freestyle (disambiguation)

da:Free de:Free es:Free (desambiguación) fr:Free it:Free nl:Free ja:フリー pl:Free pt:Free ru:Free simple:Free fi:Free zh:Free

name	The Kings
background	group_or_band
origin	Vancouver, BC, Canada
genre	Rock, pop
years active	1977–present
current members	David Diamond Mister Zero Peter Nunn Sonny Keyes Peter Kadar Todd Reynolds
past members	Gary Craig Greg Chritchley Josh Broadbent Marty Cordrey Max Styles Randall Coryell Rich Roxborough Whitey Glan Atilla Turi
notable instruments	}}

The Kings are a Canadian band formed in the 1970s, best known for their 1980 North American hit "This Beat Goes On/Switchin' To Glide".

Recording history

The Kings were formed in Vancouver, British Columbia, and Oakville, Ontario in the late 1970s. The original lineup included David Diamond (bass, lead vocals), Sonny Keyes (keyboards, vocals), Max Styles (drums), and Mister Zero (guitar) with Mister Zero and David Diamond serving as the main songwriters with contributions from Sonny Keyes. The Kings were originally known as WhistleKing and rehearsed, performed club gigs, and wrote a considerable number of songs for more than three years.

In early 1980 the band went into Nimbus 9 Studio in Toronto to record their first album. While recording, renowned producer Bob Ezrin visited the studio, listened to the band, and liked what he heard. Together they created the album ''The Kings Are Here'' featuring the hit "This Beat Goes On/Switchin' To Glide". Two other singles followed and the band began touring extensively with Bob Seger, Jeff Beck, The Beach Boys and Eric Clapton. During 1980, their rising commercial fortunes culminated in an appearance on Dick Clark's ''American Bandstand'', and the closing spot at the major Heatwave festival in August.

''Amazon Beach'', the 1981 follow-up to ''The Kings Are Here'', produced little in the way of sales, and the band was soon dropped from their label Elektra Records. The Kings soldiered on and released the EP "R.S.V.P" and the live album ''Party Live '85'' on their own Dizzy label, while continuing to tour Canada and the US throughout the remainder of the 1980s. Max Styles left the band in approximately 1982.

Comebacks

The late 1980s were a difficult period for The Kings as they lost their drummer and their record label. As it were, the group was on the verge of a major revival as the single "This Beat Goes On/Switchin' To Glide" became a huge radio hit in Chicago getting major play on all of the main rock stations: Classic rock WCKG, Alternative rock WXRT, and Mainstream Rock WLUP, as well as Top 40 powerhouse WLS-AM. The unavailability of the Kings records led Chicago DJ Bob Stroud of WLUP to record his own version of the single with his band Rockestra . Elektra Records unfortunately remained unaware of the burgeoning hit and never reissued the single or album.

The single "Parting Of The Ways" appeared on Bullseye Records compilation ''Unsigned, Sealed and Delivered'' in 1991. This comeback prompted The Kings to return to the studio to record ''Unstoppable'' produced by John Punter, David Diamond and Mister Zero in 1993. ''Unstoppable'' produced several hits in Canada including "Lesson To Learn", "Shoulda Been Me", "Tonight I Got You", "Parting Of The Ways", and the title track "Unstoppable". A phone call in 1999 from Mister Zero to Alan Fletcher at Warner Canada led to the green light needed for Warner to re-issue ''The Kings Are Here..and More'' which allowed fans to get their hit "This Beat Goes On/Switchin' To Glide" on CD, which was fully remastered from the original 2 track tapes by Zero . ''...and More'' also contained a few re-mixed tracks from Unstoppable and two previously unreleased tracks -"If The Stars Come Out Tonight" and "Right To The Top". A remixed and more mature version of "If The Stars Come Out Tonight" appeared on ''Because Of You'' released in 2003. Combined original sales and cd sales have passed the platinum mark in Canada but no certification is allowed because of the bonus tracks on the cd, which are the only way the band makes money from that project.

Throughout the remainder of the 1990s, The Kings continued to tour and play live shows around Toronto, but Sonny Keyes' role with The Kings diminished and only Mister Zero and David Diamond remain as permanent members from the original lineup. Sonny Keyes continued to contribute when called upon by Zero and Diamond.

Drummer Atilla Turi and keyboard players Peter Nunn and Rich Roxborough joined Mister Zero and David Diamond on the 2003 Bullseye Records release "Because Of You" (Josh Broadbent - Diamond's son - was also recruited into The Kings to contribute his vocals). "Because Of You" would be The Kings' strongest effort to date with Harry Hess recording alongside producers Zero and Diamond. A video was made for the title track, "It's Up To You" and "The Fools Are In Love" was re-mixed from the ''Amazon Beach'' release. Sonny Keyes co-wrote "A Way You'll Never Be" with Mister Zero.

A reunion of the original lineup of The Kings occurred in the winter of 2001 with Max Styles and Sonny Keyes joining their old mates for Alan Frew's (Glass Tiger) children benefit concert for Camp Trillium in Toronto. They played the benefit concert again in 2002.

In late 2005 The Kings had a full length reunion concert in Toronto which was filmed for inclusion in the DVD documentary being assembled by Mister Zero. The first part of this film to be seen is the incredible video for ''This Beat Goes On/Switchin' to Glide'', released October 2006, which gets thousands of plays on youtube.

Another focus for The Kings was to put as many songs as possible on iTunes, thus having the catalog available worldwide instantly. The album ''The Kings Anthology One'' is the latest addition, 12 songs from different eras including never before heard epic rockers from Whistleking.

In to 2008, The Kings continue to play live shows across southern Ontario and, from time to time, the northern United States. The Kings are also finishing new songs for their next studio album.

Lineups

The Kings 1977 - 1982 # David Diamond (vocals, bass) # Mister Zero (guitar) # Sonny Keyes (keyboards) # Max Styles (drums)

The Kings 1982 - 1999 # David Diamond (vocals, bass) # Mister Zero (guitar) # Sonny Keyes (keyboards) #Peter Nunn (1994) (keyboards) #Marty Cordrey, Whitey Glan, Gary Craig, Randall Coryell, Greg Chritchley, Atilla Turi (drums) #Josh Broadbent (vocals) The Kings 1999 - 2005 # David Diamond (vocals, bass) # Mister Zero (guitar) # Atilla Turi (drums) # Peter Nunn (keyboards) # Rich Roxborough (keyboards) # Josh Broadbent (vocals)

The Kings 2005–present # David Diamond (vocals, bass) # Mister Zero (guitar) # Atilla Turi (drums) # Peter Nunn (keyboards) # Sonny Keyes (keyboards) # Peter Kadar (keyboards) #Josh Broadbent (vocals) #Todd Reynolds (Drums)

Discography

''The Kings Are Here'' album (Elektra, 1980)

''Amazon Beach'' album (Elektra, 1981)

''R.S.V.P'' [4-Song EP] (Dizzy, 1982)

''Party Live '85'' live album (Dizzy, 1985)

''Parting Of The Ways'' single (1991)

''Unstoppable'' CD (Dizzy, 1993)

''Unstoppable'' [W/This Beat Goes On/Switchin' To Glide added] CD (Griffin, 1995)

''The Kings Are Here..and More'' CD (Warner, 2000)

''The Kings Are Here/Amazon Beach'' (2 on 1 CD, Wounded Bird, 2003)

''Because Of You'' CD (2003)

''Anthology One'' CD (2006)

