Melbourne is a dynamic, growing city and Leader is well placed to capitalise on this growth. Leader has indentified four key reader segments - home owners, baby boomers, parents and SMEs - which are crucial to Melbourne's future growth. There is no more effective medium in Melbourne for communication with these key target groups than Leader. To learn more about what's happening in Melbourne and how Leader fits into the picture, view our new flash video on this page.

Leader Loves the City of Monash

Every week 77,000 people sit down to read the Waverly/Oakleigh Monash Leader, the local newspaper the whole community knows and loves. Distributed to 70,520 homes and businesses in the City of Monash, the region is situated 20 km east of Melbourne and encompasses some of the most prosperous outer eastern suburbs including Oakleigh, Huntingdale, Hughesdale, Chadstone and Ashwood.

It is an area characterised by young, well educated couples and older couples with no children. Homes in the area are typically attractive and spacious, with many households having two cars and a substantial disposable income.

There are a number of very strong retail centres that play a large role in the area, including The Glen, Waverly Gardens and Brandon Park. The area is also home to Australia’s largest tertiary institution, Monash University. With a local editorial team and an in-depth knowledge of the area, Leader provides an ideal platform to advertise your business or product to the residents of the City of Monash.