This Week's Column
Boo Ya: United Workers Aim for ESPN Zone
When the ESPN Zone restaurant-chain shuttered most of its doors last June, eyebrows were raised in the business press. It was work for their workers. Now they're fighting back and fighting mad.
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In the NFL, the Violence Comes to a Head
With each passing week, I hear from football fans saying that it's getting harder to like the game they love. They've spent years reveling in the intense competition and violent collisions so central to the sport, but this is the first time these NFL diehards feel conscious about what happens to players when they become unconscious.
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Brett Favre Beware: The NFL Is Thinking Pink
You may have noticed an abundance of pink on the fields of the National Football League this month. Between the pink sneakers, pink mouth guards and pink wristbands, one would be excused for wondering how the machismo-drenched league became so fabulous overnight. Welcome to the NFL’s celebration of Breast Cancer Awareness month]. But there are reasons beyond the altruistic for the league’s sudden concern with women’s health. In September the league launched a $10 million public relations effort to woo female fans, which included the marketing of NFL jeans, sandals and yoga mats. The thirty-three men that run the NFL have determined that this explosion of pink is just another way to say, “We care about our female fans—from their yoga to their tumors.”
The Randy Moss Trade in All Its Idiocy
The Patriots trade of superstar wide receiver Randy Moss to the Minnesota Vikings for a third-round draft pick represents everything I despise about NFL "conventional wisdom," the New England Patriots organization and their dyspeptic toad of a head coach, Bill Belichick.
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