See also

Canadian rock

Music of Canada

References

External links

Official website

Bullseye Records

The Kings: Anatomy of a One-Hit Wonder DVD review

Category:Canadian rock music groups Category:Musical groups from Vancouver

Name	Mitt Romney
Alt	Portrait of Mitt Romney
Order	70th
Office	Governor of Massachusetts
Term start	January 2, 2003
Term end	January 4, 2007
Lieutenant	Kerry Healey
Predecessor	Paul Cellucci (Governor)Jane Swift (acting)
Successor	Deval Patrick
Birth date	March 12, 1947
Birth place	Detroit, Michigan
Birthname	Willard Mitt Romney
Nationality	American
Party	Republican
Residence	Belmont, MassachusettsWolfeboro, New HampshireSan Diego, California
Spouse
Children	Tagg (b. 1970) Matt (b. 1971) Josh (b. 1975) Ben (b. 1978) Craig (b. 1981)
Alma mater	Brigham Young University (B.A.)Harvard Law School (J.D.)Harvard Business School (M.B.A.)
Profession	Businessman, politician, author
Religion	The Church of Jesus Christ of Latter-day Saints (Mormon)
Signature	Mitt Romney Signature.svg }}

Willard Mitt Romney (born March 12, 1947) is an American businessman and politician. He was the 70th Governor of Massachusetts from 2003 to 2007 and is a candidate for the 2012 Republican Party presidential nomination.

Romney is the son of George W. Romney (the former Governor of Michigan) and Lenore Romney. He was raised in Bloomfield Hills, Michigan and then served as a Mormon missionary in France. He received his undergraduate degree from Brigham Young University, and thereafter earned Juris Doctor/Master of Business Administration joint degrees from Harvard Law School and Harvard Business School. Romney entered the management consulting business which led to a position at Bain & Company, eventually serving as its CEO to lead it out of crisis. He was also co-founder and head of the spin-off company Bain Capital, a private equity investment firm which became highly profitable and one of the largest such firms in the nation, and the wealth Romney accumulated there would help fund all of his future political campaigns. He ran as the Republican candidate in the 1994 U.S. Senate election in Massachusetts but lost to incumbent Ted Kennedy. Romney organized and steered the 2002 Winter Olympics as President and CEO of the Salt Lake Organizing Committee, and helped turn the troubled Games into a financial success.

Romney won the election for Governor of Massachusetts in 2002, but did not seek reelection in 2006. During his term, he presided over a series of spending cuts and increases in fees that eliminated a projected $3 billion deficit. He also signed into law the Massachusetts health care reform legislation, which provided near-universal health insurance access via subsidies and state-level mandates and was the first of its kind in the nation. During the course of his political career, his positions or rhetorical emphasis have shifted more towards American conservatism in several areas.

Romney ran for the Republican nomination in the 2008 U.S. presidential election, winning several caucus and primary contests, though he ultimately lost the nomination to John McCain. In the following years he published ''No Apology: The Case for American Greatness'' and gave speeches and raised campaign funds on behalf of fellow Republicans. On June 2, 2011, Romney announced that he would seek the 2012 Republican presidential nomination. Political observers and public opinion polls place him as a front-runner in the race.

Early life

Romney was born in Detroit. He is the youngest child of George W. Romney, a man of humble upbringing who by 1948 had become an automobile executive, and Lenore Romney (née LaFount). His mother was a native of Logan, Utah and his father had been born in Mexico to American parents. The three siblings before him were Margo Lynn, Jane LaFount, and G. Scott, followed by Mitt after a gap of six years. Romney was named after hotel magnate J. Willard Marriott, his father's best friend, and his father's cousin Milton "Mitt" Romney, 1925–1929 quarterback for the Chicago Bears.|group="nb"}}

When he was five, the family moved from Detroit to the affluent suburb of Bloomfield Hills. His father became CEO of American Motors and turned the company around from the brink of bankruptcy; by the time he was twelve, his father had become a nationally known figure in print and on television. Romney idolozed his father, read automotive trade magazines, kept abreast of automotive developments, and aspired to be an executive in the industry himself one day. His father also presided over the Detroit Stake of The Church of Jesus Christ of Latter-day Saints to which the family belonged. Romney went to public elementary schools and then from seventh grade on, attended Cranbrook School in Bloomfield Hills, a private boys preparatory school of the classic mold where he was the lone Mormon and where many students came from even more privileged backgrounds. He was not particularly athletic and at first did not excel at academics. While a sophomore, he participated in the campaign in which his father was elected Governor of Michigan. George Romney was re-elected twice; Mitt worked for him as an intern in the governor's office, and was present at the 1964 Republican National Convention when his moderate father battled conservative party nominee Barry Goldwater over issues of civil rights and ideological extremism. Romney had a steady set of chores and worked summer jobs, including being a security guard at a Chrysler plant.

Initially a manager for the ice hockey team and a pep squad member, during his final year at Cranbook, Romney joined the cross country running team and improved academically, but was still not a star pupil. His social skills were strong, however, and he won an award for those "whose contributions to school life are often not fully recognized through already existing channels." Romney was an energetic child who enjoyed pranks.|group="nb"}} In March of his senior year, he began dating Ann Davies, two years behind him, whom he had once known in elementary school; she attended the private Kingswood School, the sister school to Cranbrook. The two informally agreed to marriage around the time of his June 1965 graduation.

Experiences from 1965 to 1975

Romney attended Stanford University for a year. Although the campus was becoming radicalized with the beginnings of 1960s social and political movements, he kept a well-groomed appearance and enjoyed traditional campus events. In May 1966, he was part of a counter-protest against a group staging a sit-in in the university administration building in opposition to draft status tests.

In July 1966, Romney left for 30 months in France as a Mormon missionary, a traditional duty that his father and other relatives had done. He arrived in Le Havre with ideas about how to change and promote the French Mission, while facing physical and economic deprivation in their cramped quarters. Rules against drinking, smoking, and dating were strictly enforced. Like most Mormon missionaries, he did not gain many converts, with the nominally Catholic but secular, wine-loving French people proving especially resistant to a religion that prohibits alcohol. He became demoralized, and later recalled it as the only time when "most of what I was trying to do was rejected." In Nantes, Romney was bruised defending two female missionaries against a horde of local rugby players. He continued to work hard; having grown up in Michigan rather than the more insular Utah world, Romney was better able to interact with the French. He was promoted to zone leader in Bordeaux in early 1968 and subsequently became assistant to the mission president in Paris, the highest position for a missionary. Romney's support for the U.S. role in the Vietnam War were only reinforced when the French greeted him with hostility over the matter and he debated them in return. He also witnessed the May 1968 general strike and student uprisings.

In June 1968, an automobile Romney was driving in southern France was hit by another vehicle, seriously injuring him and killing one of his passengers, the wife of the mission president. As they drove through the village of Bernos-Beaulac, a Mercedes that was passing a truck missed a curve and suddenly swerved into the opposite lane and hit the Citroën DS Romney was driving in a head-on collision. Trapped between the steering wheel and door, the unconscious and seriously injured Romney had to be pried from the car; a French police officer mistakenly wrote ''Il est mort'' in his passport. The wife of the mission president was killed and other passengers were seriously injured as well. George Romney relied on his friend Sargent Shriver, the U.S. Ambassador to France, to go to the local hospital and discover that Mitt had survived. The fault for the accident was attributed completely to the driver of the other vehicle. Romney had suffered broken ribs, a fractured arm, a concussion, and facial injuries, but recovered quickly without needing surgery.|name="nb-acc"|group="nb"}} Fault for the accident was attributed completely to the other driver. After recovering, Romney became co-acting president of a mission demoralized and disorganized by the May civil disturbances and the car accident. Romney rallied and motivated the others and they met an ambitious goal of 200 baptisms for the year, the most for the mission in a decade. By the end of his stint in December 1968, Romney was overseeing the work of 175 fellow members. The experience in France changed Romney. It showed him the fragility of life and the need for a seriousness of purpose, and he gained a capacity for organization and a record of success that he had theretofore lacked. It also represented a crucible, after having been only a half-hearted Mormon growing up: "On a mission, your faith in Jesus Christ either evaporates or it becomes much deeper. For me it became much deeper."

