Real-life "Slurm" Beverage Coming to a Planet Near You

Posted by Joel Johnson, March 5, 2008 5:49 AM | permalink

Trademork is reporting that Twentieth Century Fox, rights-holders to the Futurama brand, has trademarked "Slurm," the once-fictional monstrously addictive beverage made from the secretions of a giant worm Slurm Queen harvested by singing Grunka-Lunkas. The trademark covers, "carbonated and non-carbonated soft drinks; fruit drinks; fruit juices; mineral and aerated water; bottled drinking water; energy drinks; syrups and powders for making soft drinks and other beverages, namely soft drinks, fruit drinks and tea; coffee-flavored soft drinks; Ramune (Japanese soda pops); powders used in the preparation of isotonic sports drinks and sports beverages."

I'm waiting on New Slurm, myself.

Slurm [Trademork.com]

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Discussion

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#1 posted by mralistair , March 5, 2008 6:04 AM

slurm classic is where it is at.

sadly i wonder if they have just done this to prevent other people releasing it. so we may have to wait 1000 years to see it.

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#2 posted by License Farm

, March 5, 2008 6:23 AM

Fox did it with Brawndo from Idiocracy. It's what plants crave!

Interesting that Fox should try to license two of their neglected properties into drinks. Does Fox even own the licensing rights to Futurama? I thought that now that it's on Comedy Central it's out from under their thumb.

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#3 posted by kathode , March 5, 2008 8:03 AM

"Tell them I hate them!"

One of my favorite episodes ever :) Unfortunately these licensed drink things usually get farmed out to the lowest bidder and end up being absolutely horrible.

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#4 posted by Hellblazer , March 5, 2008 11:34 AM

Bolthouse Farms' Green Goodness --

-- http://www.bolthouse.com/html/cs_green_juice_n.html

My friends and I have been referring to this as "Slurm" for years.

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#5 posted by Hunty

, March 5, 2008 1:22 PM

I'm waiting for Soylent Cola.

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#6 posted by Vengefultacos , March 5, 2008 1:51 PM

What? No Bachelor Chow!?