Melbourne is a dynamic, growing city and Leader is well placed to capitalise on this growth. Leader has indentified four key reader segments - home owners, baby boomers, parents and SMEs - which are crucial to Melbourne's future growth. There is no more effective medium in Melbourne for communication with these key target groups than Leader. To learn more about what's happening in Melbourne and how Leader fits into the picture, view our new flash video on this page.

Leader Loves Frankston and Hastings

For over 100 years the Frankston Standard/Hastings Leader has been the area’s leading local newspaper. Now read by 92,000 people each week, the Frankston Standard/Hastings Leader has had a connection with the local community since 1889.

Independent audits have revealed that the Frankston Standard/Hastings Leader is delivered to 71,578 homes and businesses each week throughout suburbs including Frankston, Carrum Downs, Langwarrin, Seaford, Hastings, Bittern and Somerville. A bayside suburb 40 kms South-East of Melbourne, Frankston has booming commercial and industrial sectors, and has become the regional centre for the Mornington Peninsula, as well as the surrounding local area.

With such a long history in the area, and a local editorial team and an in-depth knowledge of the area, Leader provides an ideal platform to advertise your business or product to the residents of Frankston and Hastings.