While he was away, Ann Davies had converted to the LDS Church, guided by George Romney, and had begun attending Brigham Young University. Mitt was nervous that she had been wooed by others while he was away, and indeed she had dated others, but at their first meeting following his return they reconnected and agreed to quickly get married. That happened on March 21, 1969, in a Bloomfield Hills civil ceremony presided over by a church elder; the following day the couple flew to Utah for a wedding ceremony at the Salt Lake Temple.

Romney began attending Brigham Young too. He had missed much of the tumultuous American anti-Vietnam War movement while away, and was surprised to learn that his father had turned against the war during his ill-fated 1968 presidential campaign. Regarding the military draft, Romney had initially gotten a student deferment, then like most other Mormon missionaries had received a ministerial deferment while in France, then got another student deferment. When those ran out, his high number in the December 1969 draft lottery (300) meant he would not be selected.

At culturally conservative Brigham Young, Romney continued to be separated from much of the upheaval of the era, and did not join the few protests against the war or the LDS Church's policy against giving full membership to blacks. He became president and successful fundraiser for the all-male Cougar Club and showed a new-found discipline in his studies. In his senior year he took leave to work as driver and advance man for his mother Lenore Romney's eventually unsuccessful 1970 campaign for U.S. Senator from Michigan. He graduated from Brigham Young in 1971, earning a Bachelor of Arts in English and giving commencement addresses to both his own College of Humanities and to the whole university.

The Romneys' first son, Tagg, was born in 1970 while both were undergraduates at Brigham Young and living in a basement apartment. They subsequently welcomed Matt (1971), Josh (1975), Ben (1978), and Craig (1981). Ann Romney's work as a stay-at-home mom would enable her husband to pursue his career.

Romney still wanted to pursue a business path, but his father, by now serving in President Richard Nixon's cabinet as U.S. Secretary of Housing and Urban Development, advised that a law degree would be valuable. Thus Romney became one of only 15 students to enroll at the recently created joint Juris Doctor/Master of Business Administration four-year program coordinated between Harvard Law School and Harvard Business School. Fellow students noted Romney's strong work ethic and buttoned-down appearance; he lived in a Belmont, Massachusetts house with Ann and by now two children. He graduated in 1975 ''cum laude'' from the law school, in the top third of that class, and was named a Baker Scholar for graduating in the top five percent of his business school class.

Business career

Romney was heavily recruited and, after graduation, chose to remain in Massachusetts and go to work for Boston Consulting Group (BCG), thinking that working as a management consultant to a variety of companies would prepare him for a future job as a chief executive. | author=Heinlein, Gary | newspaper=The Detroit News | date=February 14, 2007}} but never worked as a lawyer. |group="nb"}} Romney's legal and business education proved valuable in this role, and he quickly became a rising star while applying BCG principles such as the growth-share matrix.

In 1977, he was hired away by Bain & Company, a management consulting firm in Boston that had been formed a few years earlier by Bill Bain and other former BCG employees. Bain would later say of the thirty-year-old Romney, "He had the appearance of confidence of a guy who was maybe ten years older." With Bain & Company, Romney proved adept at learning the "Bain way", which consisted of immersing itself in each client's business, and not simply to issue recommendations, but to stay with the company until they were effectively changed for the better. With a record of success with clients such as the Monsanto Company, Outboard Marine Corporation, Burlington Industries, and Corning Incorporated, Romney became a vice president of the firm in 1978 and within a few years one of its best consultants. Romney became a firm believer in Bain's methods; he later said, "The idea that consultancies should not measure themselves by the thickness of their reports, or even the elegance of their writing, but rather by whether or not the report was effectively implemented was an inflection point in the history of consulting."

thumb|right|Logo of company that Romney co-foundedRomney was restless for a company of his own to run, and in 1983 Bill Bain offered him the chance to head a new venture that would buy into companies, have them benefit from Bain techniques, and then reap higher rewards than just consulting fees. Romney was initially cautious about accepting the offer, and Bain re-arranged the terms in a complicated partnership structure so that there was no financial or professional risk to Romney. Thus, in 1984, Romney left Bain & Company to co-found the spin-off private equity investment firm, Bain Capital. Bain and Romney spent a year raising the $37 million in investment money needed to start the new operation, which had fewer than ten employees. As general partner of the new firm, Romney was frugal and cautious, spending little on office appearance and finding the weak spots in so many potential deals that by 1986, very few had been done. At first, Bain Capital focused on venture capital opportunities. Their first big success came with a 1986 investment to help start Staples Inc., after founder Thomas G. Stemberg convinced Romney of the market size for office supplies; Bain Capital eventually reaped a nearly sevenfold return on its investment, and Romney sat on the Staples board of directors for over a decade.

Romney soon switched Bain Capital's focus from startups to the relatively new business of leveraged buyouts: buying existing firms with money mostly borrowed against their assets, partnering with existing management to apply the "Bain way" to their operations (rather than the hostile takeovers practiced in other leverage buyout scenarios), and then selling them off in a few years. Bain Capital lost most of its money in many of its early leveraged buyouts, but then started finding successes with spectacular returns. Indeed, during the 14 years Romney headed the company, Bain Capital's average annual internal rate of return on realized investments was 113 percent. Romney excelled at presenting and selling the deals the company made. The firm initially gave a cut of its profits to Bain & Company, but Romney later persuaded Bain to give that up.

The firm successfully invested in or acquired many well-known companies such as Accuride, Brookstone, Domino's Pizza, Sealy Corporation, Sports Authority, and Artisan Entertainment, as well as lesser-known companies in the industrial and medical sectors. Romney's cautious instincts were still in force at times; he wanted to drop a Bain Capital hedge fund that initially lost money, but other partners prevailed and it eventually gained billions. He also personally opted out of the Artisan Entertainment deal, not wanting to profit from a studio that produced R-rated films. Romney was on the board of directors of Damon Corporation, a medical testing company later found guilty of defrauding the government; Bain Capital tripled its investment before selling off the company, with the fraud being discovered by the new owners (Romney was never implicated). In some cases Romney had little involvement with a company once acquired.

Bain Capital's leveraged buyouts sometimes led to layoffs, either soon after acquisition or later after the firm had left. Bain Capital officials later said that overall, more jobs were added than lost due to these buyouts. In any case, maximizing the value of acquired companies and the return to Bain's investors, not job creation, was the firm's fundamental goal, as it was for most private equity operations. Regarding job losses, Romney later said, "Sometimes the medicine is a little bitter but it is necessary to save the life of the patient. My job was to try and make the enterprise successful, and in my view the best security a family can have is that the business they work for is strong." Bain Capital's acquisition of Ampad exemplified a deal where it profited handsomely from early payments and management fees, even though the subject company itself ended up going into bankruptcy. Bain was among the private equity firms that took the most such fees, and more cases happened as Romney was leaving the firm. He said in retrospect, "It is one thing that if I had a chance to go back I would be more sensitive to. It is always a balance. Great care has got to be taken not to take a dividend or a distribution from a company that puts that company at risk. [Having taken a big payment from a company that later failed] would make me sick, sick at heart."

