Melbourne is a dynamic, growing city and Leader is well placed to capitalise on this growth. Leader has indentified four key reader segments - home owners, baby boomers, parents and SMEs - which are crucial to Melbourne's future growth. There is no more effective medium in Melbourne for communication with these key target groups than Leader. To learn more about what's happening in Melbourne and how Leader fits into the picture, view our new flash video on this page.

Leader Loves City of Brimbank

Delivered to 61,472 homes and businesses across Brimbank and some neighbouring suburbs, the Brimbank Leader is read by 73,000 people each week, making it the ideal promotion vehicle. Approximately 20kms from Melbourne’s CBD, the City of Brimbank is a dynamic and rapidly growing region, indeed it is the largest municipality in the Western region.

Priding itself on its cultural diversity, the area encompasses a broad range of backgrounds. Brimbank also boasts strong industrial and commercial developments, particularly in the north-west and southern areas of the region.

Brimbank’s mix of new and old is almost as diverse as its people. New family oriented estates and young professionals now complement the area’s more established suburbs. With a local editorial team and an in-depth knowledge of the area, Leader provides an ideal platform to advertise your business or product to the residents of Brimbank.