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Bonnie Fuller

Bonnie Fuller

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Bonnie Fuller was named executive vice president and chief editorial director of American Media, Inc. in July 2003, where she is charged with overseeing AMI’s 16 weekly, bi-weekly and monthly magazines, including Star magazine, Shape, Men’s Fitness, Natural Health and Fit Pregnancy, among others; and in April 2006 Fuller published her first book entitled The Joys of Much Too Much: Go for the Big Life--The Great Career, The Perfect Guy, and Everything Else You've Ever Wanted (even if you’re afraid you don’t have what it takes).

Under Fuller’s leadership at AMI, Star successfully re-launched from a tabloid to a glossy, and the magazine’s paid circulation increased to over 1.5 million. Fuller also oversaw the highly successful redesign of Shape’s cover and interior, resulting increased newsstand sales. Most recently, Fuller oversaw the re-launch of Star’s website, starmagazine.com, which averages almost 10 million page views per month.
Prior to AMI, Fuller was the editor in chief of Us Weekly where she restructured, redesigned, and repackaged Us magazine. Under Fuller’s charge, she increased newsstand sales over 100%. For her achievements, Ms. Fuller was named Advertising Age’s Editor of the Year.
Fuller was editor in chief of Glamour for three years where she strengthened the magazine’s renowned coverage of beauty, health and women’s issues. Under her leadership, Glamour’s circulation rate base was raised from 2 million to 2.1 million, the highest ever. She was editor in chief of Cosmopolitan from 1996-1998, where she revamped the title, following on heels of legendary editor, Helen Gurley Brown. Fuller led the magazine to record profitability and reversed the circulation downturn of several years. She grew newsstand sales 18% from 1.6 to 1.9 million in the first year, and grew the rate base from 2.25 to 2.4 million. For these accomplishments, she was named Advertising Age’s Editor of the Year.


She was editor in chief of Marie Claire from 1993 to 1996 where she conceived and launched the title in the U.S. for the American market. Under her leadership, the magazine went from a rate base of 250,000 to 500,000. For her achievements, Fuller and her team received Advertising Age’s Award for Magazine Launch of the Year.

In 1989, Fuller was named the editor in chief of YM where she redesigned and relaunched the teen title, changing the name from Young Miss to Young & Modern. Circulation of the magazine soared from 700,000 to 1.75 million. Ms. Fuller’s first position as editor in chief was at the helm of Canada’s Flare magazine from 1983-1989, where she raised newsstand sales by 100%.

A graduate of The University of Toronto, Fuller and her husband Michael currently live in Hastings-on-Hudson with their 4 children.

Blog Entries by Bonnie Fuller

Bye Bye Skinnies! Why Bumpalicious and Not Naked Stars Are Taking Over Monthly Mag Covers

Posted January 16, 2008 | 01:54 PM (EST)


"Knocked Up" isn't just a hit movie, it's the state of the hottest fashion magazine cover girls now and, I predict, for the foreseeable future. It struck me this week when I checked out the newsstand and there was gorgeous pregnant Halle Berry smiling and glowing, draped in a body-clinging...

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Britney SOS! Someone Please Save Her From Suicide!

39 Comments | Posted January 9, 2008 | 02:03 PM (EST)


Has there ever been a celebrity more desperately and publicly crying out for help than Britney Spears? From shaving off all her hair in front of the paparazzi and then attacking a car with an umbrella last spring, to holding her kids hostage last week, Brit has been having...

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Britney to Mom & Sis! Look How Far I'll Go to Get You Out of My Spotlight!

27 Comments | Posted January 4, 2008 | 04:22 PM (EST)


After her 16-year-old sister Jamie Lynn Spears announced that she was pregnant and commandeered world headlines, the covers of Star and numerous other celebrity news weeklies, Britney knew she would have to do something BIG!

Partying pantyless, a third pregnancy of her own, a new paparazzi boyfriend -- none of...

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Tom Toppers Of 2007

4 Comments | Posted December 26, 2007 | 03:01 PM (EST)


When Tom Cruise jumped on Oprah's couch and told the world he was in love with Katie Holmes, he set a new standard for celebrity behavior. While much of the free world debated whether he was nuts or not, a whole lot of Hollywood took note—he got A LOT of...

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Jamie Lynn — Wake Up and Smell the Frappuccino — This Baby Backfired!

53 Comments | Posted December 21, 2007 | 11:51 AM (EST)


If Jamie Lynn Spears somehow thought that having a baby would be a good career move for her — boy has that backfired!

While Nickelodeon hasn't committed to any course of action on the Jamie Lynn front, aside from wishing her the best, her audience is speaking loud and clear.

...
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Jamie Lynn Spears Pregnant At 16: Is Lynne Spears An Even Worse Mother Than Britney?

148 Comments | Posted December 19, 2007 | 11:02 AM (EST)


Lynne Spears, what were you thinking? Or not thinking and not doing? Did you never sit down with either of your daughters—Britney, now just turned 26, and the divorced mother of two toddlers or Jamie Lynn, 16 and now three months pregnant—and give them The Talk?

You know the one,...

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Oprah Elects Barack as President — Not So Fast!

53 Comments | Posted December 12, 2007 | 12:04 PM (EST)


The woman who can sell millions of books and magazines is now out to sell us a president. And after a two-day campaigning swing through New Hampshire, North Carolina and Iowa, it sure looks like Oprah Winfrey may succeed in crowning Barack Obama as the next U.S. President.

There's...

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Ho Ho Oh No — It's Jen's Giant Christmas Crisis!

28 Comments | Posted December 5, 2007 | 10:43 AM (EST)


Angelina wouldn't help cook the Pitt family turkey. She may be a UN Goodwill ambassadress willing to fly into Iraq and Darfur to make the world more aware of human suffering. But I've learned that the bottom line is she doesn't cook, especially in the Pitt family kitchen, and she...

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News Alert: Hollywood Men Get Mensch Makeovers!

10 Comments | Posted November 28, 2007 | 10:34 AM (EST)


Yes, I was shocked when Star reporters uncovered the latest news about Britney Spears' crazy house. Her double-locked "fantasy room," and obsession with wearing Cinderella costumes to entertain her gentlemen callers, were jaw-dropping revelations indeed.

But I have to say that even more mind-blowing in a way is another celebrity...

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Home For Thanksgiving! Brad and Angelina's Showdown in Missouri

47 Comments | Posted November 20, 2007 | 07:02 AM (EST)


If you think you're stressing over turkey recipes, brining and basting this Thanksgiving, consider yourself lucky. And if you think you've got family drama for whatever reason — because we all do — then again just be grateful that you're not Brad Pitt. All the perks of stardom and $100...

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Oops! Brit Did It Again! (Made Moms Feel Awesome, That Is)

27 Comments | Posted November 13, 2007 | 10:10 PM (EST)


Oops! Britney Spears did it again! She may have missed several of her 14 court-ordered drug tests! And she may have walked out halfway through a national radio interview with Ryan Seacrest to hop in the shower!

But what Brit did choose to show up for this past weekend, according...

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