Woolworths Good Taste
The Home Cook's Bible
Woolworths Australian Good Taste is the leading supermarket-aligned title, selling twice as many copies as its nearest competitor. Inspirational everyday food is the primary focus, but the magazine also has loads of ideas for easy entertaining, as well as user-friendly guides to nutrition, health, fitness, beauty, wine, travel and new products. With Australia’s biggest retailer, Woolworths, as publishing partner, Woolworths Australian Good Taste reaches out to grocery shoppers while they are in the buying mood.
Target audience: females, aged 25–59, who love to cook good, healthy food for their family and friends.
“Woolworths Australian Good Taste is truly in tune with today’s busy lifestyle. Our recipes are easy, delicious and family-friendly, with an emphasis on fresh ingredients. Readers love our added extras like tip boxes, chef’s secrets, nutritional panels and information on cost per serve and preparation times. Woolworths Australian Good Taste is a compelling mix of food and ideas for everyday living – there’s something for everyone.”
Brodee Myers-Cooke, Editor
Click here to download the Woolworths Australian Good Taste Media Kit