KFC DOES CHICKENS WRONG
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- Duration: 7:50
- Published: 2006-03-18
- Uploaded: 2011-01-09
- Author: effect97
kfc is heartless
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| Company name | KFC Corporation |
|---|---|
| Company logo | |
| Company type | Wholly owned subsidiary |
| Genre | Southern fried chicken |
| Foundation | 1930 (original) 1952 (franchise) |
| Founder | Harland Sanders |
| Location | Louisville, Kentucky, U.S. |
| Key people | Roger Eaton, President Harvey R. Brownlea, COO James O'Reilly, VP for Marketing |
| Industry | Fast food |
| Products | Fried chicken, grilled chicken, related Southern foods |
| Revenue | $520.3 million USD (2007) |
| Num employees | 24,000 (2007) of Yum! Brands since 1997 when that company was spun off from PepsiCo as Tricon Global Restaurants Inc. |
Today, some of the older KFC restaurants have become famous in their own right. One such restaurant is located in Marietta, Georgia. This store is notable for a tall sign that looks like a chicken. The sign, known locally as the Big Chicken, was built for an earlier fast-food restaurant on the site called Johnny Reb's Chick, Chuck and Shake. It is often used as a travel reference point in the Atlanta area by locals and pilots.
On February 9, 2009, the secret recipe returned to KFC's Louisville headquarters in a more secure, computerized vault guarded by motion detectors and security cameras. Reportedly, the paper has yellowed and the handwriting is now faint.
In 1983, writer William Poundstone examined the recipe in his book Big Secrets. He reviewed Sanders' patent application, and advertised in college newspapers for present or former employees willing to share their knowledge. From the former he deduced that Sanders had diverged from other common fried-chicken recipes by varying the amount of oil used with the amount of chicken being cooked, and starting the cooking at a higher temperature (about ) for the first minute or so and then lowering it to for the remainder of the cooking time. Several of Poundstone's contacts also provided samples of the seasoning mix, and a food lab found that it consisted solely of sugar, flour, salt, black pepper and monosodium glutamate (MSG). He concluded that it was entirely possible that, in the years since Sanders sold the chain, later owners had begun skimping on the recipe to save costs. Following his buyout in 1964, Colonel Sanders himself expressed anger at such changes, saying:
Ron Douglas, author of the book America's Most Wanted Recipes, also claims to have figured out KFC's secret recipe.
In October 2006, KFC announced that it would begin frying its chicken in trans fat-free oil. This would also apply to their potato wedges and other fried foods, however, the biscuits, macaroni and cheese, and mashed potatoes would still contain trans fat. Trans fat-free soybean oil was introduced in all KFC restaurants in the U.S. by April 30, 2007. CSPI announced that it would immediately drop its lawsuit against KFC and was hopeful that this would create a ripple effect on other restaurants or fast food chains that prepare food rich in trans fat. "If KFC, which deep-fries almost everything, can get the artificial trans fat out of its frying oil, anyone can," CSPI executive director Michael Jacobson said in a statement.
Despite his death in 1980, Sanders remains a key symbol of the company in its advertising and branding.
Before he became a platinum-selling pop star in the 1970s, Barry Manilow sang the commercial jingle "Get a Bucket of Chicken" , which was later included on Barry Manilow Live as part of "A Very Strange Medley."
Throughout the mid 1980s, KFC called on Will Vinton Studios to produce a series of humorous, claymation ads. These most often featured a cartoon-like chicken illustrating the poor food quality of competing food chains, mentioning prolonged freezing and other negative aspects. TV ads also featured Foghorn Leghorn advising Henry Hawk to visit the restaurant for better chicken.
In the 1980s, KFC was an associate sponsor for Junior Johnson's NASCAR Winston Cup Series cars, with such drivers as Darrell Waltrip, Neil Bonnett, and Terry Labonte.
In 1997, KFC briefly re-entered the NASCAR Winston Cup Series as sponsor of the #26 Darrell Waltrip Motorsports Chevrolet with driver Rich Bickle at the Brickyard 400. and KFC]] By the late 1990s, the stylized likeness of Colonel Sanders as the KFC logo had been modified. KFC ads began featuring an animated version of "the Colonel" voiced by Randy Quaid with a lively and enthusiastic attitude. He would often start out saying "The Colonel here!" and moved across the screen with a cane in hand. The Colonel was often shown dancing, singing, and knocking on the TV screen as he spoke to the viewer about the product.
Trailer located in Sargodha, Pakistan]] The animated Colonel is uncommon today. Still using a humorous slant, the current KFC campaign revolves mostly around customers enjoying the food. It also features a modified version of Lynyrd Skynyrd's "Sweet Home Alabama" as the theme song for practically all its commercials, though the restaurant actually hails from Kentucky.
In 2006, KFC claimed to have made the first logo visible from outer space, though Readymix has had one since 1965. KFC says "It marked the official debut of a massive global re-image campaign that will contemporize 14,000-plus KFC restaurants in over 80 countries over the next few years." The logo was built from 65,000 one-foot-square tiles, and it took six days on site to construct in early November. The logo was placed in the Mojave Desert near Rachel, Nevada. It is located in the northern section of Rachel, Nevada at .
