“World of Warcraft: Cataclysm” Cinematic Goes Viral [VIDEO]

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The cinematic introduction for World of Warcraft: Cataclysm was released online this weekend and has gone viral, breaking 1 million views in just a day. We have the beautifully rendered trailer right here, along with the TV spot that aired during the Cowboys-Vikings NFL game.

World of Warcraftworld of warcraft goldworld of warcraft gold presently has more than 11 million monthly subscribers, making it one of the highest grossing games in history. Those millions of players are always hungry for Cataclysm teaser content before the expansion pack launches on December 7. The cinematic introduction has special appeal because developer Blizzard has a long history of rendering lavish cinematics.

The video depicts the rise of a monstrous dragon named Deathwing the Destroyer, whose return to the World of Warcraft results in cataclysmic changes to the landscape. Those changes include redesigns of many in-game regions where players quest and compete, so Blizzard can offer new opportunities and experiences to lower-level characters. The previous two World of Warcraft expansions focused instead on high-level content.

Check out both videos below:


Intro Cinematic



TV Spot


[Via Kotaku]

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  • I saw this on TV and thought to myself "this movie looks awful"
    then I realized it was for a game.
  • This trailer is serious hotness. I'm still not going back to World of Warcrack though. Never again.
  • I'm not sure if we can can this "viral", as there are already a gazillion of WoW players out there. It would be really "viral" if it actually reached non-WoW players.
  • Like showing the video during a nationally televised NFL game?
  • Yeah I'm sure you will reach non-WoW gamers that way :) However, it's still not really viral in my opinion. It's just mass broadcasting (read: advertising).
  • As always, Blizzard does not disappoint when it comes to cinematics.

    They should start making a full movie already!
  • I'd like to see that movie. They could certainly out-do the terribad attempt at Final Fantasy.
  • Mmmm nice but I think there is more. Only Deathwing? Maybe we will see more videos coming up by the time CATA is launched.
  • RAWR! I'm Deathwing.
  • G
    Popular = "going viral"?
  • i just reactivated my w0w account :-D
  • I'm incredibly tempted to do the same :|
  • Already?
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