In 1990, Romney was asked to return to Bain & Company, which was facing financial collapse. He was announced as its new CEO in January 1991 (but drew only a symbolic salary of one dollar). Romney managed an effort to restructure the firm's employee stock-ownership plan, real-estate deals and bank loans, while rallying the firm's thousand employees, imposing a new governing structure that included Bain and the other founding partners giving up control, and increasing fiscal transparency. Within about a year, he had led Bain & Company through a highly successful turnaround and returned the firm to profitability without further layoffs or partner defections. He turned Bain & Company over to new leadership and returned to Bain Capital in December 1992.

During his years in business, Romney tithed by giving millions of dollars to the LDS Church. He served as ward bishop for Belmont from 1984 to 1986, acting as the ecclesiastical and administrative head of his congregation. From 1986 to 1994 he presided over the Boston Stake, which included more than a dozen congregations in eastern Massachusetts.

Romney left Bain Capital in February 1999 to serve as the President and CEO of the 2002 Salt Lake City Olympic Games Organizing Committee. By that time, Bain Capital was on its way to being one of the top private equity firms in the nation, having increased its number of partners from 5 to 18, having 115 employees overall, and having $4 billion under its management. Bain Capital's approach of applying consulting expertise to the companies it invested in became widely copied within the private equity industry. His experience at Bain & Company and Bain Capital gave Romney a business-oriented world view – centering around a hate of waste and inefficiency, a love for data and charts and analysis and presentation, and a belief in keeping an open mind and seeking opposing points of view – that he would take with him to the public sector. As a result of his business career, by 2007 Romney and his wife had a net worth of between $190 and $250 million, most of it held in blind trusts. Although gone, Romney received a passive profit share as a retired partner in some Bain Capital entities. An additional blind trust existed in the name of the Romneys' children and grandchildren that was valued at between $70 and $100 million as of 2007. The couple's net worth remained in the same range as of 2011, and was still held in blind trusts.

1994 U.S. senatorial campaign

Romney had been thinking about entering politics for a while. He decided to take on longtime incumbent Democratic Senator Ted Kennedy, who was more vulnerable than usual in 1994 – in part because of the unpopularity of the Democratic Congress as a whole and also because this was Kennedy's first election since the William Kennedy Smith trial in Florida, in which Kennedy had taken some public relations hits regarding his character. Romney changed his affiliation from Independent to Republican in October 1993 and formally announced his candidacy in February 1994. He stepped down from his position at Bain Capital during the run.

Romney came from behind to win the Massachusetts Republican Party's nomination for U.S. Senate after buying substantial television time to get out his message, gaining overwhelming support in the state party convention, and then defeating businessman John Lakian in the September 1994 primary with over 80 percent of the vote. In the general election, Kennedy faced the first serious re-election challenger of his career in the young, telegenic, and very well-funded Romney. Romney ran as a fresh face, as a successful entrepreneur who stated he had created ten thousand jobs, and as a Washington outsider with a strong family image and moderate stands on social issues. Romney stated: "Ultimately, this is a campaign about change." After two decades out of public view, his father George re-emerged during the campaign as well.

Romney's campaign was effective in portraying Kennedy as soft on crime, but had trouble establishing its own positions in a consistent manner. By mid-September 1994, polls showed the race to be approximately even. Kennedy responded with a series of attack ads, which focused both on Romney's seemingly shifting political views on issues such as abortion and on the treatment of workers at a paper products plant owned by Romney's Bain Capital. Kennedy and Romney held a widely watched late October debate without a clear winner, but by then Kennedy had pulled ahead in polls and stayed ahead afterward. Romney spent over $7 million of his own money, with Kennedy spending more than $10 million from his campaign fund, mostly in the last weeks of the campaign (this was the second-most expensive race of the 1994 election cycle, after the Dianne Feinstein–Michael Huffington Senate race in California).

In the November general election, despite a disastrous showing for Democrats overall, Kennedy won the election with 58 percent of the vote to Romney's 41 percent, the smallest margin in Kennedy's eight re-election campaigns for the Senate.

2002 Winter Olympics

Romney returned to Bain Capital the day after the election, but still smarted from the loss, and told his brother, "I never want to run for something again unless I can win." His father died in 1995 and his mother in 1998, and Romney felt restless as the decade neared a close; the goal of just making more money was losing its appeal to him. He had stepped down as Boston Stake president in order to run for the Senate, and while still teaching Sunday School, was largely uninvolved in the long and somewhat controversial construction of a Mormon temple in Belmont. Ann Romney was diagnosed with multiple sclerosis in 1998; Romney described watching her fail a series of neurological tests as the worst day of his life. After two years of severe difficulties with the disease, she found in Park City, Utah (where the couple had built a vacation home) a mixture of mainstream, alternative, and equestrian therapies that gave her a lifestyle mostly without limitations. When the offer came for Romney to take over the troubled 2002 Olympic Winter Games, to be held in Salt Lake City in Utah, she urged him to take it, and eager for a new challenge, he did. On February 11, 1999, Romney was hired as the new president and CEO of the Salt Lake Organizing Committee.

Before Romney came on, the event was running $379 million short of its revenue benchmarks. Plans were being made to scale back the games to compensate for the fiscal crisis and there were fears the games might be moved away entirely. The Games had also been damaged by allegations of bribery involving top officials, including prior Salt Lake Olympic Committee president and CEO Frank Joklik. Joklik and committee vice president Dave Johnson were forced to resign. Romney's appointment faced some initial criticism from non-Mormons, and fears from Mormons, that it represented cronyism or gave the games too Mormon an image.

Romney revamped the organization's leadership and policies, reduced budgets, and boosted fund raising. He soothed worried corporate sponsors and recruited many new ones. He admitted past problems, listened to local critics, and rallied Utah's citizenry with a sense of optimism. Romney worked to ensure the safety of the Games following the September 11, 2001 terrorist attacks by ignoring those who suggested the games be called off and coordinating a $300 million security budget. He became the public face of the Olympic effort, appearing in countless photographs and news stories and even on Olympics souvenir pins. Romney's omnipresence irked those who thought he was taking too much of the credit for the success, or had exaggerated the state of initial distress, or was primarily looking to improve his own image. Overall he oversaw a $1.32 billion budget, 700 employees, and 26,000 volunteers.

Despite the initial fiscal shortfall, the Games ended up clearing a profit of $100 million, not counting the $224.5 million in security costs contributed by outside sources. Romney broke the record for most private money raised by any individual for an Olympics games, summer or winter. His performance as Olympics head was rated positively by 87 percent of Utahns. Romney and his wife contributed $1 million to the Olympics, and he donated to charity the $1.4 million in salary and severance payments he received for his three years as president and CEO.

Romney was widely praised for his successful efforts with the 2002 Winter Olympics including by President George W. Bush, and it solidified his reputation as a turnaround artist. Harvard Business School taught a case study based around Romney's successful actions. Romney wrote a book about his experience titled ''Turnaround: Crisis, Leadership, and the Olympic Games'', published in 2004. The role gave Romney experience in dealing with federal, state, and local entities, a public persona he had previously lacked, and the chance to re-launch his political aspirations. Indeed, he was mentioned as a possible candidate for statewide office in both Massachusetts and Utah, and also as possibly joining the Bush administration.

Governor of Massachusetts

2002 gubernatorial campaign

In 2002, Republican Acting Governor Jane Swift's administration was plagued by political missteps and personal scandals. Many Republicans viewed her as a liability and considered her unable to win a general election against a Democrat. Prominent GOP activists campaigned to persuade Romney to run for governor. One poll taken at that time showed Republicans favoring Romney over Swift by more than 50 percentage points. In March 2002, Swift decided not to seek her party's nomination, and so Romney was unopposed in the Republican party primary.

