Home > Gardening Australia > Gardening Australia - Demographics 11:18 AEST | 11 March 2011
Gardening Australia - Demographics
 (000s) Profile % Population%
SEX    
Men  16936.4%49.3%
Women 29763.6% 50.7%
AGE    
14-24  153.1%18.1%
25-34 5111.0%17.2%
35-49  11123.8%26.2%
50-64  15733.7%22.0%
65 and over  13228.4%16.5%
WORK STATUS OF RESPONDENT
   
Full Time
 14631.3%39.5%
Part Time
 9820.9%20.2%
TOTAL Not Employed
 22347.8%40.3%
OCCUPATION OF RESPONDENT (F/Time only)    
Professional/Manager 6213.4%17.0%
White Collar Workers  408.7%8.7%
Skilled Workers  163.4%5.9%
Semi/Unskilled  245.2%7.5%
SOCIO-ECONOMIC SCALE    
AB Quintile  10422.3%20.0%
C Quintile 8518.3%20.0%
D Quintile 9219.7%20.0%
E Quintile 9921.2%20.0%
FG Quintile 8618.5%20.0%
TOTAL HOUSEHOLD INCOME    
Average  $79,480
$84,890
OTHER    
TOTAL with Children in HH 11725.1%36.1%
Grocery Buyer 354 76.1%63.3%
Grocery Buyer - Female 270 57.8%41%
Grocery Buyer with kids in HH 8518.2%19.7%

Source: Roy Morgan Readership Survey, Mar 2010

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