Melbourne is a dynamic, growing city and Leader is well placed to capitalise on this growth. Leader has indentified four key reader segments - home owners, baby boomers, parents and SMEs - which are crucial to Melbourne's future growth. There is no more effective medium in Melbourne for communication with these key target groups than Leader. To learn more about what's happening in Melbourne and how Leader fits into the picture, view our new flash video on this page.

Leader Loves City of Mordialloc Chelsea

Independent audits have revealed the Mordialloc Chelsea Leader is read by 42,000 readers and delivered to 37,537 households each week. The Mordialloc Chelsea Leader is the trusted local newspaper with close links
to this bayside community.

Reaching the community of southern Kingston, the Mordialloc Chelsea Leader is delivered to the suburbs of Mentone, Mordialloc, Braeside, Chelsea, Chelsea Heights, Aspendale, Aspendale Gardens, Edithvale, Carrum and Patterson Lakes. It is an area encompassing older residents with long-term links to the area and younger families just discovering the joys of a bayside lifestyle. Boasting 13kms of beaches, natural wetlands and world class golf courses, the area is a recreation hub, particularly at weekends, with boating, fishing and beach activities.

With a local editorial team and an in-depth knowledge of the area, Leader provides an ideal platform to advertise your business or product to the residents of this beautiful bayside area.