Massachusetts Democratic Party officials contested Romney's eligibility to run for governor, citing residency issues involving Romney's time in Utah as president of the Salt Lake City Olympic Committee. In June 2002, the Massachusetts State Ballot Law Commission unanimously ruled that Romney was eligible to run for office.

Romney ran as a political outsider again. Supporters of Romney hailed his business record, especially his success with the 2002 Olympics, as the record of someone who would be able to bring a new era of efficiency into Massachusetts politics. The campaign was the first to use microtargeting techniques, in which fine-grained groups of voters were reached with narrowly tailored messaging. Romney contributed over $6 million to his own campaign during the election, a state record at the time. Romney was elected Governor in November 2002 with 50 percent of the vote over his Democratic opponent, Massachusetts State Treasurer Shannon O'Brien, who received 45 percent.

Tenure, 2003–2007

Romney was sworn in as the 70th governor of Massachusetts on January 2, 2003. Both houses of the Massachusetts state legislature held large Democratic majorities. He picked his cabinet and advisors more on managerial abilities than partisan affiliation. Upon entering office in the middle of a fiscal year, Romney faced an immediate $650 million shortfall and a projected $3 billion deficit for the next year. Unexpected revenue of $1.0–1.3 billion from a previously enacted capital gains tax increase and $500 million in unanticipated federal grants decreased the deficit to $1.2–1.5 billion. Through a combination of spending cuts, increased fees, and removal of corporate tax loopholes, by 2006 the state had a $600–700 million surplus.

thumb|left|upright|alt=Mitt Romney resting on a wooden desk, flanked by an American flag, a picture of his wife, a lamp, and a painting of mountains|Official Massachusetts State House portrait of Governor Mitt Romney, by artist [[Richard Whitney (artist)|Richard Whitney]]Romney supported raising various fees by more than $300 million, including those for driver's licenses, marriage licenses, and gun licenses. Romney increased a special gasoline retailer fee by 2 cents per gallon, generating about $60 million per year in additional revenue. (Opponents said the reliance on fees sometimes imposed a hardship on those who could least afford them.) Romney also closed tax loopholes that brought in another $181 million from businesses over the next two years. The state legislature, with Romney's support, also cut spending by $1.6 billion, including $700 million in reductions in state aid to cities and towns. The cuts also included a $140 million reduction in state funding for higher education, which led state-run colleges and universities to increase tuition by 63 percent over four years. Romney sought additional cuts in his last year as Massachusetts governor by vetoing nearly 250 items in the state budget, but all of them were overridden by the Democratic-dominated legislature.

The cuts in state spending put added pressure on local property taxes; the share of town and city revenues coming from property taxes rose from 49 percent to 53 percent. The combined state and local tax burden in Massachusetts increased during Romney's governorship but still was below the national average. According to the Tax Foundation, that per capita burden was 9.8 percent in 2002 (below the national average of 10.3 percent), and 10.5 percent in 2006 (below the national average of 10.8 percent).

Romney was at the forefront of a movement to bring near-universal health insurance coverage to the state, after a business executive told him at the start of his term that doing so would be the best way he could help people and after the federal government, due to the rules of Medicaid funding, threatened to cut $385 million in those payments to Massachusetts if the state did not reduce the number of uninsured recipients of health care services. Despite not having campaigned on the idea of universal health insurance, Romney decided that because people without insurance still received expensive health care, the money spent by the state for such care could be better used to subsidize insurance for the poor.

After positing that any measure adopted not raise taxes and not resemble the previous decade's failed "Hillarycare" proposal, Romney formed a team of consultants from different political backgrounds that beginning in late 2004 came up with a set of innovative proposals more ambitious than an incremental one from the Massachusetts Senate and more acceptable to him than one from the Massachusetts House of Representatives that incorporated a new payroll tax. In particular, Romney successfully pushed for incorporating an individual mandate at the state level. Past rival Ted Kennedy, who had made universal heath coverage his life's work and who over time developed a warm relationship with Romney, gave Romney's plan a positive reception, which encouraged Democratic legislators to work with it. The effort eventually gained the support of all major stakeholders within the state, and Romney helped break a logjam between rival Democratic leaders in the legislature.

On April 12, 2006, Romney signed the resulting Massachusetts health reform law, which requires nearly all Massachusetts residents to buy health insurance coverage or face escalating tax penalties such as the loss of their personal income tax exemption. The bill also establishes means-tested state subsidies for people who do not have adequate employer insurance and who make below an income threshold, by using funds previously designated to compensate for the health costs of the uninsured. He vetoed eight sections of the health care legislation, including a controversial $295-per-employee assessment on businesses that do not offer health insurance and provisions guaranteeing dental benefits to Medicaid recipients. The legislature overrode all eight vetoes; Romney's communications director Eric Fehrnstrom responded by saying, "These differences with the Legislature are not essential to the goal of getting everyone covered with insurance." Romney said of the measure overall, "There really wasn't Republican or Democrat in this. People ask me if this is conservative or liberal, and my answer is yes. It's liberal in the sense that we're getting our citizens health insurance. It's conservative in that we're not getting a government takeover." The law was the first of its kind in the nation and became the signature achievement of Romney's term in office.|group="nb"}}

At the beginning of his governorship, Romney opposed same-sex marriage and civil unions, but advocated tolerance and supported some domestic partnership benefits. Faced with the dilemma of choosing between same-sex marriage or civil unions after the November 2003 Massachusetts Supreme Judicial Court decision legalizing same-sex marriages (''Goodridge v. Department of Public Health''), Romney reluctantly backed a state constitutional amendment in February 2004 that would have banned same-sex marriage but still allow civil unions, viewing it as the only feasible way to ban same-sex marriage in Massachusetts. In May 2004 Romney instructed town clerks to begin issuing marriage licenses to same-sex couples, but citing a 1913 law that barred out-of-state residents from getting married in Massachusetts if their union would be illegal in their home state, no marriage licenses were to be issued to out-of-state same-sex couples not planning to move to Massachusetts. In June 2005, Romney abandoned his support for the compromise amendment, stating that the amendment confused voters who oppose both same-sex marriage and civil unions. Instead, Romney endorsed a petition effort led by the Coalition for Marriage & Family that would have banned same-sex marriage and made no provisions for civil unions. In 2004 and 2006 he urged the U.S. Senate to vote in favor of the Federal Marriage Amendment.

In 2005, Romney revealed a change of view regarding abortion, moving from an "unequivocal" pro-choice position expressed during his 2002 campaign to a pro-life one where he opposed ''Roe v. Wade''. He vetoed a bill on pro-life grounds that would expand access to emergency contraception in hospitals and pharmacies.

Romney generally used the bully pulpit approach towards promoting his agenda, staging well-organized media events to appeal directly to the public rather than pushing his proposals in behind-doors sessions with the state legislature. Romney was especially effective in dealing with a crisis of confidence in Boston's Big Dig project following a fatal ceiling collapse in 2006, wresting control of the project from the Massachusetts Turnpike Authority and helping ensure that it would eventually complete.

