Melbourne is a dynamic, growing city and Leader is well placed to capitalise on this growth. Leader has indentified four key reader segments - home owners, baby boomers, parents and SMEs - which are crucial to Melbourne's future growth. There is no more effective medium in Melbourne for communication with these key target groups than Leader. To learn more about what's happening in Melbourne and how Leader fits into the picture, view our new flash video on this page.

Leader Loves City of Banyule

Delivered to 29,364 homes and businesses with a readership of 38,000 people each week, the Heidelberg Leader is an excellent way to target a wide variety of people from an ever changing district. Representing most suburbs situated 10km north-east of the CBD within the City of Banyule, the Heidelberg Leader is the area’s leading local newspaper.

An established area, Heidelberg traces its history back to one of Melbourne’s first expansions across the Yarra River. Set on rolling tree-lined hills, the area is dotted with strip shopping centres to meet local retail demands. Overall, the area has an even distribution of demographic profiles across the entire population.

Heidelberg is an area that is both historical and forward thinking, and with a local editorial team and an in-depth knowledge of the area, Leader provides an ideal platform to advertise your business or product to the
residents of the City of Banyule.