What is Vogue Fashion’s Night In?
• Following the unprecedented success of Vogue Fashion’s Night Out in September 2010, Vogue Australia is taking all the fun of this event online for Fashion’s Night In. Vogue Fashion’s Night In was successfully launched in the UK in November 2010 and we are excited to launch this digital shopping initiative in Australia on June 8, 2011.
• Vogue Fashion’s Night In is Australia’s first national online shopping event, hosted by Vogue Australia and the number one fashion and lifestyle website, vogue.com.au. This one-night-only shopping event will see our partners offering one-off designer collaborations, limited edition pieces, styling advice, competitions and exclusive incentives to encourage our consumers to shop online.
• It’s the perfect reason for readers to get together with friends, kick off their heels and have fun. Vogue Australia will bring together the best online shopping has to offer and extend exciting and exclusive offers just for vogue.com.au members.
Marketing Support
• Vogue Fashion’s Night In will be supported by a comprehensive integrated marketing campaign across all Vogue platforms. This includes Vogue magazine, online at vogue.com.au and via our large network of fans and followers on social media.
How to get involved
• Vogue Fashion’s Night In provides an excellent opportunity to incorporate your brand as an overall partner or e-commerce listing – contact your account manager today!