During 2004, Romney spent considerable effort trying to bolster the state Republican Party, but it failed to gain any seats in the state legislative elections that year. Given a prime-time appearance at the 2004 Republican National Convention, Romney was already being discussed as a potential 2008 presidential candidate. Midway through his term, Romney decided that he wanted to stage a full-time run for president, and on December 14, 2005, Romney announced that he would not seek re-election for a second term as governor. As chair of the Republican Governors Association, Romney traveled around the country, meeting prominent Republicans and building a national political network; he spent part or all of more than 200 days out of state during 2006, preparing for his run. Romney's frequent out-of-state travel contributed towards his approval rating declining in public polls towards the end of his term. He conceded that 2006 would be a difficult year for Republicans and that they would likely lose gubernatorial seats, including possibly his own. The weak condition of the Republican state party was one of several factors that led to Democrat Deval Patrick's lopsided win over Republican Kerry Healey in the 2006 Massachusetts gubernatorial election.

Romney filed to register a presidential campaign committee with the Federal Election Commission on his penultimate day in office as governor. Romney's term ended January 4, 2007.

2008 presidential campaign

Romney formally announced his candidacy for the 2008 Republican nomination for president on February 13, 2007, at the Henry Ford Museum in Dearborn, Michigan. In his speech, Romney frequently invoked his father and his own family and stressed experiences in the private, public, and voluntary sectors that had brought him to this point. He said, "Throughout my life, I have pursued innovation and transformation," and casting himself as a political outsider, said, "I do not believe Washington can be transformed from within by a lifelong politician."

thumb|left|alt=Mitt Romney addressing an audience from atop a stage|Romney holding an "Ask Mitt Anything" session in [[Ames, Iowa|Ames, Iowa, in May 2007]]The assets that Romney's campaign began with included his résumé of success in the business world and his rescuing of the Salt Lake Olympics, which matched the commonly held notion that American industry had star players who could straighten out what was wrong in the nation's capital. Romney also had solid political experience as governor together with a political pedigree courtesy of his father, a strong work ethic and energy level, and a large, wholesome-looking family that seemed so perfect as to be off-putting to some voters. Ann Romney, who had become an outspoken advocate for those with multiple sclerosis, was in remission and would be an active participant in his campaign, helping to soften his political personality. Moreover, with his square jaw, handsome face, and ample hair graying at the temples, Mitt Romney matched one of the common images of what a president should look like. Romney's liabilities included having run for senator and served as governor in one of the nation's most liberal states, having taken some positions there that were opposed by the party's conservative base, and subsequently shifting those positions. The candidate's Mormon religion was also viewed with suspicion and skepticism by some in the Evangelical portion of the party.

Romney assembled for his campaign a veteran group of Republican staffers, consultants, and pollsters. He was little-known nationally, though, and stayed around the 10 percent range in Republican preference polls for the first half of 2007. Romney's strategy was to win the first two big contests, the Iowa caucuses and the New Hampshire primary, and carry the momentum and visibility gained through the big Super Tuesday primaries and on to the nomination. He proved the most effective fundraiser of any of the Republican candidates, with his Olympics ties helping him with fundraising from Utah residents and from sponsors and trustees of the games. He also partly financed his campaign with his own personal fortune. These resources, combined with his August 2007 win in the Iowa Straw Poll and the mid-year near-collapse of nominal front-runner John McCain's campaign, made Romney a threat to win the nomination and the focus of the other candidates' attacks. Romney's staff suffered from internal strife and the candidate himself was indecisive at times, constantly asking for more data before making a decision. Persistent questions about the role of religion in Romney's life, as well as Southern Baptist minister and former Governor of Arkansas Mike Huckabee's rise in the polls based upon an explicitly Christian-themed campaign, led to the December 6, 2007, "Faith in America" speech.

thumb|upright|right|alt=Mitt and Ann Romney standing side by side against an American flag|Mitt and Ann Romney in late December 2007 at a campaign event in Londonderry, New HampshireIn the January 3, 2008, Iowa Republican caucuses, the first contest of the primary season, Romney received 25 percent of the vote and placed second to the vastly outspent Huckabee, who received 34 percent. Of the 60 percent of caucus-goers who were evangelical Christians, Huckabee was supported by about half of them while Romney by only a fifth. A couple of days later, Romney won the lightly contested Wyoming Republican caucuses. At a Saint Anselm College debate, Huckabee and McCain pounded away at Romney's image as a flip flopper. Indeed, this label would stick to Romney through the campaign (but was one that Romney rejected as unfair and inaccurate, except for his acknowledged change of mind on abortion). Romney seemed to approach the campaign as a management consulting exercise, and showed a lack of personal warmth and political feel; journalist Evan Thomas wrote that Romney "came off as a phony, even when he was perfectly sincere." Romney's staff would conclude that competing as a candidate of social conservatism and ideological purity rather than of pragmatic competence had been a mistake.

Romney finished in second place by five percentage points to the resurgent McCain in the next-door-to-his-home-state New Hampshire primary on January 8. Romney rebounded to win the January 15 Michigan primary over McCain by a solid margin, capitalizing on his childhood ties to the state and his vow to bring back lost automotive industry jobs which was seen by several commentators as unrealistic.|group="nb"}} On January 19, Romney won the lightly contested Nevada caucuses, but placed fourth in the intense South Carolina primary, where he had effectively ceded the contest to his rivals. McCain gained further momentum with his win in South Carolina, leading to a showdown between him and Romney in the Florida primary.

thumb|left|alt=Mitt Romney surrounded by people, holding a microphone and smiling|Romney at a rally in Michigan in mid-January 2008For ten days, Romney campaigned intensively on economic issues and the burgeoning subprime mortgage crisis, while McCain repeatedly and inaccurately asserted that Romney favored a premature withdrawal of U.S. forces from Iraq.|group="nb"}} McCain won key last-minute endorsements from Florida Senator Mel Martinez and Governor Charlie Crist, which helped push him to a five percentage point victory on January 29. Although many Republican officials were now lining up behind McCain, Romney persisted through the nationwide Super Tuesday contests on February 5. There he won primaries or caucuses in several states, including Massachusetts, Alaska, Minnesota, Colorado and Utah, but McCain won more, including large states such as California and New York. Trailing McCain in delegates by a more than two-to-one margin, Romney announced the end of his campaign on February 7 during a speech before the Conservative Political Action Conference in Washington. Altogether, Romney had won 11 primaries and caucuses, received about 4.7 million total votes, and garnered about 280 delegates.

Romney endorsed McCain for president a week later. He soon founded the Free and Strong America PAC, a political action committee whose stated mission was to raise money for other Republican candidates and to promote Republican policies. Romney became one of the McCain campaign's most visible surrogates, appearing on behalf of the GOP nominee at fundraisers, state Republican party conventions, and on cable news programs. His efforts earned McCain's respect and the two developed a warmer relationship; he was on the nominee's short list for the vice presidential running mate slot, where his experience in matters economic would have balanced one of McCain's weaknesses. McCain, behind in the polls, opted instead for a high-risk, high-reward "game changer" and selected Alaska Governor Sarah Palin. Romney continued to work for McCain's eventually unsuccessful general election campaign.

Between presidential campaigns

Following the election, Romney paved the way for a possible 2012 presidential campaign by keeping much of his PAC's money to pay for salaries and consulting fees for his existing political staff and to build up a political infrastructure for what might become a $1 billion campaign three years hence. He also had a network of former staff and supporters around the nation who were eager for him to run again. He continued to give speeches and raise campaign funds on behalf of fellow Republicans, but turned down many potential media appearances so as not to become overexposed. He earned over $374,000 in fees for speeches before business, educational, and motivational groups. He served on the board of directors of Marriott International in 2010, earning over $113,000, then stepped down from it in early 2011.

