Omniture Insight for Retail: Convert Shoppers to Buyers

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Omniture Insight for Retail™ provides organizations with rapid business insights using real-time analysis of very large volumes of continuously changing point-of-sale and kiosk data. Insight for Retail correlates that data to online interactions for a deeper understanding of customer responses across multiple channels. Insight for Retail is part of the Omniture Online Marketing Suite of applications for online business applications.

Insight for Retail helps:

1. Correlate customer behavior across channels to improve frequency and time between purchases
2. Optimize promotion planning and response across online and offline channels
3. Conduct purchase sequencing analysis to lower cart abandonment