Melbourne is a dynamic, growing city and Leader is well placed to capitalise on this growth. Leader has indentified four key reader segments - home owners, baby boomers, parents and SMEs - which are crucial to Melbourne's future growth. There is no more effective medium in Melbourne for communication with these key target groups than Leader. To learn more about what's happening in Melbourne and how Leader fits into the picture, view our new flash video on this page.

Leader Loves the City of Casey

The Cranbourne Leader is the area’s leading local newspaper with 54,000 people reading the Leader each week, giving you direct access to this rapidly expanding local community. Independent audits have revealed that the Cranbourne Leader is delivered free to 28,437 homes and businesses each week throughout the City of Casey, including suburbs such as Hampton Park, Lyndhurst, Pearcedale and Tooradin.

Just 40kms south-east of Melbourne, Cranbourne is a rapidly expanding outer suburb, filled with young families and first home buyers. With a local editorial team and an in-depth knowledge of the area, Leader provides an ideal platform to advertise your business or product to the residents of this bustling area.