The Romneys sold their main home in Belmont and their ski house in Utah, leaving them an estate along Lake Winnipesaukee in Wolfeboro, New Hampshire, and an oceanfront home in the La Jolla district of San Diego, California, that they had bought the year before. Both locations were near some of the Romneys' grandchildren, who by 2010 numbered fourteen. The San Diego location was also ideal for Ann Romney's multiple sclerosis therapies and for recovering from her late 2008 diagnosis and lumpectomy for mammary ductal carcinoma in situ. Romney maintained his voting registration in Massachusetts, however, and bought a smaller condominium in Belmont during 2010. Following the August 2009 death of his past rival and sometime ally Senator Edward M. Kennedy, Romney declared that he had no interest in running in the special January 2010 election to replace him. Romney was an early supporter of Scott Brown, the successful Republican candidate in that race. Some of Romney's former aides were used by Brown's campaign and Romney raised funds for Brown. In February 2010, Romney had a minor altercation with LMFAO musical group member Skyler Gordy, known as Sky Blu, on an airplane flight.

Romney's book, ''No Apology: The Case for American Greatness'', was released on March 2, 2010; an 18-state promotional book tour was undertaken. The book, which debuted atop the New York Times Best Seller list, avoided anecdotes about Romney's personal or political life and focused much of its attention on a presentation of his views on economic and geopolitical matters. Earnings from the book were donated to charity.

Polls of various kinds showed Romney remaining in the forefront of possible 2012 presidential contenders. In nationwide opinion polling for the 2012 Republican Presidential primaries, he has often led polls or been in the top three along with Palin and Huckabee. He finished first in the CPAC straw poll in 2009 and second in 2010 and 2011 behind Ron Paul, won the Southern Republican Leadership Conference straw poll in 2010, and won the New Hampshire Straw Poll in 2011. A January 2010 ''National Journal'' poll of political insiders found that a majority of Republican insiders, and a plurality of Democratic insiders, predicted Romney would become the party's 2012 nominee. Pew Research Center and Gallup Poll results showed that during 2009 and 2010, more in the general public were viewing him favorably (36 to 40 percent) than unfavorably (28 to 29 percent); this was a marked improvement from the days of his 2008 presidential campaign, when the reverse had been true.

Romney campaigned heavily for Republican candidates around the nation in the 2010 midterm elections, and raised the most funds of any of the prospective 2012 Republican presidential candidates. Appearances during early 2011 found Romney emphasizing how his experience could be applied towards solving the nation's economic problems and presenting a more relaxed visual image.

2012 presidential campaign

On April 11, 2011, Romney announced in a video taped outdoors at the University of New Hampshire that he had formed an exploratory committee as a first step for a potential run for the Republican presidential nomination, saying "It is time that we put America back on a course of greatness, with a growing economy, good jobs and fiscal discipline in Washington." The announcement represented the culmination of Romney's activities; as one Quinnipiac University political science professor stated, "We all knew that he was going to run. He's really been running for president ever since the day after the 2008 election."

Romney stood to possibly gain from the Republican electorate's tendency to nominate candidates who had previously run for president and were "next in line" to be chosen. Perhaps his greatest hurdle in gaining the Republican nomination was opposition to the Massachusetts health care reform law that he had signed five years earlier. The early stages of the race found Romney as the apparent front-runner in a weak field, especially in terms of fundraising prowess and organization. As many potential Republican candidates decided not to run (including Mike Pence, John Thune, Haley Barbour, Mike Huckabee, and Mitch Daniels), Republican party figures searched for plausible alternatives to Romney.

On June 2, 2011, Romney formally announced the start of his campaign. Speaking on a farm in Stratham, New Hampshire, he stressed economic issues and said that the nation was suffering from "President Obama's own misery index". He said that, "In the campaign to come, the American ideals of economic freedom and opportunity need a clear and unapologetic defense, and I intend to make it – because I have lived it."

Romney took the early fundraising lead, raising four times more in the second quarter of 2011 than his nearest Republican opponent. He ran a low-key, low-profile campaign at first and avoided statements about the ongoing U.S. debt ceiling crisis until the final days, when he said he opposed the Budget Control Act of 2011 that resolved it.

Political positions

For much of his business career, Romney had no tangible record of political positions taken. He followed national politics avidly in college, and the circumstances of his father's presidential campaign loss would grate on him for decades, but his early philosophical influences were often non-political, such as in his missionary days when he read and absorbed Napoleon Hill's pioneering self-help tome ''Think and Grow Rich'' and encouraged his colleagues to do the same. Until his 1994 U.S. Senate campaign, he was registered as an Independent. In the 1992 Democratic Party presidential primaries, he had voted for the Democratic former senator from the state, Paul Tsongas.

In the 1994 Senate race, Romney explicitly aligned himself with Republican Massachusetts Governor William Weld, who believed in fiscal conservatism and supported abortion rights and gay rights, saying "I think Bill Weld's fiscal conservatism, his focus on creating jobs and employment and his efforts to fight discrimination and assure civil rights for all is a model that I identify with and aspire to."

As a gubernatorial candidate, and then as the newly elected Governor of Massachusetts, Romney again generally operated in the mold established by Weld and followed by Weld's two other Republican successors, Paul Cellucci and Jane Swift: restrain spending and taxing, be tolerant or permissive on social issues, protect the environment, be tough on crime, try to appear post-partisan.

Romney has been consistent in many of his political positions. However, Romney's position or choice of emphasis on certain social issues, including abortion, some aspects of gay rights,|group="nb"}} some aspects of stem cell research,|group="nb"}} and some aspects of abstinence-only sex education,|group="nb"}} evolved into a more conservative stance during his time as governor. The change in 2005 on abortion drew particular attention and was the result of what Romney described as an epiphany experienced while investigating stem cell research issues. He later said, "Changing my position was in line with an ongoing struggle that anyone has that is opposed to abortion personally, vehemently opposed to it, and yet says, 'Well, I'll let other people make that decision.' And you say to yourself, but if you believe that you're taking innocent life, it's hard to justify letting other people make that decision."

This increased alignment with traditional conservatives on social issues coincided with Romney's becoming a candidate for the 2008 Republican nomination for President, and also included a new-found admiration for the National Rifle Association paired with ineptly attempting to portray himself as a lifelong hunter, rarely mentioning his Massachusetts health care law, being a convert on signing an anti-tax pledge, and displaying bluster or boldness on foreign policy matters (such as wanting to double the number of detainees at the Guantanamo Bay detention camp). In response, many skeptics, including a number of Republicans, charged Romney with opportunism and having a lack of core principles. The fervor with which Romney adopted his new stances and attitudes contributed to the perception of inauthenticity which hampered that campaign. Romney generally responds to criticisms of ideological pandering with remarks like, "The older I get, the smarter Ronald Reagan gets."

While there have been many biographical parallels between the lives of George Romney and his son Mitt, There are also obvious differences in their paths, including that George had a hardscrabble upbringing while Mitt's was affluent, and that Mitt far exceeded George's accomplishments in formal education.|group="nb"}} one particular difference is that while George was willing to defy political trends, Mitt has been much more willing to adapt to them. Mitt Romney has said that learning from experience and changing views accordingly is a virtue, and that, "If you're looking for someone who's never changed any positions on any policies, then I'm not your guy." Journalist and author Daniel Gross sees Romney as approaching politics in the same terms as a business competing in markets, in that successful executives do not hold firm to public stances over long periods of time, but rather constantly devise new strategies and plans to deal with new geographical regions and ever-changing market conditions. Political profiler Ryan Lizza sees the same question regarding whether Romney's business skills can be adapted to politics, saying that "while giving customers exactly what they want may be normal in the corporate world, it can be costly in politics". Writer Robert Draper holds a somewhat similar perspective: "The Romney curse was this: His strength lay in his adaptability. In governance, this was a virtue; in a political race, it was an invitation to be called a phony."

