Home > Hit. 03:02 AEST | 23 February 2011
Hit.

News Limited has a national entertainment section on Thursdays – Hit – giving readers the latest information about what’s happening in their own cities from movies, to music as well as theatre and the arts.

Hit is the new destination for consumers wanting to know what’s happening locally with gig listings, music reviews and entertainment news as well as the best interviews nationally with the hottest new bands, the more established acts, stories on the biggest blockbuster movies and the most critically acclaimed arthouse flicks.

Hit has all your entertainment options covered. The section is more than just an information source – it is a critical guide to helping readers make informed choices about how to spend their leisure time.

Hit is an ideal section for advertisers who want to talk to consumers about their various entertainment options while readers are in a decision-making frame of mind.

With Hit appearing in multiple markets, national advertisers will have easier access to a consistent multi-media brand, leveraging the power of combined content with a simplified rate position to match.

With your movie or music event on the pages of Hit and online, you’ll be communicating with a fantastic and relevant national audience.

Audience Profile
Hit readers are young, educated and have money to spend.*
• 2 in 5 loyal readers are under 40
• two thirds have some form of tertiary education
• 43% of Hit readers have a household income of over $70kper annum.

 But most of all Hit readers are social, in the last three months*
• 87% of Hit Readers 18-34 attended the cinema
• 52% of Loyal Hit Readers went to a live concert
• 35% of Loyal Hit Readers attended the theatre
• 57% of Hit Readers 18-34 went to a live sporting event

Hit. reaches more total readers 18+ than Woman’s Day or New Idea, and one and half times more females 18-34 than Who Weekly.*

Hit. appeals to the younger, female reader who is highly educated and more socially active than newspaper readers as a whole.*
 

Hit. Editorial Team:
Editor                                    Claire Sutherland
Deputy editor                         Neala Johnson
Film writer                              Vicky Roach
Film reviewer                          Leigh Paatsch
Music writer                            Cameron Adams
Entertainment editor-at-large   Rebekah Devlin

 

For advertising enquiries for Hit., please contact your Masthead advertising salesperson directly. Click on the appropriate link below.

The Daily Telegraph
Herald Sun
The Courier-Mail
The Advertiser
The Mercury
Northern Territory News


* News Limited Sections Readership Survey 2010


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