Many KFC locations are co-located with one or more of Yum! Brands restaurants, Long John Silver's, Taco Bell, Pizza Hut, or A&W; Restaurants. Many of these locations behave like a single restaurant, offering a single menu with food items from both restaurants.
One of KFC's latest advertisements is a commercial advertising its "wicked crunch box meal". The commercial features a fictional black metal band called "Hellvetica" performing live, the lead singer then swallows fire. The commercial then shows the lead singer at a KFC eating the "wicked crunch box meal" and saying "Oh man that is hot".
In 2007, the original, non-acronymic Kentucky Fried Chicken name was resurrected and began to reappear on company marketing literature and food packaging, as well as some restaurant signage.
In 2010, an advertisement was shown in Australia showing an Australian cricket fan giving West Indies fans KFC chicken to keep them quiet. The ad sparked a debate over racism in the ad, suggesting that all black people eat fried chicken. Fried chicken was eaten by black slaves because it was cheap and easy to make. Though KFC stated that it was "misinterpreted by a segment of people in the US", the ad was later pulled from TV. However, several Australian commentators have expressed the opinion that the ad is not racist, because this is not a racial stereotype in Australia and the cricket fans in the ad are not African American, but West Indies cricket supporters (the West Indies cricket team was playing a Test cricket series against the Australian cricket team at the time of the ad).
Also in 2010, Yum! signed a naming rights deal with the Louisville Arena Authority for Louisville's new downtown arena, which opened on October 10 of that year as the KFC Yum! Center.
In May 2007, KFC (Great Britain) requested that Tan Hill Inn, in the Yorkshire Dales, North Yorkshire, UK refrain from using the term 'Family Feast' to describe its Christmas menu, although this problem was quickly resolved with the pub being allowed to continue use of the term.
In New Zealand, KFC youth workers earn NZ$10.13 an hour. Staff at the Balmoral, Auckland store went on strike for two hours on December 3, 2005 after Restaurant Brands, the franchise holder, offered no wage increase in contract negotiations. In March 2006, Restaurant Brands agreed to phase out youth rates in New Zealand, although no date was set.
Many stores in western Canada are unionized with the Canadian Auto Workers, and as a result many non-franchise stores in western Canada pay higher than minimum wage.
KFC responded by saying the chickens used in its products are bought from suppliers like Perdue Farms, Tyson Foods, and Pilgrim's Pride, and that these suppliers are routinely monitored for animal welfare violations. Several PETA undercover investigations and videos of these and other KFC suppliers purporting to show chickens being beaten, ripped apart, and thrown against walls contradict KFC’s claims. PETA has criticised some of the practices of chicken breeders, such as beak trimming and overcrowding, but KFC says its suppliers meets UK legal requirements. The Department for Environment, Food and Rural Affairs recommends a maximum stocking density of 34 kg—around 30 chickens—per square metre, and say that in circumstances where beak trimming needs to be carried out to prevent the birds injuring each other, only one third of the beak should be trimmed "measured from the tip towards the entrance of the nostrils". PETA states that they have held more than 12,000 demonstrations at KFC outlets since 2003 because of this alleged mistreatment of chickens by KFC suppliers.
In June 2008, KFC Canada agreed to PETA's demands for better welfare standards, including favoring suppliers who use controlled-atmosphere killing (CAK) of chickens, and other welfare standards as well as introducing a vegan sandwich at 65% of its outlets. PETA has called off its campaign against KFC Canada, but continues to demonstrate against KFC elsewhere in the world.
•Two KFC outlets in Sydney, Australia, were fined record amounts in 2009 for having unhygienic food preparation areas. Inspectors found layers of grease and dirt, as well as evidence of vermin. The KFC stores had been repeat offenders, and had ignored previous warnings to keep their restaurants clean. They were charged with 11 breaches of food hygiene laws.
•In 2009, a KFC outlet in Leicester Square, London was charged with 13 food hygiene charges by officials from Westminster Council, claiming a mouse was seen running across the floor and flies buzzed around their heads at the premises.
•A court case in August 2010 revealed poor hygiene at a KFC outlet in the suburb of Villawood in Sydney, Australia. KFC staff admitted to the court that they would drop cooked chicken pieces on the floor, and indulge in food fights using french fries and chicken pieces. The court was told that staff did not wash their hands between handling raw chicken blood, and serving cooked chicken pieces to customers. An 11-year-old girl launched legal action against the KFC outlet, claiming she caught salmonellosis after eating a Twister at the store, which she says left her with brain damage and quadriplegia. KFC denied the girl's illness was caused by its food.
* Category:Yum! Brands Category:Companies based in Louisville, Kentucky Category:Companies established in 1952 Category:Fast-food chains of the United States Category:Fast-food franchises Category:Fast-food poultry restaurants Category:Kentucky cuisine Category:Laurel County, Kentucky Category:Orphan initialisms Category:Salt Lake County, Utah Category:Restaurant chains in the United States
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