Immediately following the March 2010 passage of the Patient Protection and Affordable Care Act, Romney attacked the landmark legislation as "an unconscionable abuse of power" and said the act should be repealed. The hostile attention it held among Republicans created a potential problem for the former governor, since the new federal law was in many ways similar to the Massachusetts health care reform passed during Romney's term; as one Associated Press article stated, "Obamacare ... looks a lot like Romneycare." While acknowledging that his plan was not perfect and still was a work in progress, Romney did not back away from it, and has consistently defended the state-level health insurance mandate that underpins it. He has focused on its having had bipartisan support in the state legislature, while the Obama plan received no Republican support at all in Congress, and upon it being the right answer to Massachusetts' specific problems at the time. A Romney spokesperson has stated: "Mitt Romney has been very clear in all his public statements that he is opposed to a national individual mandate. He believes those decisions should be left to the states." While Romney has not explicitly argued for a federally-imposed mandate, during his 1994 Senate campaign he indicated he would vote for an overall health insurance proposal that contained one, and he suggested during his time as governor and during his 2008 presidential campaign that the Massachusetts plan was a model for the nation and that over time mandate plans might be adopted by most or all of the nation.

Throughout his business, Olympics, and political career, Romney's instinct has been to apply the "Bain way" towards problems. Romney has said, "There were two key things I learned at Bain. One was a series of concepts for approaching tough problems and a problem-solving methodology; the other was an enormous respect for data, analysis, and debate." He has written, "There are answers in numbers – gold in numbers. Pile the budgets on my desk and let me wallow." Romney believes the Bain approach is not only effective in the business realm but also in running for office and, once there, in solving political conundrums such as proper Pentagon spending levels and the future of Social Security. Former Bain and Olympics colleague Fraser Bullock has said of Romney, "He's not an ideologue. He makes decisions based on researching data more deeply than anyone I know." Romney's technocratic instincts have thus always been with him; in his public appearances during the 2002 gubernatorial campaign he sometimes gave PowerPoint presentations rather than conventional speeches. Upon taking office he became, in the words of ''The Boston Globe'', "the state's first self-styled CEO governor". During his 2008 presidential campaign he was constantly asking for data, analysis, and opposing arguments, and has been viewed as a potential "CEO president" should he get that far.

Religious aspects of public image

Romney is a sixth-generation member of The Church of Jesus Christ of Latter-day Saints (LDS Church, colloquially known as the Mormon church). He has avoided speaking publicly about specific church doctrines, and pointed out that the U.S. Constitution prohibits religious tests for public office. Polls in 2007 and 2011 indicated that about a quarter of Republican voters, and a quarter of voters overall, said they were less likely to vote for a candidate who was a Mormon. Romney's "Faith in America" speech, delivered in December 2007, addressed the matter. In it, Romney said he should neither be elected nor rejected based upon his religion, and echoed Senator John F. Kennedy's famous speech during his 1960 presidential campaign in saying "I will put no doctrine of any church above the plain duties of the office and the sovereign authority of the law." Instead of discussing the specific tenets of his faith, he said that he would be informed by it and that, "Freedom requires religion just as religion requires freedom. Freedom and religion endure together, or perish alone."

One academic study, based upon research conducted throughout the 2008 primaries, showed that a negative perception of Mormonism was widespread during the election, and that perception was often resistant to factual information that would correct mistaken notions about the religion or Romney's relationship to it. The authors concluded that, "For Romney ... religion ''is'' the central story." Another study, analyzing a survey conducted during January 2008 (when an African American, a woman, and a Mormon all had realistic chances of becoming the first president from that group), found that voters had internally accepted the notion of black equality, paving the way for Barack Obama's election; had partially established but not fully internalized the notion of gender equality, making Hillary Rodham Clinton's task somewhat more difficult; but had only selectively internalized the notion of religious equality, and in particular not extended it to Mormons, thus making Romney's run significantly more difficult. Those authors concluded that, "for a Mormon candidate, the road to the presidency remains very rough ... The bias against a Mormon candidate is substantial."

The June 13, 2011, issue of ''Newsweek'' magazine featured a Romney-themed cover based on the popular ''Book of Mormon'' Broadway musical, and dubbed the summer of 2011 "The Mormon Moment". Analysts expect Romney's Mormonism to become an issue again in the 2012 campaign.

Electoral history

Awards and honors

Romney has received four honorary doctorates: an Honorary Doctor of Business from the University of Utah in 1999, an Honorary Doctor of Law from Bentley College in 2002, an Honorary Doctor of Public Administration from Suffolk University Law School in 2004, and an Honorary Doctor of Public Service from Hillsdale College in 2007.

''People'' magazine included Romney in its 50 Most Beautiful People list for 2002. In 2004, Romney received the inaugural Truce Ideal Award for his role in the 2002 Winter Olympics. In 2008, he shared with his wife Ann the Canterbury Medal from The Becket Fund for Religious Liberty, for "refus[ing] to compromise their principles and faith" during the presidential campaign.

See also

'' Presidents and Prophets: the Story of America’s Presidents and the LDS Church''

List of JD/MBAs

Notes

References

Bibliography

External links

;Official

Romney official campaign website

;Other

Campaign Contributions made by Mitt Romney at NewsMeat

Press releases as Governor of Massachusetts 2003–2007

The Making of Mitt Romney, ''Boston Globe'', 2007, 7-part series

Romney and health care: In the thick of history, ''Boston Globe'', 2011, first of a series

Category:1947 births Category:Living people Category:20th-century Mormon missionaries Category:American chief executives Category:American Latter Day Saints Category:American investors Category:American management consultants Category:American Mormon missionaries Category:American political writers Category:Bain Capital Category:Bishops of The Church of Jesus Christ of Latter-day Saints Category:Boston Consulting Group people Category:Businesspeople from Massachusetts Category:Brigham Young University alumni Category:Cranbrook Educational Community alumni Category:Governors of Massachusetts Category:Harvard Business School alumni Category:Harvard Law School alumni Category:Massachusetts Republicans Category:Michigan Republicans Category:Mormon missionaries in France Category:People from Belmont, Massachusetts Category:People from Bloomfield Hills, Michigan Category:People from Detroit, Michigan Category:Pratt–Romney family Category:Private equity and venture capital investors Category:Stake presidents of The Church of Jesus Christ of Latter-day Saints Category:Stanford University alumni Category:United States presidential candidates, 2008 Category:United States presidential candidates, 2012 Category:Writers from Massachusetts Category:Businesspeople from Michigan

ar:مت رومني br:Mitt Romney cs:Mitt Romney da:Mitt Romney pdc:Mitt Romney de:Mitt Romney et:Mitt Romney es:Mitt Romney fa:میت رامنی fr:Mitt Romney ko:미트 롬니 hr:Mitt Romney is:Mitt Romney it:Mitt Romney he:מיט רומני la:Mitt Romney hu:Mitt Romney nl:Mitt Romney ja:ミット・ロムニー no:Mitt Romney pl:Mitt Romney pt:Mitt Romney ro:Mitt Romney ru:Ромни, Уиллард Митт simple:Mitt Romney sh:Mitt Romney fi:Mitt Romney sv:Mitt Romney th:มิตต์ รอมนีย์ tr:Mitt Romney uk:Мітт Ромні yi:מיט ראמני zh:米特·羅姆尼