There could be hidden gold for printing firms, but not at the crowded waterhole where the rest of the herd is drinking. Magazines are thinner, catalogs smaller, inserts shorter. What markets will soar
More
Advertisement
Current Issue
Feature Format Shifts In Offset Presses
This was a banner year for announcements of re-engineered sheetfed presses. From IGAS 07 last fall in Tokyo through drupa in June and Graph Expo in October, printers have been treated to an unprecedented display of re-envisioned sheetfed platforms. Advances include expanded integration into electronic workflow; optimization of the mechanics of sheet infeed, transfer and delivery; and resizing o...
PLUGGEDIN Stephen Beals, Contributing Editor: Graphic Arts Monthly, December 15, 2008 Lowering the Margin for Error
“Profit margins are not the only things being squeezed in this challenging busi... More
PREMEDIA TRENDS Brian Lawler, Consultant and Instructor, Cal Poly State U December 15, 2008 It bloggles the mind
One of the features of Adobe Photoshop that I use often is the Web Gallery function. ... More
PRINT SALES CALL Bill Farquharson, SalesCall Editor, GAM December 11, 2008 Your price is too high
Good question from a coaching customer today:
"Many of my long time customers... More